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The next way I want to talk about generating leads is using integrated cross-promotions.

I think Mark Joyner coined the term integrated marketing.

Well integrated cross-promotions are different kinds of cross promos that you have with your joint venture partners other than ad swaps, click banking, or anything like JV giveaways.

These are different because these are integrated into your marketing on autopilot, so you to think about the different parts of your marketing systems that you can integrate some kind of joint venture link to.

For example, on your download page, you might have a banner that leads to one of your JV partner’s squeeze pages and they have the same for you on their download page.

That would be an example of an integrated cross- promotion.

So instead of monetizing that part of your download page with an offer, what you’ll do is do an integrated cross-promotion with one of your joint venture partners.

Another way is to cross promote your joint venture partner in your follow up series.

So in your email follow up series, maybe your fifth email in the follow up series will promote their squeeze page and their fifth email in their follow up series will promote your squeeze page.

Another way is through P.S.’s of your emails that you send out.

So when you’re sending out an email to your list, you can make a deal with one of your joint venture partners to always promote their squeeze page in their P.S. and they have to do the same for you.

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Chapter 6: How to Utilize PLR Articles

There are MANY advantages of having PLR articles.

Here are a few examples on how to utilize them besides selling them for money:

Design your own physical or digital newsletter.

Build massive traffic to your Website through Article Directories. Submit your articles to high page rank directories like E-zine articles and have your article appear in various niches. You can also insert your own name as the author in your own bio box and drive visitors to your home page.

Become an expert in your field by branding yourself with high quality articles.

Keep your mailing list alive by keeping in touch with them! Give them quality articles that feeds their need to read something new everyday or once in a while.

You can also use PLR articles to get Google to rank your site as quickly as possible! Remember, Google takes a while to rank your site so make sure you send articles regularly and the Google spiders will index your site more and more frequently. But make sure you post up relevant articles!

Increase your AdSense earnings with your articles. You can also monetize your articles using Kontera.

You can also compile all the articles together to create your own E-book or special report!

You can even use articles for viral marketing!

Chapter 7: How to Make Money Using Thank You Pages

‘Thank you’ pages are one of the most overlooked strategies. Most people think that they are just there as a courtesy to thank the customer, but there is more to it than meets the eye!

You can use a ‘Johnson Box’ to get the reader’s attention and do the following:

Promote an affiliate program

Recruit affiliates for programs that pay on two-tiers.

You can also direct traffic to your own site and recruit affiliates

Sell your own products.

Chapter 8: How to Make Money Using Autoresponder E-Courses

You can set up your own newsletters, E-zines and E-courses as well!

Here are some suggestions:

Quickly upload your PLR E-zines to your autoresponder and use it to build a relationship with your list.

Create your own physical or digital newsletter and sell your own (or your affiliate) products within.

Charge clients money to include their products in your E-zine.

Create multiple E-zines and build many different lists (In different niches) very quickly!

Once again, keep people within your lists. This is a good way to see if they are ‘active’ members or not because people tend to forget who you are if you do not keep in touch with them. If they unsubscribe from your list as a result of you sending them E-mails from your E-zine, then it is a good sign as well because you will want to know WHO is reading your E-zines and who isn’t!

You can also quickly upload your E-courses to pre-sell your list on your E-books!

Chapter 9: How to Make Money Using PLR Blog Posts & Themes

PLR Blog themes and blog posts are also a very unique way to diversify your income streams.

What you can do is you can quickly change the header title for your blog.

Then you can install Wordpress on your hosting account and upload the blog themes onto your hosting.

You use blog posts that are provided for you to jumpstart your blog by uploading one blog post at every interval (Everyday or every 3 days, it is up to you how frequently you want to keep in touch with your readers).

There are many ways you can monetize PLR blog posts and themes – create multiple blogs quickly, make money with AdSense, Kontera, Pay Per Post, Review me, Text-link-ads and many more!

Chapter 10: How to Make Money Using Video And Audio

Last but not least, videos and audios are one of the ways to take your business to the next level! (Without being an expert photographer, interviewer or camera man!)

Use it to:

Enhance your product’s value by offering audio and video as a bonus to the main E-book!

Bait people to come to your site or upload videos on YouTube and watch as the traffic SWARM to your website!

