Tag Archives: 2018

Content Marketing Blueprint Personal Use Ebook

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Introduction

There are several ways you can present your company and products to the world. Some businesses use nothing but text-based content. Perhaps the most effective tool for getting your products and services in the hands of your prospects is with videos. Podcasts have exploded in popularity the last few years, largely because they allow listeners to consume content while doing other things, like driving to work or working out at the gym.

All of these are different ways to market your business. Marketing can be described as the method or methods you use to tell people about your brand, offer your products to the world, find new customers and keep your current customers happy. You do this with different forms of content, like blog posts or podcast episodes. As with any worthwhile endeavor, a clearly defined plan of action for marketing your content almost always delivers better results than a distracted, disjointed attempt with no plan in place.

In other words, your business can benefit from a content marketing blueprint. That's exactly what this special report gives you. In it, you'll learn exactly what content marketing is and how it can benefit your business. You will discover that by answering 5 simple groups of questions, you create the bones of your content marketing strategy. Every business is uniquely different. This means when you move through the five stages of a content marketing blueprint creation, you end up with a marketing strategy which is uniquely suited to your business and your needs.

Finally, we will share with you some proven resources and tools that make understanding content marketing and implementing it much easier, no matter what business you are in or what you are trying to accomplish. Your report closes with a list of 10 top practices for creating a successful content marketing blueprint. Let's get started helping you grow your business with a successful content marketing blueprint by defining this powerful and popular marketing strategy.

What Is Content Marketing?

Content marketing has been around for a long time. As long as there has been a product to sell or a service to advertise, spoken or written content has been used to spread the word. Incidentally, one content marketing plan or approach may be vastly different from another. For this reason, if you ask 10 different professional marketers to define content marketing, you are likely to get 10 separate responses.

If you ask the Content Marketing Institute, they will give you the following definition:

"Content marketing is a strategic marketing approach of creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience with the objective of driving profitable customer action."

For a simpler definition, consider content marketing as a way of creating and marketing different types of content to help you build your business. That content may be text-based, print media, video, or audio. Your content may be distributed online or off and could take the form of folders and flyers, blog posts and articles, images, infographics and digital posters, videos, e-books, webinars or podcasts. You may create your own content, or let your happy clients and customers make marketable content in the form of testimonials and interviews.

The content marketing blueprint you create using this guide will be catered to your unique business and needs. The many benefits of content marketing are as diverse as the different types of content you can use to receive those benefits. Let’s explore just a few of the top rewards offered by a smart content marketing plan.

9 Ways Content Marketing Can Help Your Company

Traditional business owners often don't believe that content marketing is a "real thing" that can benefit their businesses. They have been implementing a marketing plan a certain way for the last several years or decades and see no need to change gears. However, marketing methods are constantly changing, as is their effectiveness. The first business owners to embrace the Internet enjoyed a global reach and saw their businesses explode, especially when their competitors were slow to jump on board the new technology.

The first bloggers to the Internet found sales and profits rather easy, and once everyone else started blogging, those early adopters had already established reputations as leaders in their fields. Writing blog posts is just one type of content creation. You can use a blog to build your email list, generate leads or sell products. There are a lot of benefits offered by content marketing, including the following 9 rewards this marketing strategy offers.

1. Improved Sales and Profits – It doesn't really matter what type of market you are in, at some point you're going to have to make a profit to stay in business. A smart content marketing strategy identifies what types of content produce the most sales and profits for your company.

2. You are Perceived as an Authority in Your Field – Social media posts, Amazon Kindle e-books, physical books, podcast episodes and dozens of other types of content boost the perception that you are a leader in your field. People prefer to do business with the best of the best, and smart content marketing places that desirable tag on you rather than your competition.

3. You Solve Big Problems for Your Prospects – When you answer the biggest questions on the minds of your prospects regarding your marketplace or niche, you make lifelong fans. You can use content to solve the big problems that keep your prospects up at night, and when you do so, both you and your prospects benefit.

4. Improved Search Engine Rankings and More Traffic – Keeping the search engines happy is important for generic, free traffic. The less money you have to pay for traffic, the more capital you can direct towards other areas of your business. Value-based, high-quality content can enrich your readers and viewers while also answering the needs of search engine algorithms, and improved traffic is the result.

5. Effective Data Collection – Polls, surveys, and contests are perfect for finding out what's on the minds of your prospects. Blog and social media posts generate comments that reveal important information that can help you grow your business. These are just a few ways that content creates relevant data you can use to achieve a number of business goals.

6. You Make a Good Connection – When you connect deeply with your audience, they remember you. People do business with individuals and companies they like, respect, and admire. Content can help you make a good connection with your prospects, and ongoing communication can mean a customer for life.

7. Build your Email List – Building and nurturing a list of contacts is extremely important, whether you have a big or small business. Podcast episodes, YouTube videos, opt-in bribes and Facebook advertisements are just a few types of content that allow you to build an email list, so you can continue to market to your prospects.

8. Generate Leads – Without new prospects, your business won't grow. Landing pages, autoresponder sequences, blog posts and other similar types of content can generate leads to keep your sales funnel filled.

9. Client Retention and Satisfaction – You should always be working to attract new customers. Your current customers should not be ignored, however. Someone who has already done business with you is more likely to make additional purchases in the future. Communicating with your customers also minimizes returns and boosts positive word of mouth advertising.

Building Your Content Marketing Blueprint

This chapter will outline the steps you need to follow to create your content marketing blueprint. There is no one-size-fits-all, cookie-cutter strategy that works for every company or entrepreneur. You may not use types of content that are absolutely essential to another business. This means your formula for creating and presenting content to grow your company and reach your business goals is going to be unique. To discover a successful content marketing plan, you need to answer a series of questions. You also need to evaluate your content from time to time, to see if it is producing the intended results. The first step to developing a successful content marketing blueprint is to answer the following 5 groups of questions.

1. Niche down to discover exactly who your prospects are. Who is my laser targeted audience? What does my "perfect prospect" look like? What is the narrow consumer base that can benefit most from your products and services? If you go too broad you can get lost in a sea of competition, and the more narrowly you focus your content marketing efforts, the better your results.

