Tag Archives: 2014

Freedom To Profit PLR Ebook

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Automation tools are designed to streamline your business, so you’re free to focus on the more important aspects of building and managing your projects. Having a solid business system in place will help you expand your outreach so that you’re actively recruiting new business rather than being caught up in the day-to-day tasks of simply running the show.

There are many different areas of your business that can be automated, including:

Set Up A Help Desk

Customer Support often takes up the majority of our time during the day. Customers need prompt support, and it’s our job to make sure that they receive it. But regardless of how many support requests you receive each day, you can take measures to better manage your customer support department, while minimizing lost time.

For starters, you should re-route all support requests directly through a help desk, rather than receiving them via email. That way, if you later create a support team, all requests will go directly to them, rather than to you. Second, it’s a lot easier to manage support requests when they are all organized in one area, rather than sorting through your inbox, trying to prioritize support requests.

This help desk software can handle thousands of customer support requests, emails and tickets, all organized based on department. You will be able to log into one main area and manage all support tickets, or assign staff to specific departments. This is a fantastic way to cut back on the time you spend managing customer support issues, while still making sure that your customer’s are given prompt and reliable support!

Shopping Cart Systems

There is no better or faster way to set up your online store, implement payment links or manage distribution and delivery of your products than with a powerful shopping cart system.

Shopping carts streamline the checkout process, making it easy for your customer’s to purchase multiple products from your website without having to go through the checkout process over and over again. This will also minimize abandon carts, because your customer’s will be able to purchase as many different products during one simple session.

VIP Shopping Cart makes it easier than ever to create payment links for all of your products, while providing your website visitor’s with a simple interface that will guide them through the entire checkout process. When it comes to installation, you don’t need to know any HTML or programming in order to set up the entire shopping cart system because this powerful shopping cart software will take care of everything for you!

This shopping cart system will also help you manage your time in another way, because it offers your customer’s the opportunity to review their past orders, download current products and manage their order history, saving you a tremendous amount of time by not having to deal with support tickets requesting help with their orders!

You can also mass upload your entire product library, rather than having to spend hours manually uploading individual items. Furthermore, you can highlight certain products, offer daily deals, feature coupons and specials and offer both digital and physical products on your website.

Take advantage of automation tools to speed up your tasks and efficiently manage your business so that you’re able to focus on growing your business and maximizing your income!

Eliminate Profit Loss

Do you know the easiest way of eliminating lost profits?

Focus only on the things that make you money!

Sounds like common sense, right? Yet many of us get caught up on spending vast amounts of time working on tasks that never result in profit. We spend countless hours dealing with the day-to-day aspects of running our business that we actually lose money because our time is mismanaged.

As entrepreneur’s, we should only focus on the tasks and projects that will result in an increase in profit. Otherwise, we need to either outsource it OR eliminate it altogether.

Sometimes it’s not always easy to identify areas of profit loss, because they’re not as obvious as you may think.

For example, when you plan out a project, do you know how to trim the fat? While it’s important to always go the extra mile when creating valuable products that our market will respond to, it’s easy to go off the deep end, spending far too much time expanding on content, increasing the project length, or adding in a ton of “extras” that quickly chew up a large portion of our allocated time.

When that happens, we end up with an inflated project that we struggle to complete, or worse, we end up not finishing at all.

So, when creating your project outlines, be careful to create a full outline of everything that you plan to cover and include and when it’s complete - push it out.

Market ready doesn’t have to mean perfect - you can always tweak and improve your product based on the feedback from your market.

Minimize Long-Term Goals

Long-term goals often stifle the creative process because rather than being focused on your short-term goals, you are far too busy thinking about what you “plan to do”.

Successful people focus on the here and now. They come up with an idea for a product, and they assign a short-term time frame to get it done. That way, the idea is still fresh in their minds and the product is still relevant at the time of completion.

Long-term goals are also self-limiting in regards to allocated time. If you set out to do a project that you don’t plan to release for a year, by the time that year is up, chances are you’ve lost interest or focus on that project. And in most competitive markets, a project that takes a year to complete isn’t likely to be in demand as it was a year earlier.

While it’s perfectly fine to think about the long-term outlook for your business overall, when it comes to specific projects, you want to do your best to focus on your current objectives and goals.

