Tag Archives: 2021

Web Traffic Simplified MRR Ebook

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INCREASE TRAFFIC TO YOUR WEBSITE

The World Wide Web has truly pervaded all aspects of human existence. Everything and everyone is going online now, and the move towards a totally connected world is not

“if” anymore, it’s “when”.

Statistics show that up to 85% of the people who spend time online also purchase online. If you take the North American conti-nent alone where more than 75% of the population have a broadband Internet connection at home, even if a fraction of these people buy online, it is still a huge market.

Online purchasing is also seeing tremendous growth and many companies are projecting a doubling of volume in just three years. If you take PayPal as a case in point, they have gone from $2 billion in payment volumes in 2002 to $16 billion in 2009 with revenues crossing $2.4 billion.

Amazon is another case that you can take as an example. Consid-ering that Amazon is one of the largest online retailers, if not the largest, just looking at their total sales volume will show you that the trend in terms of online purchasing is only going up. While just four years ago, in 2006, Amazon was about par with retail sales, since then they have posted higher growth rates, including during the recession years while retail sales has seen a steady decline in sales. Amazon has posted a 16% growth since the last one year alone while retail sales have grown only by 2.5%.

Online is where you will have to be in the future and whether you are selling something or just blogging about your thoughts, if you are serious about it you will have to do something to increase web tra?c to your site.

There are a number of ways in which you can do this and there are a number of people who give free advice on what you need to do to increase web tra?c. One of the most common things you hear is SEO or Search Engine Optimization, and while this is something that you have to keep in mind, there are a number of other things that you can also think about.

This guide is meant to be informative to help beginners who want to set up their own websites on the salient points that they will have to keep in mind while they do this. Some of the tips may be a little complicated, but most of them are very simple and how popular your site becomes depends on how e?ectively you can bring them all together.

The content that you put up on your website is the most critical thing that you need to think of. In the same way that a store will do well only if they sell things that people

need, you will get people visiting your website only if you give some-thing that people are looking for. Of course it also means that you are entering a crowded market because genuinely unique niches are hard to come by. If you do find one, you are on to a good thing, but even if not, as long as you make the content appealing, you are sure to find takers.

Do something that others don't do. For example, selling products or services online is catching on really fast, and you will find a number of sites with products that link back to the larger online retailers like Amazon or eBay. If you want to do the same, it is not that di?cult, except that there is something that you will have to give that other websites do not o?er. For example, if you o?er a personal review of the product that you are selling you are sure to develop a certain number of loyal customers and as long as the reviews are informative and helpful you will only get more customers with time.

There are other websites that o?er the same thing, but most of them will have only a couple of lines that they probably found in other websites and copied. If you give information that is more detailed and specific, things that only a user would know, you are sure to make a hit.

KEEP PEOPLE COMING BACK for more!

This does take more work and time, but unless you are willing to invest in good content, there is really no point in proceeding further. Make sure that you do your research. Even if you are only selling dog collars, as long as you give the pros and cons of each one honestly people will appreciate it. The goal should be to make the content such that people who even casually visit your site once will book-mark it and keep coming back.

KEEP it short and simple

While writing your content, remember that just because you want to be informative you should not have long winded articles. Statistics show that between 400 and 600 words is the best length for most online articles. If you want to fill space in your site use other interac-tive content. Not only will this make the whole thing nicer to see and read it will also relieve the monotony of just plain text.

Even if you do not have the expertise to create interactive content, just using bullet points and charts in-between text will break it up into smaller more easily read pieces.

STAY who you are

Lastly, while writing, never lose your human voice. While writing it is easy to lose the personal touch that you give when talking and instead go for a more professional voice. The only thing that this will serve to do is to make visitors feel unwanted.

This becomes more of a problem as you grow, because as you see more money come in you will start to streamline the content. You need to walk a tight rope here because it is very easy to lose what brought people to your site in the first place while doing this. The risk of changing anything is that just as there is potential for success, there is an equally good chance for failure too.

One more thing that you should keep in mind when developing web content is that the more graphics you have, the more time it takes to load the page. While this may not be a problem with many people because they have a broadband connection, a number of people access the net through their phones and palmtops, and heavy websites really slow down these machines.