2. Identify the story of your brand, your content marketing mission statement. Are my products or services unique? What do I offer that is different from everything else that is already out there? What makes my business a smarter choice for my prospects than my competitors? What value do I offer my customers? What are the big problems that keep my prospective customers up at night, and how can I solve them?

3. Before you start writing blog posts and making videos, ask yourself why you are creating content and how it will help your audience. Why are you writing blog posts, creating videos and spending time on social media? How are your different pieces of content going to benefit your readers, viewers or listeners? Before you begin churning out content, you need to have a targeted goal or result you hope that content can help you reach.

4. How are you going to create and distribute your content? What specific schedule are you going to use so you are consistently developing and sharing valuable, high-quality content? This is the "how" of the content marketing process. What specific scheduling blueprint or formula do you need to create so your content helps you achieve your business goals, and so that same content becomes invaluable to your prospective clients and current customers?

5. Measure and evaluate, make any necessary changes. Is your landing page converting at a high rate? Are your email open rates where they need to be? Are your blog posts generating the amount of generic traffic you had hoped for? Is your video sales letter turning enough tire kickers into buyers to produce the profits you need? Here is where you gauge how well your content is performing, so you can focus on what is working and retool or abandon content marketing strategies that are underperforming.

Poster Creation Personal Use Ebook With Audio

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5 Free Online Poster Makers and Image Creators

You can certainly hire a graphic designer to create your digital posters, in-fographics, and images. The process can be lengthy, not to mention expensive. If you have an unlimited budget, you can just hand off your poster making ideas to your project manager who will coordinate with your designer to create what you're looking for.
If you have budgetary constraints, you may have to design and create your digital poster yourself. This could be daunting if you are not the most tech-savvy person. Fortunately for you, there are some free resources located online that make cre-ating digital posters quick and easy. Even if you have never attempted to create and distribute images online in the past, the following 5 free online poster makers can help you get the job done with minimal fuss and no money out of pocket.

1. Canva – The number of features you get for free with this image maker is really impressive. In the past, you could pull up Canva on your computer or tablet and begin making eye-catching designs for use online. Canva now offers a printing option. That means once you design your poster using the simple drag-and-drop software, you can turn your digital posters into physical market-ing tools. Additionally, Cava has added a dedicated free poster maker that is so easy to use you can create your first digital poster in just a few minutes.

2. DesignCap - The digital poster templates at DesignCap were professionally cre-ated. You may find some more pro-quality templates and themes here as op-posed to the other poster generators on this list, but the downside is there are only a few hundred templates rather than the thousands offered by Fotor or Canva. You also have access to stock photos and clipart, and the usual font se-lections. One feather in this online poster creator's cap is the fact that you do not have to register to use the tool for free.

3. Fotor - Fotor offers free and paid versions of its poster creation tools. The company gives you access to a poster maker that includes several templates to get you up and running in a hurry. You can also use Fotor's browser-based de-sign tools to create images, logos, graphics, and banners. For speed and ease of use, go to the website and open a free account. Choose from the many themes or templates, add your text and images, save and export. As with Canva and some other digital poster creators, you can pay a small fee for ad-vanced features and tools.

4. Adobe Spark - This online tool comes to you from the recognizable Adobe plat-form. While you can use the base Adobe software to create online posters and digital images, Adobe Spark was created specifically for making posters. You choose a desired size, select from a list of themes, upload a background image and add your text. You can then download your creation to your PC and begin sharing it on the web.

5. PosterMyWall - This online tool for making digital posters is free to use. Thou-sands of templates are included, and you can create and then download your poster to your computer. Filtered categories help you choose a template quickly, and many of the free templates are surprisingly high quality.

7 Proven Headline Formulas That Get Your Online Poster Read

Have you ever created digital posters that didn't do a very good job engaging your audience? Perhaps your click-through rate was very poor, or the number of views your poster generated wasn't what you expected. Just like any other piece of con-tent used to market your business, creating an eyeball-grabbing headline is often the most important part of the process.

Why do you click on a particular link when you are searching online? When you Google a search term or phrase, what makes you choose one result over another? In many cases, a good headline is the reason you end up where you do on the In-ternet. The following 7 headline formulas have been proven to work on multiple types of media, and they can get your digital posters clicked on and read, rather than passed over.

1. Add a Number - Make sure you use the number instead of spelling it out. "The Top 7 Backyard Garden Herbs" will usually outperform "The Top Seven Back-yard Garden Herbs," and there is something about numbers which automati-cally gives a perception of truth and reliability. Studies show that odd numbers like 5, 7, 11 and 21 frequently outperform even numbers such as 6, 8 or 12.

2. Use "How to" to Start Your Headline – People turn to the web for answers. They want to understand the right way to perform a process or get an in-tended set of results. "How to" headlines have worked in marketing messages for centuries, and they still work well on the Internet for getting your content read.

3. Mention the Main Benefit – Your digital poster should be attempting to tell one story or send one message. What is that message? What is the big benefit someone will receive when they check out your poster? State that benefit simply and quickly in your headline. You don't want to bury the lead, so the most important information for your prospects that rewards them for reading your poster should be stated in the headline.

4. Ask a Question That Makes Your Reader Think - One of the best performing print advertisements of all time began with a headline which asked the simple question, "Do you make these mistakes in English?" Asking a provocative ques-tion in your headline is a great way to grab attention and get people thinking.

5. Give a Command - Tell someone what to do in your headline. People like to be given direction online. A direct statement could be as simple as, "Turn Your Blog into a Cash Machine." This leads to the creation of a simple and direct call to action, and your potential reader knows exactly what your digital poster is going to deliver.

6. Use a Testimonial – Make sure to put the testimonial in quotes and make it short. Here's a good example. "This online poster creation software is fast, easy to use and free. I love it!" For someone searching the web for that partic-ular type of software, that is a headline which can't be passed up.

7. Offer an Incentive – A headline that offers a 50% discount or a free report or product is going to get a lot of clicks. Just make sure you follow up by providing the relevant content and call to action.