Cater to more markets by targeting those who prefer to listen to an E-book being read or the visual type.

Chapter 11: Summary

After reading through this book, I’m sure you will take away a couple of ideas that will give you a clear understanding why being a member of monthly membership sites will give you a clear advantage over the rest of the Internet marketing crowd.

The most important thing you must remember is this – speed is the key!

One of the most important selling points of PLR is to help people save time, money and effort! But most of the time, you will find people who buy PLR products but they let the products virtually ROT in their hard drive.

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OBTAINING FREE TRAVEL / FREE STAYS / PRESS TRIPS

You just need to contact the people in this book, once you’ve found the resort, tour, hotel, press trip etc that you want to go on.

Give them your name and contact details and where your story or pictures will hopefully appear.

If the trip is abroad, supply your passport details as they will need these for your air tickets.

For press trips, you’ll get a full itinerary about a week before you leave.

If you’re visiting an area / country independently, they will always arrange hotels, meals, tours, visits, entries to museums etc for you – just say what you’d like to see – or ask them to make suggestions.

ABOUT SELLING YOUR PHOTOS

In order to increase your chances of selling an image, it’s important to know the differences between stock, editorial, and fine art images.

And, at the same time, it’s important to know that many images will sell well to more than one market.

Although “stock” images technically include all images that are NOT photographed for a specific client or use (that is, photos you haven’t
been commissioned to create), the term “stock” is commonly used to describe images that are in the collections of stock photography agencies.

These images are often purchased from stock photo houses by a variety of clients - from companies looking to create new ad campaigns or websites … to state tourism departments for use in a vacation guide … to magazines and newspapers looking to illustrate an article… to high-school students looking for images to illustrate a book report.

Because competition among agencies is stiff, stock houses often accept only images that are technically perfect and require that photographers provide the appropriate model (and where necessary) property releases.

And, because images need to be technically perfect, it’s often the photographers with more expensive equipment that make the most money.

Their images can be sold in larger formats (which cost more and therefore bring in higher commissions) and higher-end cameras often do
a better job at creating technically perfect images in low light and extreme lighting conditions.

Editorial images, on the other hand, are the kind you submit together with a travel article or magazine story idea.

They’re used to help illustrate a story.

And, they’re typically reviewed as one piece of the whole.

As a result, they don’t typically need to tell a story independently.

They can be combined to tell a story and they’re usually accompanied by a caption of what they depict.

Most camera types (from cellphones to SLR models) are able to produce the type and size of digital files required by magazines (8x12 TIFFs @ 300 dpi is a common request).

And, releases are not usually required.

Editorial images are in this sense easier to license, since releases are often difficult to obtain.

Of the different types of photographs I license, the best-selling for me is the editorial type.

Here are a few tips to help you increase your sales of these images:

Shoot locally:

Let’s face it, everyone photographs icons, and you should, too, because they sell.

The trick is to photograph icons in unique or different ways.

Living close to a particular icon will give you an advantage most other photographers don’t have.

I have an image of the Statue of Liberty, under heavy snow, which I have sold many times to magazines and tourism publications.

After a huge snowstorm, I snow-shoed to the perfect overlook and took a variety of images in unique (snowy) conditions.

“Shoot with a shotgun first, a rifle later”. Especially when starting out, your image collection will need, well, everything.

Remember that icon near your house?

Photograph it vertically, horizontally, at an angle, with people, without people, in winter, in summer, its details, you name it.

Make sure you take these pictures in nice light and that your compositions are strong.

Repeat with the next subject.

Let local publications know you exist.

Once you have enough images of area subjects, send a selection of 20 images or so to the local magazines, state tourism department, and other local publications that might have a need for tourism-related images.

Let them know that you are a local photographer with fresh images and that you would appreciate being on their photographers’ mailing list.

Once you get on a handful of these lists, you will be on your way to licensing your images.

Keep Shooting: Things change.

The picture you have of the local shopping scene with everyone wearing bell-bottoms and long hair is now an “historic” photograph (and you should keep it for later).

Keep your collection fresh by re-photographing the same or similar subjects on a regular basis.