Age Slower MRR Ebook With Audio

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Age Slower Report

How to Get More Out of Your Body and Mind Now and Into Old Age With 7 Incredibly Powerful Tips

You have two options.

Option one is that you don’t think at all about your health in the future. You live ‘for the now’ and you focus on making sure that you are having fun, enjoying life and not worrying about what tomorrow might bring.

You’ll have some fun in the short term sure, as you smoke, drink and sunbathe without sunblock. You’ll lie around the house relaxing as you watch your favorite show and you’ll try and earn and spend as much money as you can in true hedonistic fashion.

But then one day, you’ll get a call. It will be your old high school inviting you to a reunion. Sounds great you think!

And then you arrive and realize that you have aged worse than everyone else. You’re that person who looks tired, haggered, wrinkled and covered in sunspots. Your teeth look unhealthy and appear to be falling out and your body is sagging and wrinkled. You’ve got nothing exciting going for you and in all meaningful ways… you’re spent.

But there’s that other option. Option two is that you have fun now and enjoy life too – but while holding something back and doing a little work to fortify yourself for your future. You think about how you want life to be when you’re in your 40s, your 50s, your 70s and your 90s and you do what you can now to ensure the best possible outcome then.

And when you arrive at that reunion, the story is a little different. While other people will look worn down by life, you’ll look young, healthy and happy. You’ll be brimming with energy and you’ll have a look that’s mature, while still beaming with energy. ‘Glowing’ is not just for people in their teens!

If you’re single, then you’ll have the pick of all the highschool ‘hotties’ that everyone was after back then. Except that you’ll be out of their league now…
Don’t believe it’s possible? Then just consider celebrities like Tom Cruise, Brad Pitt, Angelina Jolie, Helen Mirren, Joana Lumley, Sylvester Stallone, Arnold Schwarzenegger, Matt LeBlanc, Jennifer Anniston… These are examples of people who are past middle age – well past it in some cases – and who still look amazing.

Why? Because they’re celebrities of course. Their looks are their biggest assets and they have unlimited financial resources to invest in face creams, personal trainers and the best possible diets.

So yeah, they have an unfair advantage. But as we’ll see in a moment, it’s possible for you to keep up with them in terms of looks, health and attitude for much less. You just need to be willing to put in the time and the effort. They simply prove that lifestyle can make a massive difference. And once you uncover the secrets of that lifestyle, then you can look and feel amazing at any age too.

In this report, you’re going to discover some powerful ways you can make sure you look at feel great at any age and you’ll see that these are things that don’t necessarily have to mean spending thousands of dollars on face creams, or giving up your more enjoyable lifestyle…

1. Consume Anti-Oxidants

Okay, let’s start with a simple one: consuming antioxidants. An antioxidant is essentially a substance that is able to neutralize the effects of free radicals. Free radicals meanwhile are reactive molecules that roam the body and which cause damage to the cell walls whenever they come into contact with them. This is called ‘oxidation’ and while it is microscopic, it can add up over time in order to result in macroscopic (visible) changes. In other words, the cells become lined and wrinkled and this is actually enough to cause visible wrinkles on the skin when you’re older. Not good!

Worse is that these free radicals can eventually penetrate through the cell walls all the way deep into the nucleus. This is bad news because it can result in damage to the DNA, which in turn prevents that cell from operating as it should. When cells reproduce, they do so via a process called mitosis which means that the cell actually splits in half to create an exact equal copy.

In other words, the DNA damage now becomes repeated as well and that in turn can result in the growth and spread of cancerous tumors. In other words, antioxidants don’t just extend your youthful looks – they also extend your lifespan.

So how can you make sure you are getting enough antioxidants? One option is to consider the best sources of antioxidants – and that means berries in particular. Blueberries, raspberries etc. are all incredibly high in antioxidants and the best way to get these in your diet conveniently is with a smoothie. Swap your morning coffee at Starbucks for an Innocent smoothie and you’ll immediately extent your lifespan.

Another tip is to consider using ionized water. You can ionize your water using a water filter and what this will do is to increase the ORP or ‘Oxidation Reduction Potential’. All you need to know about that, is that the water is ionized via an electric current in order togain new electrons. This in turn alters the pH value of that water and reduces acidity. This increases hydration as well and many people say they can feel the beneficial effects in as little as 30 days.