Ask That Girl MRR Ebook With Audio & Video

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Introduction

Not one of us has gone unscathed from and by the custom of dating. It does not matter what culture, gender or age, dating has had an impact upon us in some form of other. We see examples of it on the television, read about it in magazines and learn about it the classroom, locker room and on the street. Sociologists study it as do psychologists, behaviorists, educators and biologists.

The subject is pervasive. Dating with all its foibles is regular fodder for movies and television series. Books extol the art of dating and/or finding your “soul mate”. The ideology of romantic love, “true love” and the “ideal mate” are expounded page after page or in scene after scene. According to this approach, the first date is the start of this journey. In many movies and pulp fiction, the first date is where the hero and heroine start-off on their journey into the ultimate adventure of eternal happiness.

This quest for eternal happiness is not a modern dilemma. It dates back centuries. It is part of many different philosophical approaches to life. Dating, however, is a new phenomenon. It is only around a century old. It is an evolutionary process affected by technological and sociological changes. Dating has to do with relationships and experimentation. It concerns the search for economic, societal and emotional security. It is about compromise and expansion. It is also, believe it or not, fun.
Dating is amusing and daunting. It is scary and exciting. It can be an adventure or a calamity. In fact, sometimes, it can be a bit of both. In the search for the ideal date, you are bound to make a few mistakes. Relax. Everybody does. It is rare to find exactly who you want to be with on your first outing. Think of it as a learning experience, a great adventure, time well spent. Certainly, it is more interesting than watching the news, although it can sometimes feel you may soon be on it as you are quickly becoming part of a train wreck.

Depending upon your point of view, dating is either easier or harder as you get older. This is an e-book geared towards the mature male. It is a guide to dating. Are you curious about arranging that first date on an online dating service? Perhaps, you are looking to date a single mom. Maybe you, yourself, are a single father or are you a senior? This e-book hopes to help you be successful in obtaining that first date. It looks at means to make your first date, great. First, however, let’s start with a definition and a brief history lesson. What is dating and when did it all begin?

1 Talking About All About All Generations

DefinitionDefinition Definition

Dating is a simple sounding word. It consists of two syllables d?t and ?ng. The origins of the word lie in the Latin language – data/dare to give. The basis of the current usage, however, began in the United States. It is now universal in it application as an informal term describing making an appointment or assignation with a member of the opposite sex. Dating is the action of going out with another person, either as a romantic or social partner. A date is now an appointment or engagement with the specific idea of going out socially. A date is also the word you apply to the person who is accompanying you on this specific outing.

This concept of “dating” someone is new in terms of historical developments. While it does have predecessors in the form of courtship and courting, dates and dating are products of the early 20th century. It is an evolutionary if not revolutionary step in the establishing of relationships between the sexes set into motion by the fallout from and advancements made in World War I.

History

Prior to the development of “dating,” young people and adults met at socially acceptable venues. They socialized at Church and were introduced at dances. They met at local functions such as fairs, hunts and fields. Large family gatherings were the perfect times for people to meet. Christmas was one such time. Many families exchanged gifts and visited each other’s homes. The young people met in supervised situations, bargains were struck between the parents and events proceeded from there.

Courting was all about finding a mate. It meant commitment and marriage. Marriage from the earliest times was always the final product of two people courting. Absent was the modern concept of true love. Marriage rarely relied on concepts of love and soul mates. It was an economic and social contract between two people. It was for the betterment of their lives and that of their families.

The family played an integral role in all marriages. It did not matter whether you were upper, middle, working or lower class. Marriage was the ultimate goal – a goal in which you strived to improve your lot in life and, therefore, the lot of your family.

For some, it meant an improvement in their social status; for others, it was the uniting of two families for political and economic reasons. Some parents gained a direct and immediate benefit through either selling their daughter into marriage or procuring a dowry or dowry price. Even when the Victorian’s began to finalize the concept of a woman’s proper sphere and a male’s role in society, the rationale behind courtship remained – marriage with the accompanying economic and or social betterment. No matter who you were, you did not want to “marry down”. While it may be romantic to fall in love with some one of a different class, it was never realistic to expect it to work in real life.

The position of parents on the importance of marriage did not change over the 19th century. Marriage was the only possible outcome of courtship. What did vary was
the amount of direct supervision of the two young people. Until the 1830s, the shape of courtship remained less rigid. While the role of the parents was always strong, their children had more freedom of movement than in successive generations. In part, this was the result of increased implementation of a gender-specific view of men and women’s roles. As the Victorian Age took hold, women assumed a very strict position within society. It was a view that held them to be naïve, innocent, chaste and innocent (i.e. stupid or uniformed) in the ways of the world. Men were morally corrupt and given over to fleshly desires. A strong woman had to restrain and retrain his manly urges. Nevertheless, remaining consistent in this stricter form of gendered society were the goals of courtship: marriage and children, economic and social status.

At the back of these Victorian concepts were the parents. They held a very formal role. They supervised all aspects of the courtship. Duennas or parental supervision was at an all time high. While courtship was intended to end with marriage, it could not do so if the parents refused your suit. The young man did not ask the object of his affections for her hand in marriage. He turned to the parents, particularly the father. During this era, the father had control of the family. This was firmly ensconced in the legal system. The father was the owner of everything. His wife and his children were his property.

The arrival of the industrial revolution in the 19th century began to alter the overall concept of courtship in specific ways. Technology began to liberate women. It sent them off into the factories. It created new classes of people. This included the poor woolen factory girls as well as a white-collar group of clerks, secretaries and telephone operators. Many of these jobs became female ghettos. Nevertheless, the arrival of this type of work liberated many girls and men from some of the formalities of courtship.

Women began to be more independent of their parents, although many did not. With many living away from their parents, the rules of courtship had to change. Those who stayed at home would experience the stereotypical supervised concept.

Parents would be there while the young man came calling. Some parents and young women, however, did not have or could not afford a separate parlor or living room. As a result, they took their courtship to the streets.

