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40 Offer your e-book as a free bonus for buying one of your main products or services. People will buy the product or service more often when you offer a free bonus. For example, you could say, "Get a free e-book when you order our (product) before (the date)!"

41 Allow people to download your e-book for free if they give the e-mail addresses of 3 to 5 friends or associates who would be interested in your e-book. This will quickly build your e-mail list. For example, you could say, "Download Our E-book At No Cost If, In Exchange, You Refer 3 Of Your Friends To Our Web Site By E-mail."

42 Create a directory of web sites in e-book form. List people’s web sites in the directory that will agree to advertise the e-book on their web site or e-zine. This will give them an incentive to give away or advertise your e-book. For example, you could say, "Get A Free Ad In Our Free E-book In Exchange For Linking to Our Web Site!"

43 Allow other people to give away your free e-book. This will increase the number of people who will see your ad in the e-book. You could also include a mini catalog of all your products or services that you offer in the e-book. You could include your own products or associate program’s products in the e-book.

44 Gain new leads by having people sign up and give you their contact information before they can download your e-book. This is a very effective way to conduct market research. For example, you could get their first and last name, e-mail address, web site address, mailing address, etc.

45 Make money selling advertising space in your e-book. You could charge for full page color ads, classified ads or banners ads. You could also trade advertising space in your e-book for other forms of advertising. For example, you could say, "Promote Your Business In Our Free E-book For Only ($). It's been downloaded over 5000 times!"

46 Give away the e-book as a gift to your current customers as a way of letting them know you appreciate their business. Place an ad in the e-book for a new back-end product you're offering. For example, you could say, "We Are Giving You This E-book As A Way To Say Thanks For Being One Of Our Most Loyal Customers."

47 Get free advertising by submitting your e-book to freebie and freeware/shareware web sites. This will increase the number of people who will download your e-book and see your ad. Those web sites already attract a lot of people that are on the look-out for quality free items.

48 Make money by selling the reprint rights to those who would like to sell the e-book. You could also make even more money by selling the master reprint rights. This would allow other people to sell the reprint rights. You could also include your ads in the e-books. Every time someone reads it or sells one, you'll get exposure.

49 Hold a contest on your web site so people can win your e-book. You'll get free advertising by submitting your contest ad to free contest or sweepstake directories. You could also offer the reprint or master reprint rights as a price so your e-book spreads all over the Internet with your ad in it.

50 You will gain valuable referrals from people telling others about your e-book. Word-of-mouth advertising can be very effective. For example, how many times have you bought something because one of your friends or family members recommended that you buy it?

51 Make money cross-promoting your e-book with other people's products or services. This technique will double your marketing effort without spending more time and money on your part. For example, you could package your business e-book with a search engine submission service.

52 Increase your e-zine subscribers by giving away your e-book to people who subscribe to your e-zine. This will give people an incentive to subscribe. Allow your e-zine subscribers to also give it away to multiply your subscribers. For example, "Get Our Free Marketing E-book When You Subscribe Now!"

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In the letter above I used my own ebook that I had written as extra leverage to get publishers to participate in my JV contest but you don' t need to have written your own ebook to use this idea. Here' s why...

You Can Ask Th Publishers If They Have Any Original Freebies To Throw In The Pot...

Many times some of the publishers you will be contacting have other ebooks or original reports that they have created themselves. When you email them simply mention that a free ebook with resale rights would attract more people to the contest and ask them if the have one they would like to include as a free download for everyone who enters the contest. You can also ask if they have any good free reports that you may compile with reports from the other publishers into a free ebook.

If any of your publishers don' t have one of the two then simply keep seeking out ezine publishers until you find one who does. But since many of the people you will be contacting are in the information publishing business it should not be that difficult to put together a good free ebook in a short amount of time.

Also ask if they would be willing got give away one free solo ad.

Setting Up The Contest Page(s)

Yes, you' re going to be doing most of the work...