Work towards short-term goals that contribute to the long-term process of building an evergreen, successful business. Tackle each project individually, setting a reasonable time frame for completion and outsource everything you can afford to, that does not require your full attention. Free yourself up to profit, and to succeed.

Wp Crash Course Personal Use Ebook

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CHAPTER 4 – MODIFY THE HOMEPAGE

POSTS OR PAGE ON HOMEPAGE

For every standard WordPress post installa:on, you can designate whether you'd like to have a designated sta:c page come up as the homepage, or display your most recent posts.

If you want to show "Latest Posts," you can decide the number you want to display. The default is 10 posts. In addi:on, each theme has its own way of modifying the homepage. The Virtue theme provides lots of power and flexibility. You can show BOTH a page and the latest posts.

To do that, navigate to the "Appearance" menu on the Admin menu and click "Theme Op:ons." Click next on "Home Layout" and then "Home Layout Manager." You have two columns: "Disabled" and "Enabled." Now you can drag and drop the elements you want on the homepage.

For example, if you wanted a certain page to show at the top followed by your latest posts, put these elements in the "Enabled" column: Page Title, Page Content and Latest Blog Posts. Save your changes and go to the homepage to take a look. You can designate the actual page it shows by selec:ng it in the Admin dashboard under "Seongs" and then "Reading." Now your homepage has both a Page and Posts. How cool is that? And it is all handled by the theme without you having to know anything about coding.

I like to add a new page called "Home" and make that the designated page under the "Reading" selec:on we just discussed. If you do it this way, create some introductory text that introduces them to the site and tells them what they can find, why you are unique and how they can benefit.

Remember that people have a radio sta:on playing in their head at all :mes. The radio sta:on is called WIIFM, or "What's In It for Me?" Constantly ask how you can help you web visitors and provide them what they want and need to know.

SET UP WIDGETS

Widgets let you add content and unique features to the Sidebar area. In the Virtue theme, you can even add widgets to the Footer. Commonly used widgets are related to social media, email sign up forms, recent posts, archives and more. Let's incorporate one or two in your site. Go to "Appearance" on the Admin dashboard and choose "Widgets."

You'll find an area on the leU showing all available widgets. You add them to a sidebar by dragging and dropping them each one.

Another way to add content is to add a text widget and then place content in that area. For example, if you were adding the code to place an email sign-­?up form from an autoresponder service, a text widget is the right choice.

Go ahead and add some widgets to the sidebar area. Note that on the Virtue Theme, the Primary sidebar does not appear by default on the homepage. To enable it, navigate to "Appearance" ! "Theme Func:ons" ! "Home Layout" ! "Choose as Sidebar for your Homepage." Click the drop down menu to choose the Primary sidebar or one of the Footer areas.

UPLOAD LOGO

Now let's change the logo. In the Virtue Theme , go to navigate to "Appearance" ! "Theme Func:ons" !"Main Seongs"!"Logo Op:ons." As you can see, you can choose different layouts, depending if you want your logo to appear on the right, center or leU of your site. Right below that, you can add a logo from your hard drive.

If you don't have a special logo, a good op:on is to just use your Sitename. In the "Sitename Logo Font" sec:on on the same page, the Virtue theme has over 200 Google Fonts to choose from. Some of them look bejer than any logo you might have designed! Take some :me to explore the wide variety of fonts. Locate a font that matches the mission and personality of you and your site.

Below that you can also add a tagline. This is a phrase, sentence or slogan that gives visitors a snapshot of what your site is all about. Just like the Sitename logo, you can choose from among the en:re available Google fonts to use for your tagline. Make sure the fonts for the Sitename and the tagline don't fight each other. They should have a complimentary design and color schemes.

ADDING A POST

Now that you have a good basic site set up, it is :me to start blogging. Let's publish a post to get you started. The fasted way to do so is to click on "+ New" on the Admin bar at the top of your site. Remember-­? you must be logged in to see the bar. Scroll down the selec:ons to "Post." You can also choose "Posts" from the leU hand Admin menu and then "Add New."

Enter a :tle. It can be anything you want. Make it short, snappy and engaging. Go down to the body of the post and enter some content. You can add text, audio, video, tables, graphs, and more. Select a category for your post. It should be a "top level" term that is very broad like "Video" or "Consul:ng."