Public spaces became the abode of courtship. This use of open spaces soon caught on with all levels of society. Even the upper classes adopted it, finding it oh so droll. Nevertheless, courtship retained strong moral precepts. You courted only to get married. Sex was not a part of the courtship. Even during the loosening morals of WWI, premarital sex was not part of the normal form of courtship.

Build Your Audience MRR Ebook

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Introduction

Building an audience should be the first step for any serious online business.

The objective here is to create an audience that is not only large but also highly targeted and highly engaged.

That means that you shouldn’t be interested in just creating the longest possible list of people reading your site, but should instead focus on creating a list of people who are fascinated by everything you say, who hang off of your every word and who are eager to get more of your content in any way possible.

Creating an audience like that means building an audience that will grow in a self-sustaining and self-perpetuating manner. It means building an audience of people who will actually want to buy from you. And it means building an audience that will stay with you for a long time.

And without wanting to sound hyperbolic, it is absolutely true that huge, engaged audiences like this represent the single differentiating factor that sets the most successful brands in the world apart online.

Think about it. What are the biggest sites and brands in your niche online right now? Which are the competitors that you wish you could be?

For a fitness site it might be something like Bodybuilding.com or BreakingMuscle.com. For an online marketing site it might be ShoeMoney, MOZ, SmartPassiveIncome or Search Engine Land. For a site about self-improvement, it might be Tim Ferriss, or perhaps the Bulletproof Executive.

So, what is it that sets these sites apart? Why are they more successful than your brand?

Simple: they have vastly larger audiences than you do. These sites have hundreds of thousands of followers. People who would consider themselves genuine fans. People who will visit their site every single day and who will trust what they have to say.

If a small niche site posts news about a new product, then it won’t have the platform to reach out to with. Perhaps 100 people might see that product over the course of a month and seeing as your average conversion rate for a sales page is about 1% at the generous end you’re talking a single sale.

You could get more people to see your site, sure. You could set up an ad campaign and get lots of people to click on it to bring them to your site.

But then they would likely just leave. Why? Because they’re not your audience. You have exposure now but you still don’t have an audience.

I always like to paint a picture here of a watch salesman. Imagine that someone comes up to you in the street, opens their coat and then offers you to buy a $1,000 watch. Would you? No! Because you don’t trust that person. You know nothing about them. You’ve never seen them before. Even if the watch is stunning, great value and exactly what you’re looking for.

But now imagine that you have done lots of business with a local jewelers and you now know and trust them well. You’re on their mailing list and you know the person who owns the shop and recognize the brand. You’re passing in the street and then you see the same watch in the window. Now there’s a chance you might buy. Because you’re already a customer. And it’s the same thing with a website that has an audience.

Another example I like to use is asking someone on a date. Imagine going up to a random woman or man in the street and asking for their number. How’s that likely to go down? They probably won’t give it to you and you’ll be lucky not to get slapped!

But if you spend the time chatting with them and building rapport, then you are much more likely to be successful.

This is the difference between a platform and an audience in blogging or internet marketing. This is why you absolutely need to put the time in to not only be able to reach out to a huge number of people, but also to be able to count them as a genuine audience: as fans or as followers.

What You’ll Learn

In this guide, you’re going to learn precisely what it takes to build this kind of audience: to have a huge number of people eating out of your hands and eager to hear what you have to say next. Eager to buy what you have for sale!

This book will give you the edge over the competition by showing you where so many brands go wrong when it comes to building an audience and what you can do differently. You’ll be given a blueprint to follow that will take you from zero to hero – with legions of loyal readers at your beck and call. So, whether you’re a small business looking to grow into a massive business, whether you’re an entrepreneur who wants to earn money doing what you love, or whether you’re marketing other companies: you’ll find precisely what you’re looking for here.

You will learn:

What makes certain brands so successful when it comes to building massive audiences
How to create your own audience, starting from the beginning
How to inspire trust and authority and why this is crucial
How to create a brand that people can believe in
How to gain more exposure to widen your audience
How to target your audience and engage with the right customers
How to communicate with your audience and keep it growing
And much more!

1. The Difference

The best place to start is with the broader overview and from there we can hone in on more granular detail. In other words, I’m going to give you the big picture, so that you know your objective and you know the overall strategy. We’ll then be able to deconstruct the end point we’re looking for to see how we get there.
Okay, so I mentioned earlier that this book would give you an ‘edge’ seeing as most people go about building their audience the wrong way. I absolutely meant that – it was not just marketing talk.

The point is that most new brands have a completely misguided approach to how they go about marketing and promoting themselves and this mistake absolutely cripples any chance of success. That’s what we’ll be addressing here though and in doing so, we’ll hopefully be able to ensure that you don’t take a similarly misguided approach.

How So Many Get it So Wrong So how do so many businesses get it wrong? What is so incorrect about their approach?

The problem comes down to care and attention. That is to say that to put it politely, a lot of businesses view their digital marketing efforts as a ‘get rich quick’ scheme. Think of all the different marketers that you have encountered on your trips around the web. How many of them do you feel are trustworthy and offering a great product? How many do you feel are just trying to get you to spend cash on a sub-par product?

How many times have you had a web page pop up without your intention and tell you about this fantastic opportunity to earn millions while working from home.
“I couldn’t believe it!”

Announces some awkward, unpolished voice.

“And neither will you! Soon you’ll be earning hundreds of thousands of dollars a day working from the comfort of your home.”

Well guess what? Surprise, surprise you shouldn’t believe it. When you part with your hard earned cash, what you’re most likely to receive is a shoddy PDF and perhaps a couple of random videos.

I’ve helped companies to sell some pretty awful products in the past (I’m not proud of it!). One time I got to try out the product – which claimed to be the turning point in people’s lives – and it turned out to be a series of videos that were made purely from screen captures without so much as a some narration. It was literally a video of a guy clicking some things on a screen in order to log into a profile and sign up to an autoresponder. Absolutely terrible value for money.

Organic Home Gardening Resale Rights Ebook

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Chapter 1

What is Organic Gardening?