Another useful tip is to look out for the ‘master antioxidant’, which is glutathione. Glutathione is a tripeptide made from three amino acids called cysteine, glutaminic acid and glycine. It is more powerful than any other antioxidant and has numerous important roles throughout the body – including the maintenance of other antioxidants like vitamin C and E. You can’t get glutathione from your diet directly but you can consume more of those three amino acids to encourage its production. Unfortunately cysteine is toxic when taken in supplement form, so instead try to get it by eating more dairy, fish, meat and cheese. For vegetarians, soybeans, spinach, pumpkin and kale will do the job.

Content Marketing Blueprint MRR Ebook With Audio

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Content Marketing Report: A New Way to Think About Content That Will Transform Your Business

Content marketing has been the most important and powerful form of digital marketing for the last several years. According to market research, that is only set to continue as the savviest marketers and businesses are investing more than ever before into this practice.

So, what is content marketing and why is it such a big deal?

Essentially, content marketing means creating new content for your website or blog and then using this to grow your audience as well as build trust and authority.

The most obvious form of content marketing is written content. This will likely mean creating a blog post every week, every day or multiple times a day and then sharing it online through social media and other platforms.

This has many different benefits. On the one hand, content marketing is a perfect companion for SEO and social media marketing. Any SEO (Search Engine Optimizer) worth their salt, knows that Google runs on content. The very purpose of Google is to pair its visitors with the right entertainment and information. This is what we call content.

Thus, in order for Google to share your site with people, you need to ensure it is filled with content. Not only that, but you need to carefully utilize the right topics and search terms so that Google will know what your content is about and will be able to pair it with the right visitors.

Google is all about quality these days and if you can demonstrate that your site is a source for high quality information, then you’ll be much more likely to start gaining visibility in the SERPs (Search Engine Results Pages).

At the same time, content is also going to help you a great deal to promote yourself on social media. People will follow you on social media because they want to be informed and entertained. Thus, if you share interesting content on your site, you’ll be able to promote those posts on Facebook and Twitter and thereby give your users a reason to keep following you.

But true content marketing doesn’t mean using content as a way to boost your SEO and social media. Rather, true content marketing means thinking of content as an ends in itself rather than a means. After all, the whole reason that content can boost your SEO and social media is that content has inherent value. Content is what people go online for in the first place!

Therefore, if you add content to your site, you are adding value to your site. And when you add value to your site, you give your visitors more reason to keep coming back.

More to the point though, you also demonstrate to your readers that you have the ability to entertain and inform them and that way you build trust. Thinking about your content in this way is the best way to ensure that you make the very most from it. But in this report, you’re going to discover how to take it ever further…

How Does Content Marketing Work Psychologically?

Content marketing – when done correctly – should work over time to gradually convince visitors to your site to become long-term fans who are loyal to your brand and who are excited to buy pretty much anything that you recommend. But how do they make this journey and what is the precise role that content has to play in the transition?

At first, your content is going to work simply to increase your visibility and to help you get discovered on Google and on social media. As mentioned already, content is what people search for and the more of it you have on your site, the more likely you are to get visitors.

So, someone might search for a topic related to the subject that you write about and then they might see one of your links in the SERPs. Perhaps they click this link and get taken to your page. What do they find here?

Hopefully, they will read your blog post or article and they will enjoy it. But don’t think that you’ve made a fan overnight. In all likelihood, they won’t even look at the name of your site or remember where they were when they read your post. After all, most of us are in a hurry and the thing that your audience wants most of all is to get the information they need and then leave.

But over time, there’s a good chance that they might discover your page again – especially if they regularly read about the niche that you are writing in. If they are impressed again, then they might be more likely to start recognizing your page next time.

And if this happens a couple of times, they’ll probably make a note of your brand and they’ll remember that this is a site they can trust and that shares information in way that they find entertaining and engaging.

Now, if that user does a Google search and they see a selection of sites offering the information they’re looking for, they might actually gravitate towards your blog. In fact, if this keeps happening and you are able to build enough trust and authority, then your visitors may actually start to type in your site and to search for the content they want.

Eventually, they might bookmark the page. And eventually they might decide to check it regularly to see what new content is there!

Suddenly, you have a fan. You have someone who really enjoys what you have to offer and who trusts you as a creator.