Add tags below the category to further refine the classifica:on of the post. For example, for a post with a category of "Consul:ng," you might add tags such as "SoUware," "ERP," and "Enterprise." Some people go a lijle crazy with tags, adding 20 or 30 for each post. A more reasonable number is two to seven tags.

Next add a featured image by clicking on "Set Featured Image." Depending on your theme, the featured image is used for thumbnails, image sliders, category and author lis:ngs, and more. When you are sa:sfied with the result, click "Publish." Congratula:ons, you just published your first blog post.

Profit Tweaks PLR Ebook

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If you're involved in affiliate marketing, we're going to show you a fast and easy way to instantly maximize your commission-based income.

You know how other affiliates are simply directly potential customer's through their links straight to the merchant's website? Well, not only are they decreasing their commissions because they're failing to give customer's a reason WHY they should purchase the product, but they are losing out on a very powerful opportunity to build their own businesses and further their own brand, while making money promoting third party products!

You see, those who work hard to become trustworthy, recognized affiliate marketer's always make more money than those who simply direct people through their affiliate links. It might sound like a lot more work to work on building awareness within your market as a trusted source, but by doing so you'll be able to maximize your income while setting yourself up for long-term success.

Here's one of the easiest ways to warm up potential buyers and create an irresistible offer that they can't refuse: Give them more bang for their buck!

Bonus offers need to tie in directly with what's being offered and offer CLEAR and DIRECT value. In fact, your bonus offer should always include a “value price” associated with it, so that potential customers know exactly what the bonus is worth, and how much money they are able to save by purchasing through your affiliate link. ?

Your bonus offer needs to be either exclusive, limited or both. In many cases, your bonus offer will be THE leading factor in whether a potential customer chooses to purchase the product through your affiliate link or someone else’s, so you need to spend some time creating a compelling offer that is not only valuable, but irresistible! ??With exclusive bonus offers, no other affiliate can replicate your offer because you own full rights to what is being offered.

This may include unique reports, content or video tutorials that you either created yourself, or hired out to freelancers.

With limited bonuses, you are offering access to your offer only for a limited time, or to a limited number of customers. This employs the ‘scarcity’ tactic, which motivates people into taking quick action because they don’t want to miss out on a great deal. ? ?It’s very important to use ‘motivators’ with every bonus offer.

If people feel that there’s no rush, or no exclusivity to the bonus, chances are they’ll continue looking around for a better or bigger bonus, offered by another affiliate, so take your time when creating your bonus and make certain that it’s relevant, and extends the value of their main purchase.

For example, your bonus offers should serve as auxiliary components to the main product. If you were promoting BloggingToTheBank.com, you could offer bonus items that included Wordpress themes, Wordpress video tutorials, or maybe content packs that new bloggers could use to jumpstart their websites.

Analyze the product you are promoting and determine what is missing or lacking in the main product. Then, create your bonus product around that unfilled need or demand.

When creating your bonus product, you don't have to develop it yourself. You can minimize costs by using high quality private label content, or other types of content that allows for distribution. You can then create compilations from existing material, or develop extensive bundles, collections and packages that fit with the product you are promoting.

Boost Conversion Rates

So, you might not be the best copywriter on the planet. That doesn't mean that you can't maximize conversion rates with just a couple simple 'tweaks' to your sales pages. In fact, many of us absolutely struggle with creating copy, but if you're unable to outsource the work to experienced copywriters, you're stuck wading through paragraphs of copy, trying to drive up response rates.

The truth is, there is a very simple guideline to creating great copy, and while it's important to test your copy (split testing is key), you can easily create a high converting page just by following these tips:

1 - Speak TO your audience, not at them.

Your copy needs to hit home, as if you are talking personally, and directly to each visitor. Avoid the hype - gimmick based phrases never work at driving home your message. You want your copy to be authentic to who you are, and what you have to offer.

Be honest, and keep your copy focused on how your audience benefits from what you are offering. Great copy is all about pushing hot buttons and crafting your sales copy so that it speaks to their wants and needs.

2 - Know your audience

This goes without saying. If you know your audience, you know what makes them tick. Since your copy needs to cover the most important needs, wants and desires, it's important that you write your copy from your customer's perspective. Focus on benefits, not features. Tell them why they need your product and write your copy in such a way that your audience feels as though you created your product just for them.