Originally, organic gardening was understood as good old natural gardening where you put the plants in the ground and let “mother nature” take over, while you sat back and watched your garden grown.

Today, organic gardening has become known by many titles including chemical-free gardening, earth-friendly gardening, and organic, but the reality of it is that although we use the term “chemical free” to mean “Organic”, but that only applies if you use no fertilizers or pesticides when creating and growing your garden.

So, basically, organic gardening requires it to be done naturally without the use of fertilizers and pesticides, which means that before you start your organic garden, you need to understand a few of the essential elements that will affect your gardens growth.

Essentially, organic gardening consists of understanding the following three principles:

1. The Soil – Gardens require fertile soil to grow good crops; therefore the richer you can make it, the better your organic garden will be.

2. Simplicity – One of the hardest things for most gardeners to do is let nature do its thing, but when organic gardening simple practices without chemical intervention work best.

3. Preventative Methods and Measures – Understanding the pros and cons of the pests that inhabit our gardens and how to rid them naturally and prevent them from arriving initially is a big part of organic farming and gardening.

Chapter 2

Creating Productive Soil

With rich nutrient soil our gardens will produce bumper crops, so understanding how to maintain the soil and keep it so it is growing becomes a major consideration before you even plot your garden’s layout. In today’s society, where people have a tendency to deplete everything they touch, the land is not different. Every year, the earth losses layers of soil due to wind erosion, run off, and other more destructive building practices, and each year millions of acres of fertile land are consumed by man for building and expending cities, leaving very little workable land to feed the multitude.

With this being said, no matter what condition your soil is in, when using the organic method to gardening, it is recommended that you build your soil into a deep, dark, rich soil that can support and sustain a summer growing season. To do this, your entire garden will need to have a good base to grow in, so the more compost and organic manure, chopped leaves and natural mulches you can work into the soil before planting season, the better your garden will grow. Turning the soil over and over to aerate it is also a good practice. Crops like crumbly soil that is not packed hard.

Once your soil has been prepared, you can then set about to plan how you would like to lay your garden out, remembering to keep in mind that you want to take in the growing condition of each fruit or vegetable so that they receive as many of the natural elements as they require. For instance: If you have tomatoes growing that require lots of sunlight and water to grow, you would most likely be wise not to plant it next to corn that has a tendency to grow tall creating lots of shade, and drink in all the water available in its general area.

Chapter 3

Layout for a Productive Garden

When planning your organic garden there are many things you can do to produce the most yield. Many of these things are simple, although they do require some advance planning and generally, a little forethought when it comes to managing how the plants will work best depending on direction of sun, etc.

It is advisable to seek professional advice like for example a landscaper. Walk through the garden and ask advice to find out which areas in the garden are suitable for vegetables, flowers, herbs, trees etcetera. The other option that you can try before investing your money in a landscaper is to visit your local nursery. The staff will be able to give you valuable information on what plants flourish in the area and the seasons that are the most suitable for the different types of vegetables and plants.

Start planning the garden according to the data you gather along the way. Make sure the area you choose for the vegetable garden is not too big and easy to maintain. Also opt for pathways between the various types of vegetables to prevent people from harming the crops. Place sheets of plastic underneath the pathway to stop weeds from growing. Plant the taller crops at the back of the vegetable garden and the herbs in between the different types of vegetables

If your space is limited use containers to plant your herbs and vegetables in. Remember that herbs act as a natural pesticide. It is wise to plant herbs throughout your garden. After you planned the layout of the organic garden walk through the garden again to make sure it is viable. Also be flexible some layouts look great on paper; but they are not practical. If you need more guidance use the Internet, garden magazines, public gardens and catalogs as a source to find layout concepts.

Chapter 4

Benefits of Organic Gardening

Not many people are aware that the benefits of organic gardening can improve their health, lifestyle and the environment. It is important that you understand what you can get out of the organic gardening process to reap the benefits.

• Growing your own vegetables can save you a lot of money. You can pick fresh vegetables from your own backyard. There is no need driving to the shop anymore, using fuel and money to buy lettuce, cucumber etcetera. Another plus is that due to the fact the herbs, fruit, vegetables are not treated with harmful chemicals it reduces diseases and increases mental and physical health.

• Organic foods vitamins and minerals content are higher than chemically treated foods. It gives the food extra flavor. Research indicates that all 21 nutrients show higher levels: Magnesium – 28% more; Vitamin C – 26% more; Iron – 20% more; phosphorous – 14% more.

• There is a reduction in water pollution, soil poisoning, death of insects and birds all due to the soil being organic. It restores the ecological system. Thus creating a healthy environment for all creatures. Organic gardening is labor intensive therefore you will release stress, lose weight and gain extra energy in a short period of time.

It is difficult to ignore the fact that organic is better. You need to realize that living an organic chemical free lifestyle can save and preserve the earth as well improve and extend your life. To become part of the green campaign is not that easy in the beginning; but when you start feeling healthier and get the original juicy taste of the organic fruits and vegetables there is no turning back.

Dealing With Dementia Personal Use Ebook With Audio

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7 Natural Alzheimer's Treatments and Tips

The cognitive decline that comes with the many diseases under the dementia um-brella can be treated. In some cases, depending on the condition and its progres-sion, the mental difficulties dementia causes can be reversed. While there are tra-ditional medical treatments for Alzheimer's, vascular dementia and other forms of dementia, they often involve unfortunate side-effects. As alternative and comple-mentary treatment methods, the following 7 natural oils, herbs, vitamins, and spices are showing promise.

1 – Coconut Oil

Ketones are brain-boosting compounds found in coconut oil. Coconut oil also con-tains "good fats" that improve how the brain communicates with the rest of the body. Doctor Bruce Fife is an author of 20 books, some of which deal with the in-credible benefits of coconut oil for treating and preventing Alzheimer's disease. He is one of just several mental health professionals that have noticed dramatic improvement in Alzheimer's patients when coconut oil is taken daily.

2 – Ashwagandha

This perennial evergreen is an herb commonly found in aromatherapy. It has been used to treat mental disorders and physical health problems for thousands of years in the age-old Indian practice of Ayurvedic medicine.