Now, if you promote a product to them or mention something you’re working on, there’s a good chance they’ll be interested. All that free content demonstrated just how much knowledge you have and how much you care about providing value. As a result, when you charge for something, the reader will think that it must be good.

Let’s imagine for a moment that you have a site all about website design. You provide lots of useful information here about visual hierarchy, about using Illustrator and Photoshop, about coding and about security. All these things are written so well and in such an engaging manner that even people with no interest in web design become regular readers.

Now imagine you have a fan who reads that site every day and one day they need a web designed for them. Where are they going to look first? Who would be their ideal choice for a well-designed website?

You guessed it!

Earning the Right to Sell

Providing free content is not just the way you are going to offer value and build trust though: it is also how you earn the right to sell to your audience.

This is the entire notion behind a sales funnel. A sales funnel is a sequence of interactions with a visitor that has been meticulously set up by a creator. The aim is to take that visitor from being a stranger (a cold lead) to being someone who is ready to spend lots of money.

And while you might not like it, Thai Lopez is a perfect example of this!

If you’ve ever been on YouTube in the past year, then there’s a good chance you’ve encountered Thai Lopez. He is an internet marketer who has spent copious amounts on advertising on YouTube and who therefore manages to appear at the start of hundreds of videos.

Yoga Secrets Revealed PLR Ebook

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Introduction

Yoga is something different to most people. It’s quite diverse, and practitioners have different expectations when they start. That’s perfectly okay. Whether your goal is greater enlightenment, a more toned and muscular body, or relief from disease, there’s a yoga for you. This b00k will serve as a guide.

The philosophy of yoga has been around for 5,000 years. That’s an undeniable staying power. Yoga is not just an ‘exercise’, it is a philosophy, a way of thinking rather than a religion. In ancient India, the word yoga meant union. It refers to a union of the entire self – mind, body, and spirit.

This union is achieved through physical poses, frequently called asanas, although asana is just one of the many types of yoga. These poses are meant to heighten awareness of mind and body, which makes yoga a natural corollary to meditation.

Today’s researchers are discovering the many benefits of yoga. While it can increase spirituality, it also has the ability to heal many

ailments and diseases, especially stress, immune system disorders, and heart problems. It also provides increased flexibility, which can reverse the aging process.

The more vigorous yoga practices are considered cardiovascular exercises. Along with a proper diet, you will be able to lose weight. The gentler types of yoga do not have cardiovascular benefits, so remember to do additional exercises.

Why are people becoming interested in yoga? The most common reason is to improve flexibility and physical health. Besides the physical benefits, yoga also boosts the mental power and paves way to spiritual enlightenment. For most, it’s the spiritual awakening that turns yoga into an important part of their lives. This is a gradual but wonderful development and opportunity for personal growth. The essence of yoga is always to become a better version of oneself.

Chapter 01 – What is the Science of Yoga?

People have been practicing yoga for thousands of years. While the original purpose was to elevate to a greater spiritual level, it became clear that yoga benefits the person as a whole. Modern scientific research has shown that the tremendous overall health benefits of a yoga lifestyle.

Yes, yoga does improve the body, but surprising scientific research has shown that it changes the brain, as well. It’s about becoming a better version of yourself and getting in touch with the real, authentic you as the brain becomes more uncluttered. It keeps us focused on the present. While yoga begins on the mat, it extends to our entire day as greater compassion and awareness becomes a part of our life.

Yoga won’t provide untold riches, although the physical benefits are remarkable. The world is already filled with abundance, much of which we ignore. The real beauty of yoga is that it grounds us to the present, connecting us to the abundance that is within our grasp. A better, more fulfilled life is within our reach when we let go and simply accept what is there.

Each yoga pose, which usually involves stretches, has its own purpose and benefit. The practitioner becomes aware of tension and learns to release it. Yoga poses are very specific, and perfection comes with practice, but it is not the ultimate goal. Yoga involves a lot of stretching, but, more importantly, it creates balance by increasing flexibility and strength. Whatever type of yoga you practice, your body and mind simply improve.

Yoga is extremely diverse and individual, which makes it important to work at your own level of comfort. Don’t use the person next to you in class as a guide, or even the teacher. Work the poses in the best way for you. This isn’t a speed contest, and you have nothing to prove. Yoga is a lifetime commitment, not a competition.