3 - Break it up

Avoid run-on paragraphs and sentences. You need to keep copy tight, and on topic. Paragraphs should never run more than four lines, and do your best to break it up so that you are offering 1-3 short paragraphs before injecting bullet points, a sub title, an image, graph, or anything else that keeps them glued to the page.

Long pages of text can be overwhelming to a visitor who wants a quick snapshot of what you are offering, and whether it's what they are looking for or not, so keep page skimmers in mind and create your copy (even long copy) around those who read - scroll - read. Not only will your copy be stronger but it will be far easier to write.

4 - Implement multiple call to action prompts

Many new copywriters make the mistake of only including one order button at the bottom of the sales page, assuming that people will either read the entire page or they'll simply scroll to the bottom.

You should always implement multiple call to action prompts throughout your copy, weaving urgency within the different sections of your copy. This is also a great way to try out different call to action commands, such as "Order Now", or "Buy Now" or "Click Here For Instant Access", and so on.

Brain Training Guide Personal Use Ebook With Audio

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IS YOUR BRAIN WORKING FOR YOU?

Do you feel as though you are losing it? Sometimes you can't remember what you just said or you just can't pay attention or focus on something? You start to wonder what is wrong with.

These are signs that your brain may need some stimulation of some kind. It does not mean that you are suffering from Dementia or Alzheimer's is rearing its ugly head.

The first thing you want to look at is how often are you challenging your brain. When was the last time you tried to do the crossword puzzle in the newspaper or put together a jigsaw puzzle?

It really is so easy to let your brain slip. Not many people understand the importance of challenging their brains on a regular basis. It is so simple to let things slip and not even think about challenging your brain.

Your brain performs so many functions for you, many of which you don't even realize. Your brain is responsible for helping you pay attention to things and to concentrate and focus.

What you may not realize is that you need to feed your brain and exercise it regularly. When you don't exercise your muscles in your body they start to weaken and shrink. They turn to flab and you gain weight. Your brain works in exactly the same way. If you don't exercise and challenge your brain, it doesn't work as well. Your memory starts to fail and you can't concentrate and finish simple tasks.

While many people put this down to getting older, it doesn't have to be that way. Yes, your memory and certain skills may start to diminish but there are things that you can to do rectify this.

One easy way to start getting your brain to work more efficiently is to start doing some brain training. These are just easy and fun games that can get your cognitive skills working again.

This includes playing card games where you have to find the pairs of numbers, or even playing a game of chess with a friend. Both of these games gets your mind working in different ways. You have to start thinking and planning ahead and judging what your opponent might do.

When you start interacting and playing games you will notice that you feel more alive and alert. Your attention span is longer and you actually find you have an interest in life again. So what are you waiting for, try out a few brain games and see how they work for you.

THE BENEFITS OF BRAIN TRAINING

As you age you tend to not use your brain as much and this can lead to you feeling as though you are losing your memory, or that you just can't concentrate anymore. The truth is that these things can be resolved by keeping your brain active.

Brain training games are extremely popular today and there is no shortage of websites that offer some type of brain training game or other. These games focus on specific areas of your brain. For example you may have trouble remembering number sequences or people's names. By playing specific games these issues can be improved.

The benefits of playing brain games includes helping to improve your memory, your attention span and your focus. The games are designed to work in different ways.

For example if you have trouble with people's names and faces you are helped by learning how to associate names with characteristics instead. For example if your Uncle Charlie smokes a pipe you connect a picture of a pipe in your head with his name. If you have trouble spelling you can learn how to sound out the name differently in order to remember it.

Other brain game benefits include taxing and stretching your brain. Your brain is capable of doing so much and most people only tap into and use a small portion of their brains.

A popular game is the Sudoku game. To play this game you need to use logic and to have patience. You basically need to enter a number from 1 to 9 in each column so that each row only contains one of each number. This really does stretch and tax your brain.

Other benefits include being able to think faster, remember birthdays and anniversaries and even just remembering the title of the movie you watched a couple of days ago.

Sometimes you don't notice that you are becoming forgetful as you age. Most of the time you simply put it down to becoming older and this is not always the reason. Usually these signs mean that your brain needs a quick pick me up.