3 – Turmeric

Curcumin is the active ingredient in turmeric. Present in several natural healing practices which date back thousands of years, curcumin has antioxidant and anti-inflammatory properties which have a positive influence on Alzheimer's and other forms of dementia.

4 – Fish Oil, Omega-3 Supplements

To benefit from this natural Alzheimer's treatment, eat 2 to 4 servings of fish every week. You can alternately take an omega-3 supplement each day. Cod liver oil is a safe and natural alternative suggestion to get health-boosting essential fatty acids into your body where they can go to work treating Alzheimer's symp-toms.

5 – Probiotics

One of the easiest ways to prevent and treat a number of mental and physical health conditions is to keep your gut healthy and happy. Digestive problems have a link to as many as 75% of all chronic and serious diseases. Eat more fermented foods like sauerkraut and kefir to benefit from the probiotic influence on Alzhei-mer's or take a daily supplement.

6 – Ginkgo Biloba

Ginkgo biloba supplements have shown effectiveness in some studies for boosting heart health, clearing blocked arteries, promoting healthy blood circulation and calming the nerves of the brain. Additionally, some research shows ginkgo biloba can improve memory as well.

7 – The B Vitamin Family

Research announced in Proceedings of the National Academy of Sciences show B vitamins can slow the speed in which Alzheimer's disease progresses. This is espe-cially true for folic acid and vitamins B6 and B12. Taking a B vitamin super com-plex is a simple way to get your daily dose of important B family vitamins.

Common Treatments to Help a Dementia Patient Deal with the Disease

Alzheimer's and dementia with Lewy bodies are two forms of dementia. Vascular dementia delivers dementia symptoms after a stroke has been experienced. There are several other causes of the cognitive decline and mental health probems which are identified by the blanket dementia term. Treatment often de-pends on the type of dementia involved, but in many cases, treatment protocols are similar, no matter the underlying cause.

Obviously, treatment cannot begin without a diagnosis. Your doctor or mental health care professional needs to fully understand what is happening before the appropriate treatment can improve quality of life. This is because some forms of dementia are treatable but irreversible, and some are totally reversible. This means a comprehensive diagnosis of dementia symptoms and their underlying cause is needed before a treatment is decided upon.

Treatment for Reversible Dementia

In the case of reversible dementia, where the problem is triggered by thyroid problems, medication, vitamin or mineral deficiencies and other causes, treat-ment options could vary greatly. If the lack of a particular vitamin is leading to cognitive decline, memory loss and brain fog, or other telltale dementia symp-toms, daily vitamin supplementation may be all that is required to fix the prob-lem.

Hypothyroidism is a situation where not enough thyroid hormone is developed. When this is the cause of dementia symptoms and behaviors, a thyroid hormone prescription may fix the problem. You are probably well aware that many medica-tions can sometimes cause dramatically negative side-effects. When a prescrip-tion is the underlying cause of dementia, changing medicines is often the treat-ment suggested.

Treating Irreversible Dementia

Palliative care is at the basis of treating all forms of irreversible dementia. When dementia cannot be reversed, palliative care recognizes the futility of trying to
cure or remedy the condition. This means quality of life at every stage of demen-tia is stressed. Symptoms are treated with the hopes that the disease in question is minimized as much as possible.

Emotional Intelligence Personal Use Ebook

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Introduction

The concept of emotional intelligence is widely recognized as a distinct type of intelligence that deals mainly with a person’s awareness and understanding of his or her emotions as well as those of others. It is a type of intelligence that is entirely different from the general intelligence with many describing it as “the other kind of smart.” Emotional intelligence was first introduced to us in the 90’s when during an intelligence test, people with average IQs were observed to outperform those with the highest IQs 70% of the time. The unexpected results derived from this test formed the basis upon which decades of research was conducted to gain more knowledge and a better understanding of this new form of intelligence.

This same unique form of intelligence was identified as the critical factor responsible for distinguishing the star performers from the aforementioned test. The term “Emotional Intelligence” was later coined as a fitting description for this form of intelligence and since then has become a term recognized in households around the world.

A significant attribute of emotional intelligence that makes it unique is that it is broad and can be applied to various aspects of our daily life. This eBook will focus primarily on emotional intelligence in business or the workplace.

What is Emotional Intelligence (EQ)?

Emotional intelligence, according to Drs. Travis Bradberry and Jean Greaves, authors of Emotional intelligence 2.0, is defined as “your ability to recognize and understand emotions in yourself and others, and your ability to use this awareness to manage your behavior and relationships.” It is a dynamic form of intelligence that affects how we as individuals are able to manage behavior, perform effortlessly through social complexities, and make personal decisions that yield positive outcomes. We all have different personalities, and in most cases, our personalities are shaped by the level of our emotional intelligence.

Some people are very good at managing their emotions while others have a poor grasp of it. Being emotionally intelligent gives you the ability to recognize your feelings, understand what they’re telling you, and raise your awareness of how they affect people around you. It also constitutes your perception of others and helps you understand how they feel, enabling you to manage relationships more efficiently.

Emotional intelligence utilizes a fundamental element of human behavior that is different from your intellect. It is important to note that emotional intelligence does not have any recognized connection to a person’s IQ—it cannot be predicted based on how smart someone is.

Traditional intelligence has to do with a person’s ability to learn, and that ability remains constant throughout that person’s entire lifetime, be they aged 15 or aged 50. Unlike traditional intelligence, which comes naturally to a person, emotional intelligence is a flexible set of skills that can be acquired and developed with practice.

Emotional intelligence focuses around four fundamental skills, and these skills are paired up under two primary proficiencies, personal competence, and social competence. Personal competence is comprised of one’s self-awareness and self-management skills. It is ideally described as your ability to remain aware of your emotions as well as consciously managing your behavior and tendencies.

• Self-awareness can be described as your capacity to correctly distinguish your emotions and stay mindful of them as they happen. • Self-management has to do with your aptitude to use this awareness of your emotions to stay flexible and behave appropriately and positively.

