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Introduction:
Welcome to the latest and very easy to apply “Email Marketing 2.0” Training, designed to take you by the hand and walk you through the process of getting the most out of Email Marketing on behalf of your business.
I’m very excited to have you here, and I know this will be very helpful for you.
This exclusive training will show you step-by-step, topic by topic, and tool by tool, what you need to know to dominate Email Marketing, in the easiest way possible, using the most effective tools and in the shortest time ever.
This training is comprised of 20 chapters organized into 5 sections. This is exactly what you are going to learn:
Section 1: Email Marketing Basics
In Chapters 1 through 3, we’ll talk about: What Email Marketing is all about and why you should definitely use it, Automating your Email Marketing Efforts and“Regular” vs “Self-Hosted” Email Marketing
Section 2: Setting things up
In Chapters 4 and 5, we’ll talk about: The Five Cornerstones of a Successful Email Marketing Campaign and Setting things up before creating your first Email Marketing Campaign
Section 3: Creating an EM Campaign – Step by Step
In Chapters 6 through 10, we’ll talk about: Researching a hot online topic, Creating an attractive Lead Magnet, Setting up a high converting squeeze page, Setting up a persuasive autoresponder series and Sending the right type of traffic to your squeeze page
Section 4: Advanced Email Marketing Strategies
In Chapters 11 through 16, we’ll talk about: Inbox delivery secrets exposed, Proven Tricks for growing your Subscribers List Quickly, Writing Results Oriented Newsletters and Autoresponders, Simple little tricks to Double your Email Open Rates, Skyrocketing your Click Through Rates like a Pro and How to dramatically increase your ROI
Section 5: Additional Tips to consider
In Chapters 17 through 20, we’ll talk about: Dos and Don’ts, Premium tools and Services to consider, Shocking Case Studies and Frequently Asked Questions Well, it’s time for you to start getting the most out of Email Marketing. I know you'll love this training.
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Section 1
Email Marketing Basics
Chapter 1: What Email Marketing Is All About and Why You Should Definitely Use It.
There is a large number of companies increasing the volume of their sales using this powerful weapon called Email Marketing, which used correctly can generate great benefits for your businesses.
This incredible tool offers great advantages, which will not only allow our customers to buy once, but will help them become loyal customers if we use it correctly.
What is Email Marketing?
It is a powerful commercial communication tool by email. It's fast, economic and used to attract users with specific interests to generate sales.
It consists of creating a list with names and e-mail addresses of people interested in a specific topic or product through a subscriber request form, which aims to provide valuable information to attract those people.
When people enter their data in the subscriber request form, it gives the company permission to send newsletters and promotions to their emails.
This permission is important, so that we can begin to build trust and a close personal relationship between potential clients and ourselves.
There are some important things to consider when starting to create an Email Marketing campaign:
Choose a good Email Marketing services provider.
It is important to use an autoresponder.
For each mail, create titles that arouse interest and a call to action.
Create valuable, original, relevant and interesting content.
Include a link that allows the subscriber to cancel the subscription.
Send emails with information of interest to the subscriber and not only saturate them with offers of our products and services.
Do not stop sending emails. It is not a good practice to send an email every day, but neither is it to let a lot of time pass between each email.
Why is email marketing so awesome?
Using Email Marketing as a strategy to attract customers will help your businesses increase sales and generate greater profits. Here are some of the advantages of this impressive tool.It's direct The user is willing to read the emails, because they have given us previous authorization to send them. We can create a professional relationship with each of our subscribers.