As I told you in the letter that you read when you purchased this report, ALL YOU NEED IS THE WILL AND DETERMINATION TO SUCCEED. That means that you' ll have to do some work.

You see the thing is most of the ezine/newsletter publishers out there would love to put together a subscriber pulling Joint Venture contest but they just don' t have the time to set it up and run it themselves.

That' s were you come in:-) You are going to be the one setting up the contest page and collecting and delivering all the subscribers. It will be some work, not hard work though. Many publishers will be pleased that you will do all of the dirty work.

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"F.F.A." is an abbreviation for "Free For All." An FFA site is simply a website where you can go to post a small advertisement for your website. The ad is a one-line "headline," which is a hot link to your main website. In other words you are "posting" a small, one-line ad that is a link to your website.

Most FFA websites have several hundred of these listings. In some cases they'll have thousands of these listings. Since it is free for all to post their ad headline on these sites, they became known as Free For All, or the abbreviated term, “FFA sites.” In reality, FFA Sites are link farms. "Classified ad sites" and "FFA sites" are basically the same, with some minor differences. On Classified ad sites, you can actually include more of a “classified” type advertisement consisting of a few lines of text, together with your hyperlink to your website. They are both a free form of advertising, and can result in your ad immediately becoming lost amidst the thousands of other ads on these sites. Plus, your posting to one of these “FFA sites” only remains on the page for approximately one hour, and is then rotated off the page by others who come along and post behind you within the same category.

Needless to say, it is not highly effective and not likely to bring you any meaningful profit to your business. For reasons that I simply do not understand, the majority of the internet marketing community has not yet figured this out, and thousands upon thousands of people continue to post to FFA sites every day. In my humble opinion, it is about as effective as nailing Jell-O to a tree, yet people just keep on wasting their energies on this kind of advertising and making no money! Pardon my ignorance, but I just don’t get it!

If these people realized that nobody ever saw their ads, don’t you think they would try something different, like getting their advertisements before people who are likely to buy? Specifically, other internet marketers? Of course they would! But because these people continue to post to FFA pages, one can only conclude that they simply don’t know that they are wasting their time and efforts!

Okay, enough of what doesn’t work. Now let’s review the methods that I have found to be highly effective in bringing traffic to my websites and that create income for me. This system consists of several different advertising methods that I use simultaneously in conjunction with one another to create a stampede of traffic to my sites and as a result, a healthy income.

Reverse Psychology

Reverse psychology works! It works with kids, it works in sales and it works on the internet. Why does it work? People don’t like to be told what to do. Telling someone what to do when they don’t want to hear it only makes them rebel – they go the extreme opposite direction, often just to show you who is boss! People don’t like to be “told” and they don’t like to be “sold.” They like to have control of their own decisions and base those decisions upon their own emotion. At this point, you are probably wondering “What on earth is she talking about, this reverse psychology stuff?”

Think about this: If you receive an email from someone you don’t know (usually with a hyperventilating subject line!) what happens? Click! It goes right to the trash bin. Must be a sales pitch – it’s junk. But what happens when you respond to someone, with information they are seeking? You usually receive a different reaction. They still feel as if they are in control, because they have “stated their case” first. Only then are they willing to listen to a response. Well, let’s look at this FFA thing just a little closer.

The people posting to these FFA pages are “stating their case.” They are getting their ads out where they are sure that thousands will see and come swarming to their websites to make a purchase. After a while, they start to get weary when they get no visitors. They start to wonder what was wrong with their ad. After consistently posting for weeks and sometimes months with no response, they start to get downright frustrated - sometimes even postal! I say this from experience because there were countless times I was ready to hurl my computer down the stairs when I couldn’t seem to get this marketing thing right!

If these FFA pages are worthless, why on earth would anyone bother going through the hassle of hosting an FFA website for you and hundreds of other people to post their ads? It's free, so it’s not like they are making any money from it! What’s the point? Don’t they know what they are doing?