Social competence, on the other hand, comprises of your social awareness and relationship management skills. It focuses mainly on a person’s ability to understand other people’s moods, behavior, and motives with the aim of improving the quality of your relationships. • Social-awareness can be described as your capability to correctly interpret others’ feelings and then to use that knowledge to understand the current underlying situation.

• Relationship management has to do with your ability to use your emotional awareness as well as that of others to manage communications efficaciously.

Emotional Intelligence, IQ, and Personality

The relationship between emotional intelligence, IQ, and personality is often confused. These intellectual concepts aren’t interchangeable, but rather, they are three different aspects of ourselves.

A person’s IQ and their emotional intelligence have no identified connection with one another, so you cannot forecast emotional intelligence of a person based on how smart he or she is. As earlier explained, traditional intelligence is your ability to learn, and it remains the same throughout your lifetime. Having a high emotional intelligence, however, occurs naturally, but can also be developed and cultivated.

Personality, on the other hand, is the prominent icing on the cake. We could describe it as a person's style. It is comprised of the perceptions, behaviors and emotional tendencies that each person develops based on their biology and their environment. Personality is usually based on the habits we have developed over time, and that has consequently shaped our thinking and way of life. Also, just like IQ, personality cannot be used to predict emotional intelligence. It is, for the most part, stable and remains constant over a person's lifetime.

Emotional intelligence plays a significant role in the professional success of a person. It is directly linked to performance and serves a powerful purpose in enabling you to focus your energy in a single direction to produce massive results. Emotional intelligence is believed to be the best indicator of workforce success when compared to other important workplace skills.

Not only are people with a high degree of emotional intelligence top performers in their various fields of interest, but they also make more money than their counterparts who have a lower degree of emotional intelligence. Research studies show those with higher emotional intelligence average $29,000 more per year across all career fields and that a person’s earnings increase in direct proportion to their degree of emotional intelligence.

Another amazing thing about emotional intelligence and what makes it different from IQ and personality is that it can be developed. Even when a person is born without a high level of emotional intelligence, he can train himself to become more emotionally intelligent.

Emotional intelligence is explained as the outcome of the communication between a person's rational and emotional ‘brains.' Thanks to the advances in neuroscience, we now know that the brain develops new connections in relation to new skills learned. This is called neuroplasticity. The brain employs strategies to increase your emotional intelligence by creating a network of cells, thus triggering a chain reaction of growth that makes it possible to activate new behaviors in the future. As your brain repeatedly practices using new emotional strategies, you will find that emotionally intelligent behaviors become second nature to you.

Cpa Profit Storm PLR Ebook

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WHAT IS THE CPA PROFIT STORM ?

What exactly does CPA stand for? It’s simply COST PER ACTION. You are paid whenever someone completes an offer whether it is a sale or lead using your referral link. There are many CPA companies available to choose from, each having dozens or even hundreds offers. It’s never been easier to make money with CPA. Throughout this report I’ll let you know to a variety of techniques and strategies that you can use to profit substantially from CPA bussiness. These are all strategies that I have personally used to make money online with CPA offers.

Upon completing the reading of this eBook you will have a clear understanding of what it takes to profit from CPA offers, and will be able to get started promoting.
When you join a CPA company what you’re basically doing is aiding that company in promoting the advertisers that have registered with that company to have their product or service promoted.

It’s possible you’ve completed CPA offers in the past and didn’t realize that you were literally giving the person money just from you downloading a software application, or inputting your zip code or email address into a form. It’s really amazing that something as simple as entering your email address into a form with one field can result in being paid up to $1.50 in most cases. CPA companies usually break down their service into two common categories.

#1. Publishers. As noted, the Advertisers have their company listed with the CPA Company’s database, so now it is available for the Publishers to start promoting. The Publishers are the promoters. You will be the Publisher, as you will be promoting the offers listed within the CPA Company’s database by the Advertisers. #2. Advertisers. These are the companies that have paid the CPA Company to promote their product. In most cases they have pre-paid a deposit to have their product or service promoted.

Once the deposit is made and the offer goes live within the CPA Company’s database, it is made available for the second category.
That’s basically how the CPA networks work. You have the Publishers and Advertisers.

It’s also important to note that some CPA offers will have restrictions, so all the methods that will be mentioned in this report may not apply to each offer that is available. For example, some offers maybe restricted to being promoted via email only, while others maybe for web and search only, etc. You’ll have the option as a Publisher to go through and select the offers that meet your specifications in terms of mode of promotion.

When an advertiser has setup their offer, they have the option of selecting the modes of promotion that they allow for their offer. Email only offers are primarily for those who have newsletters and a mailing list to promote the advertiser’s offers. While web is for the on-site banner placement, and search is mainly for those advertising through pay per click search engines.

When you join the various CPA networks you’ll realize that some offers will be available in more than one CPA network. For example, CPA Network A, may have the same offer as CPA Network B. The difference between the two offers maybe the payout that one network is offering. That’s why it is important that you join more than one CPA network. Don’t put all your eggs in one basket.

You need to join as many networks as possible, so you can review all the offers available in each network and select the one that is paying the most for the offer you would like to promote.

In the next section, I’ll be introducing you to a step-by-step approach to getting accepted into the CPA Networks.

HOW TO EASILY GETTING ACCEPTED IN EVERY CPA NETWORK

Before you apply to any CPA Network is very important that you have a clear understanding of how you will be promoting the offers available within the CPA Network. Most networks like to work with seasoned veterans within the marketing industry, so it’s going to be important that you do not appear to be a newbie when it comes to marketing. You’ll need to understand certain basic concepts.

When you review an application form for a CPA network, you’ll find a listing of the types of promotion that you can select from as your means of promoting the offers. See image below for example :

Upon analyzing the screenshot above it shows the modes of publishing mode that are accepted by most CPA networks. You have the option for banner displays, pop ups, text links, PPC, SEO, stand alone emails and newsletter advertising.