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How To Get Your Subscribers Begging For More

Just as an experiment, a friend of mine subscribe to ten different opt-in e-mail marketing lists to see which ones are effective. Many websites and online businesses have resorted to sending promotional materials to people who have subscribed to them in an effort to boost their sales or traffic. Opt-in email marketing sends newsletters, catalogs updates and many more promotional materials to website visitors who have agreed to be updated whether monthly, weekly or semiannually.

Through e-mail, an internet user that is on the list will receive their updates through email. If a promotional material piques their interest they will go to the site to learn more or to purchase outright. For the website operators or owners, this is a chance to remind their list of their existence and parlor their wares. With the numerous sites in the internet that offers the same products or services in one way or the other, the competition can get pretty tight and it is easy to be forgotten.

Back to my experimenting friend, he tried to find out which opt-in marketing strategies grabbed a person into begging for more. Some would send in very simple fashion, some would very outlandish while there are some that would just lie in between. The differences could easily be noticed and some have gotten the idea of an effective opt-in marketing strategy. He dubbed them effective because he felt like he just couldn't wait to go their site and learn more, the more persuasive ones even got him halfway to reaching for his wallet and to his credit card before he realized this was only for an experiment.

Many companies and site present their promotional materials in a wide variety of concepts. Each has their own distinctive style and designs, but more than the outline and the presentation, the content and the articles are what keeps the attention of your potential customer locked on to your opt-in marketing medium. Creativity is the key here.

From talking to many satisfied opt-in list subscribers and forums, I have learned of what is essential in opt-in marketing and what makes the subscribers begging for more instead of lining up to unsubscribe.

Keep your promotional materials light, creative and original. Many people are stressed out as it is. Getting a stuffy business proposal rather than a light hearted e-mail may just agitate them more. A warm friendly smile or banter is always more welcome than a serious business meeting or proposal. While you do want your customers to take you and your products and services seriously, you also want to show them that you know how to have fun.

Splash some color in your emails as well as provide some photos and articles that can be related to you but show good news or good light hearted images as well. Provide a newsletter or promotional materials that will keep them in a light mood. Make your materials eye catching and grabbing that they wont be able to take their eyes of them. Pique their interests.

Have good content and article, even if it means investing in an experienced and professional copy writer to write them for you. An effective copy writer should be able to build trust between you and your customers. They should be able to establish your credibility in what they write. It must be informative but not too stuffy. Let go of the professional jargons and "talk"to your recipients.

A good article and content should be able to outline the benefits of your product and services and why they need what you are offering. But do not look to be overeager and too persuasive. It should be able to entertain as well as lead them to buying from you.

Your promotional materials should be clear. Don't leave people guessing. You should lead them to you and not vice versa. Explain to them what they need to do in a manner that won't be confusing. Try to anticipate also what your target client needs. Do your research and information gathering, many sites will be able to help you with that.

Provide clear and crisp images of what you are offering. If the people know what you have for them, they are more likely to beg for more. For example, if you are selling a car, provide them photos but only enough to encourage them to go to your site for more.

Can You Really Use Articles To Build Your List?

Getting customers in your site should always be ranked as high as the importance of the quality and the excellence of the product and the services you provide. They should go hand in hand in providing your customers the satisfaction they get in exchange for the money they have paid for them. Customer service should as well be as fantastic so that the customers are provided with the same satisfaction.

One of the ways you can combine marketing and customer service is through opt-in marketing. With an opt-in list you get the opportunity to introduce your site and products on a good time basis. Opt-in marketing strategy is a marketing strategy that is virtually low cost and not time consuming. Here, you get the consent of your website visitors to subscribe to your newsletters and other promotional materials such as catalogs and free promotions.

Opt-in marketing uses your list of subscribers to send e-mail to. These e-mails will contain the materials you will send to your subscribers. It is essential that you present your promotional items in a manner that will catch the interest and the eye of your subscribers to keep them wanting for more. The best way to do this is to provide fun, entertaining and informational articles.

Well written articles full of content and useful information will help in building your list as more subscribers will be enticed your list. When they have read the samples of your contents in your sites, they will be intrigued as to what will come next. Subscribing to your newsletter will offer them a glimpse of what you have to offer next.

Many sites and companies have captured the importance of articles and this also aids in search engine optimization. As more people are heading towards the internet for their information needs, serving the right information to them via articles in your site will increase the flow of your website traffic. With more traffic, the percentage of your sales will grow. More sales turn into more profit.