As well as improving your cognitive skills brain games can also help boost your self-esteem and confidence levels. Plus you are instilling a habit which will help keep your brain alert, sharp and active as you age. This can help stop the onset of diseases such as Alzheimer's.

TYPES OF BRAIN GAMES YOU CAN PLAY

The best thing about meditating is that it doesn't require a lot of time. All you need is to set aside 20 minutes per day for this beneficial exercise.

Use the following steps to set up your own routine for meditating and aim for at least once, if not twice, per day.

Select a Time

You want to choose a time that is convenient for you. During this time period ensure that you will not be disturbed. You need to feel relaxed and your mind should be free of worry.

Many people enjoy meditating either as the sun comes up or goes down. If possible you could even meditate outside.

A Quiet Location

This is very important as you don't want to have your spouse or children interrupt you. A quiet room in the house would work or even a secluded spot in your garden.

Your Position

You need to sit comfortably while meditating. While sitting cross legged, or in the lotus position, is recommended it is not always necessary. You can sit comfortably on a chair and still receive the same benefits.

Google Plus Hangout Training Personal Use Ebook With Audio

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As you are aware Google just loves to keep updating their products. Gmail for example has undergone some new updates lately with the addition of tabs and new features to their calendar settings.

It is now possible to access Google+ Hangouts directly from within your Gmail account. You may notice that in the previous chat sidebar you now have the option to start a Hangout. If this feature isn't activated, just go into your settings to activate it, click your photo in the top right hand corner.

Once the Hangout feature is activated you an easily start a video chat or text chat with your friends or business associates. It is a fantastic way to stay in touch or just to connect with someone to ask a question.

This new feature is extremely convenient and quick to use and you don't have to physically go into your Google+ account to start your Hangouts. You can easily invite any of your Gmail contacts to a Hangout.

The first time you use the Google+ Hangout feature you will have to install a quick plug-in. It literally just takes a minute or two to install. Then you will be set up and ready to record your Hangout.

As with anything new you may want to attempt a Hangout privately first. This way you can learn where the controls are and how to do fun things such as putting silly hats on people! Plus you can share videos and photos during your Hangout as well.

If you want to chat using any of your Apple devices you just need to download an App to do this. Get your friends to download it as well and then you can all Hangout together, regardless of which device you are using.

There are two types of Hangouts that are available , the video Hangout and the text Hangout. The main difference of course is the video aspect, but there is also a difference in how many people can participate.

At the current time you can invite up to 9 people to join in a video Hangout. Whereas for a text Hangout you can invite up to 100 people! If you broadcast your video Hangout live you can invite people to watch but they cannot actively join in the discussion.

Accessing Hangouts via your Gmail account is a fairly new feature from Google. We are sure that they will find ways to improve not just their Hangouts but other features inside your Google account in the near future. So be sure to stay up to date and connected with new developments as they happen.

DO YOU MARKET WITH VIDEOS?

If you market your business with videos, are you using Google+ Hangouts as well? If not, this is something that you should really consider adding to your marketing strategies.

Google+ Hangout is an easy way to hold an online meeting or product demonstration with up to 9 attendees. You can still invite others to watch your live event, so you can technically have an unlimited audience.

As you are already aware, video marketing is huge and a great way to get tons of traffic to your sites. Google now owns YouTube which is why using Google+ Hangouts is a no brainer. Plus the benefit of a Hangout is that once your video is finished it is automatically uploaded to your YouTube account.

The only requirements to use a Google+ Hangout is that you need to have a Google account and email. If you do any type of online marketing you will have these in place already.

When it comes to using Hangouts you need to know that you don't have to present an "On Air" broadcast. While this is a very popular option, it may not suit your business needs or marketing plan.

It is also possible to set up one on one sessions as well. These would be good for coaching type calls, interviews and for talking with clients privately. This private option can be used for many types of calls and discussions that you don't necessarily want to broadcast to the world. Once your video is uploaded to YouTube you can make it private or unlisted. This way only people with the link can view the video.

Using Google+ Hangouts is a great way to make a variety of business videos including: marketing ones, product reviews, tutorials and how to type videos. The automatic uploading to YouTube can save you time and allows you to easily create a channel with lots of videos.

Remember that videos rank well on all the major search engines, especially Google. So why not keep in their good books and incorporate Google+ Hangouts into your video marketing methods?

