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Empower Your Personal Finance

It is possible to make smart investment plans without too much hassle and detailed paperwork. The key to smart investment plans lies mainly in the ability of understand and make smart choices. Taking the time and effort to thoroughly understand investment plan before committing to it would be the best way to go about the smart investment idea.

Some Pointers

The following are some points to consider in the quest to ensure the investments made are beneficial to the individual both in its current form and in the long term scenario:

• Making sure the effort to understand the particular requirements and advantages the chosen plan dictates is perhaps the most important exploration exercise to embark upon. Without this knowledge the individual would be basing the commitment on the hearsay of others and this may prove to be a folly when payouts don’t match the perceived promise of the plan.

• Don’t be bull dozed into making a financial commitment, until all aspects of the plan has been thoroughly understood. A lot of people become so overwhelmed with the sales pitch presented that they fail to take the time to really read the fine print on the plan being presented.

• Always be suspicious of plans that advertise “free” benefits because these are usually tagged to further commitments which are usually not explained and perhaps is never really explored until the opportunity present itself where the “free” elements are called out by the investor. In most cases it is only then that the investor find out the “free” addition is not really as it was first perceived.

• Remember to only commit what can be afforded at the time. Over extending oneself is not a good idea as it might eventually cause the individual to default on the investment and lose anything that has already been committed.

Wrapping Up

Keeping a good hold on your financial issues can sometimes be a very difficult task. With the use of the above tips it should become a walk in the park. Start living a much more comfortable life, stop worrying about finances. Enjoy your life and be finance burden free.

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Wives Tales and Pregnancy

It’s all great to hear advice during your pregnancy, especially unwelcome advice. I’m sure you’ve been told by one person or another how to live. Am I right? It only gets worse the further along in your pregnancy you are. Someone will want to tell you that you shouldn’t bend, or walk a certain way, not to pick up a baby in case you hurt the one in your stomach or put yourself in labor. As the pregnancy gets closer to the due date you’ll be told many different home remedies of how to put yourself in labor. Got a headache? Someone can tell you exactly what to drink to get rid of it without any medication, remember it is important to ask a doctor before trying to take something you’ve never tried before doing it. But the most fun I have during the course of the 9-10 months stretch is hearing all the wives tales, also known as myths.

I’m pretty sure you aren’t going to even care at this point what sex the baby is, all you want is for the morning sickness to stop. You may even be counting down the days until the first trimester is over. Chances are if you morning sickness someone is bound to tell you what sex of the baby is. One wives tale is if you are having severe morning sickness is a sign you are having a girl.

Here’s a wives tale that is a lot of fun and you can test it on everyone in your household. Take a thin piece of string or your hair, slide your ring down it, hold it above your belly and let the ring dangle above it. If the rings spins in a circle it is a boy, but if it goes from one side to the other, it is a girl. Once you’ve tried it out on your tummy, get someone in your house and do it above their hand. Does the ring spin in a circle above your husband’s hand? Hmm, is it really and old wives tale or is there really something to it?

Many women claim to suffer from bouts of heartburn during the pregnancy, according to the old wives tell this would mean your baby will be born with a head full of hair.

Right before the end of your first trimester your doctor will listen to your baby’s heart rate, this is to make sure the baby is doing alright. The wives tale goes, if the heart rate is high it is a girl and a low one is a boy.

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Email Signature

This is a merge field that you're able to use inside of most of your broadcast messages and your autoresponders.

It's a feature of your email service provider.

Once set up, your email signature will be dynamically inserted into your messages. Strategically use this for time sensitive offers, promotions, or some type of focus desired action that you want in that moment that can be relatable to the rest of your messages that you have.

Of course, inside of your follow-up messages, where you already have a substantial and strong call to action, you're going to avoid using your email signature.

For your general follow-up messages, with good content you'll want to use that email signature, so that you can drive traffic to whatever offer is most important to you at that particular time. Change up your email signature at least once per month. Especially at the beginning, so that you can see the impact that it has on your business and make decisions based on those results.

Webinars

Your email list health will get a boost when you do frequent webinars. You'll get new subscribers and you'll be able to reengage your existing subscribers every time you do a new topic. Do not be afraid to repeat topics every single week.

You also want to do webinars, because they are perfect proving ground to test out new products and service ideas that you may happen to have. Of course, webinars provide a fantastic sales boost for new buyers and upgraded customers.

1. Choose which email service provider you wish to integrate with.

2. Choose which list you want to connect people to when they click link. You'll want to integrate that link with your notifications if you want to receive their information to your inbox. You'll want to integrate it with your webinar host if you're connecting people to a webinar registration.

3. Next, you'll want to set your thank you page and name your link.

4. Then save your link, then copy this link and insert it inside of your broadcast or your follow-up message.

5. If you want to use a partner to send out a link on your behalf, choose which email service provider that they're using for their list and copy the corresponding link.

Email-Only “Exclusives” and “Specials”

Increase your revenue with your email list by sending out email only specials. These subscriber only purchase opportunities that can be sent out via email on occasion, based on your own preference, holidays, or just for random marketing tests.

Use these types of specials for non-customers for your primary product, and your current customers should receive email special offers for upgrades and cross-cells.

Make sure you're communicating to each of those groups appropriately. Do follow-up email clusters. Make a theme for three to four messages in that email cluster, and send those messages out over the course of about a week.

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5. Conferences & Events

Is there a company trade show coming up soon? Or maybe you are speaking at a conference? Change your email signature to reflect that. While your email signature might not necessarily help you generate more registrants, it will surely spread the word about the event and gain some awareness among your target audience.

6. New Marketing Offer

If you are an inbound marketer, you must have a few offers lying around. They could be a number of different things, such as whitepapers, ebooks, webinars, or kits. Which ones are the best at converting traffic into leads? (You can tell by looking at their corresponding landing pages' visitor-to-submission rates in your marketing analytics). Identify your best performing offers, and then expose them to more traffic! Use your email signature to share a link to a popular ebook or a webinar. Or if you're currently featuring a new campaign that highlights a particular offer, use that in your signature instead.

7. Case Studies

Salespeople love this one! If you're talking to potential customers, what’s better than sharing stories of successful ones? Use these examples profusely, and make sure you highlight some data points. For instance, you can mention how the ROI of a customer has increased since they started using your services or product. You can even quote a customer in your email signature!

8. Industry Research

Speaking of data, don't underestimate the impact that facts and figures can have in a marketing context. People on the web are overwhelmed with vague information, which encourages them to look for specifics. If you publish an industry report based on proprietary research, consider including a link to it in your email signature.

9. Free Tool

If your company happens to have a free tool, such as an online calculator, educational game, or even a free trial, give it some marketing love. Free online tools have the power to engage readers and get them further interested in your product or service.

10. Demonstration of Your Product / Free Consultation

When you are having a tough sales month, consider using an email signature that promotes a free consultation with your team or even a demonstration of your product. In that way, you'll increase traffic to these middle-of-the-funnel marketing offers and show your sales organization that you're taking advantage of every possible opportunity to help them out.