You will have to decide which option you’ll be using to promote the CPA offers. Since at this stage it’s possible that you do not know which mode you’ll be using, I think it’s always best to select “Banners”, “Text Links”, and “PPC” as the options you’ll be using for promoting the CPA offers. Once accepted you can always add more options to the list. Your job is to ensure you get accepted into the network as quickly as possible and show them that you actually know what you are doing. The first step before applying for any CPA Network is to have a professional website setup. If you have an old domain name just sitting around, then it’s time to make use of
that domain name, the older the domain name the better, as it can appear to be a site that was in existence for a long time.

Also create an email address based off that domain name; that is the email address you’ll be using to contact them, as it’s more professional.

WARNING!

Do not use a free email address as your mode of contact via email. You can use Wordpress that is available for free as your content management script to make things easy to setup. The reason you are setting up the site as a blog is simply because it’s a quick and painless process and with some of the great free themes available online, it can look professional without you having to do a lot of work. Once you have Wordpress setup and installed on your site, you’ll need a theme to use. You can review these sites below for free themes to use for your blog. www.skinpress.com ; www.freewpthemes.net ; www.wpskins.org Upon selecting your theme, and setting up your blog, then of course you’ll need to select a niche or topic for the blog, along with having content.

“feeling you out” to see if you will be an asset to them. That’s why it’s important that you have a professional site, and appear as if you have a set plan on promoting the offers available within their network.

GETTING THE BEST OFFERS IN ANY CPA NETWORKS

The networks that I’ve listed with the star are the ones that I’ve used consistently and have had no issues with being paid, so those are the ones that I would recommend you get started with first, but remember you want to get into at least ten of the networks so apply to as many as feasibly possible.

So you’ve gone through and applied to the various CPA networks. The list is very extensive, and may change from time to time since some networks do go out of business or merge.

THE DIFFERENT TYPES OF CPA OFFERS

Now that you’ve been accepted into a few networks, it’s now time to go about selecting CPA offers that will bring in the cash that you are looking for. Let’s first go over the types of offers that you’ll find in the typical CPA Network. Type – 1 : Information Submits The easiest offer to convert from my experience is a “zip submit” offers and “email submit”.

Writing Tips Made Easy MRR Ebook

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Writing Tips Made Easy

Introduction

If you run a blog or website you understand the need for writing regular content. While this may sound easy, it is not always easy to come up with ideas of what to write about. Even then you need to know how to write a compelling blog post that will attract attention.

When it comes to writing online there are a few differences which you must be aware of. Writing this type of content is different than writing a novel or non-fiction book.

Inside this ebook you will find a compilation of 25 writing tips which have been designed to help you become a better writer.

Just implement one writing tip per week to improve your style, writing techniques, creativity and the amount of content you create.

I am sure that you will enjoy using these tips and will have fun putting them into practice.

Start Writing on a Daily Basis

The more you write the better you will become at writing. So, it just makes sense that you want to get into the habit of writing every day. You don’t have to start writing pages upon pages each day. Your goal is to form the habit where you sit down at your computer and start typing words into a document or notepad.

You can write about anything. For example, you may want to write about your activities the day before. Start mapping out a business plan or outline blog posts. Write about anything that gets you into the habit of actually writing. You may even want to practice writing short posts which you could then use as content for your social sites.

It may be difficult at first to write every day. Just remember, as with any habit, if you commit to doing this daily you will be writing regularly in less than one month.

Start Reading on a Daily Basis

The more you read the better you writing ability will be. Plus, by reading you will be keeping up to date on current affairs and topics. This will provide you with useful insights and topics that you can write about on your own blog.

It also helps to read a good variety of content and material. Don’t just limit yourself to reading a magazine or book. Get into the habit of reading newspapers, short stories, blog articles and more. Take the time to read up on a new hobby or skill that you have always wanted to learn.

By exposing your mind to a variety of content your vocabulary will expand. You will find that the task of writing becomes easier. Plus, you will find that you have more topics on which you can write about.

Write in a Comfortable Place

If you are seriously trying to write a long article or even start a book you need to have a comfortable place to work in. This will vary depending upon your personality. Some writers enjoy writing in a quiet room at home, others prefer to write outdoors when possible. Yet other writers find they get inspired and can write more when sitting at a local coffee shop or restaurant.

No matter where you choose to write, find a place that works for you. If you have small children or a busy schedule you may prefer to get up earlier and use that time for writing.

By placing yourself in a comfortable setting you will find that your words flow easily. If your body is not in a comfortable place then neither is your mind.

Write for Your Audience

When it comes to writing online content for the internet your biggest concern is that you will want to cut out all the fluff and padding of your work. While it is still important to pay attention to your use of grammar, spelling and punctuation your main concern is to keep your writing concise.

It is still important to develop a style so that your audience can identify with you. You will want to aim your writing at a general level. This means not using overly long or difficult words and talking to your reader as though you were writing to a friend.

With the emergence of the internet writing styles are definitely more relaxed than ever before. It is still important to maintain a professional quality of your work so that you can brand yourself as an expert in your niche.

Use Complete Sentences

While writing for the internet requires you to be friendlier, you still need to write correct sentences. Your sentence structure should be complete and concise. An example of an incomplete sentence is when you suddenly place the word ‘when’ at the beginning. The use of this word makes a statement incomplete such as in the following example:

When I complete this project.

Instead you should write:

I completed this project.

If you use an online spelling and grammar checker an incomplete sentence will be referred to as a fragmented sentence.

Because online writing rules are viewed as more relaxed it is okay to break the rules now and again. You will notice that a lot of online content will have sentences that start with the words ‘and because’. This was definitely something that any good English teacher would tell you is not correct. But now it is viewed as acceptable.
Research Your Topic

Before you sit down and write you want to take the time to research your topic. This is extremely important with web based content. Always keep in mind that internet users are looking for current information and facts.

By researching first, you will have timely facts and information that you automatically include in your blog posts and articles. By taking the time to research, your content is more likely to be shown as relevant content in the search engines. What this means is that your posts, pages and articles are more likely to show up in the top results in any search engine.

Once you have compiled your research you will be able to easily create a good outline for your topic. You may even find that the direction you first had in mind has changed. Researching can help you discover new and unique angles that you had not thought of.