Running a business and incorporating online strategies makes good business sense. As a marketer it is always important to stay abreast and use all the current marketing trends as much as possible.

Don't get left behind, position your business as a forerunner when it comes to marketing using Google+ Hangouts.

BEST PRACTICES FOR RUNNING A GOOGLE+ HANGOUT

There are two main ways to run a Hangout, you can choose to run a text or a video based one. You can run a Chat Hangout via text with up to 100 people. For a Video Chat you can invite nine other people to participate with you. By running your chat "On Air" you can broadcast the link live so hundreds, or more, people can watch.

They just cannot actively been seen on the video though.

Use the following best practices to ensure that your Hangout is run professionally and that everything goes according to plan.

Take the time to create a good Google+ page for your business before running your Hangouts. First impressions count and you don't want to risk losing potential customers or clients because you weren't set up correctly.

Choose a good representative from your business to host your Google+ Hangouts. They should come across as friendly and knowledgeable.

Try to answer as many questions as possible during the Hangout.

Always answer questions with a personal tone.

Cash On Command PLR Ebook

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You can monetize PLR very easily with a membership-site model. Here's how it works:

You build a simple subscription based website that offers customers access to content on a weekly or monthly basis (I always stick with monthly because from my experience they are easier to sell)

You repackage PLR content either into "personal use products" or if you are planning on reselling the PLR rights, you will want to decide on one type of package and stick to it.

Example: You could build a membership site that offers PLR to reports that come with squeeze pages, or to a business in a box package that includes everything from a sales page to an ebook. Just the same, you could start a PLR article website that offers direct access to 50 articles a month, with PLR rights.

Whatever you decide to offer is what you will need to stick with, as members will expect the same content type (and amount) every month.

Membership PLR sites usually go above and beyond by offering bonuses, extra content, freebies and incentives that keep members subscribed to the site. Since there are so many different avenues in which a customer can purchase PLR content, you want to give subscribers a clear reason as to why they should stick with you.

You can create strong benefits easily just by offering more - for less, or by hiring a freelance writer to create small packages of custom content that are only available to your members!

Your membership site may need a specific focus, depending on what you plan to offer. If you are offering PLR rights to content, you should decide whether you are covering a wide market (such as marketing or design), or a more specific niche market (weight loss, PLR, etc).

I've been using MemberSpeed for years and have been absolutely satisfied with it, not to mention how happy my members are simply because it's not only easy to use but you can really customize your website around what is most important to your customers.

In addition, MemberSpeed can be easily enhanced with plugins giving you the opportunity to expand your membership offer, build up a strong back-end, monetize through many different channels and much, much more. It truly is one of the most powerful, feature-rich and SIMPLE membership systems online.

Selling PLR - No Cost Set Up

If you can't afford to purchase membership scripts, download delivery clients or you just want to start off at the lowest cost possible, there are a few different ways to build a bare-bones website that sells PLR or PLR based products.

For a Membership PLR site, if you can’t afford DLG, then here’s how you do it:

Log into PayPal and click Merchant Services at the top.

Click the Buy Now Button.

Choose Subscriptions from the drop down menu.

Give it an item name and customize your button - however, you want it to look.

Enter the billing amount for each cycle, and choose what a “cycle” is

Skip the Track Inventory Feature and enter any checkout page specifics you want for your subscribers and then create your button!

PayPal will handle your subscriptions, but you’ll be responsible for manually delivering via email the monthly deliverables to each PLR buyer - and make sure you do it with a BCC (Blind Carbon Copy) so that you’re not showing every buyer’s email address to the group.

You can set up your Squidoo lens with the introduction as your short sales copy, and then use Link Lists or whatever type of module (text, etc) that you want to showcase the different product categories that you offer.

Essential Tools

Regardless how you plan to monetize PLR content, whether you choose to create a PLR based store or you are planning to simply create information products from existing PLR content, you will want to create a web presence all your own. To do this, you need a professional hosting account.

I choose HostGator for a few reasons including the fact that they're affordable (one of the lower-cost hosting options online), reliable; have 24/7 customer support and they're VERY easy to use!

You can start out with a Hatchling Plan, but it only allows one site. It’s $8.95/month. I like to use the Baby Plan for $9.95/month because it allows unlimited sites.