Even if you are not used to exercising, you can practice yoga. You may not be as flexible as the next person, but you will get there. Yoga is always a work in progress and never a competition. While it is a physical practice, yoga will inevitably touch on your spiritual side. It unifies mind and body to become one.

Research conducted throughout the 20th century has found a myriad of physical benefits to practicing yoga.

Relief from Stress

Our lives are filled with daily stressors, and we know that stress can cause tremendous damage to the body and mind. The boss wants to talk, your spouse is upset, the mortgage is overdue, and the kids want the keys to the car. Just another typical day.

Holding yoga poses, stretching muscles, being focused on the presents, and breathing deeply and slowly helps us achieve a state of greater relaxation and harmony. We are able to consciously choose our response to stress instead of being at its mercy. Remaining calm under difficult circumstances is a choice, and yoga can provide the tools.

Yoga and Pain Relief

Studies have proven that practicing yoga can provide tremendous relief for people suffering from multiple sclerosis, arthritis, and other chronic conditions. We’ll discuss its amazing effect on the auto-immune system and cardio system at greater length in other chapters.

Yoga and Breathing

Yoga combines physical movements with breathing. Slower, deeper breathing can alleviate stress.

Yoga and Flexibility

Yoga involves a lot a stretching, which strengthens muscles. Since yoga impacts the entire body, flexibility and elasticity from head to toe. It also loosens tight, tense muscles and helps us become more relaxed.

Yoga and Weight Management

Yoga does not burn up as many calories as some other exercise regimes. However, it does increase body awareness. People who practice yoga become more aware of what they eat and the effect such food has upon their health.

This usually leads to better, healthier eating habits and a natural loss of unwanted weight.

Yoga and Circulation

If your blood isn’t supplying your body and brain properly with oxygen, your health will suffer. You need proper circulation for the brain to function, energy, and the growth of cells. Sluggish circulation can cause nerve and tissue damage, blood clots, dizziness, among other problems.

The thorough stretching in most yoga poses will improve circulation. The Camel Pose described in this book is an excellent way to improve circulation.

Yoga and Cardio Health

For patients who have experienced heart surgery, depression and anxiety can be a natural result. Yoga can be helpful in managing this type of post-operative stress. It can also lower blood pressure, serving as a preventive heart-healthy measure. The specific heart benefits will be discussed in a separate chapter.

There’s No Hurry – Take Your Time

These benefits will take time to achieve. Yoga is not a two-week miracle program. So, as you begin with your yoga sessions, allow sufficient time for the results to manifest themselves. You should see a huge difference in approximately two months. Whatever your reason for practicing yoga, you should notice an improvement in all aspects of your being.

Web Video Strategies MRR Ebook

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INTRODUCTION TO USE OF VIDEO ONLINE

Changing technologies have sourced paradigm shifts in the way companies used to do their business. Gone are the days when print media, radio and television were considered the only ways of reaching the masses. The internet evolution has caused a revolution especially in the fields of advertising and market-ing. Internet has become the most effective mode of communication and today millions of companies around the world are engaging in online business activities in one way or another.

Even the companies who do not have an online presence rely extensively on online adver-tising and marketing campaigns in order to reach to millions of potential consumers and create brand awareness and promote their products and services.

As internet is becoming the most extensive medium of communi-cation. Well focused and future oriented companies realize the potential of the “Interactivity” of the online medium and hence they are spending millions of dollars on online marketing.

According to a report published on the 13th of October 2010 on marketing-interactive.com; which states that:

“Although severe global recessionary pressures have affected the economies in the last couple of years, it appears that the recession doesn't exist on the web. This statement was based on the basis of report presented by the Interactive Advertising Bureau (IAB) and The Price Water House Coopers (PWC) which suggests that during the first half of the year 2010, advertisers spent US 12.1 billion dollars on the web, which is a record spending on online advertising for a half-year period. According to the report the online advertising spending climbed to 11.3% over the same period in 2009. That spree was fueled by a robust 6.2 billion US dollar in spending during the second quarter of 2010, marking the second-largest revenue quarter ever tracked by the Interactive Advertising Bureau /Price water house Coopers (roughly $6.3 billion was spent during last quarter of the year 2009).

Analyzing the results the report further highlighted the comments of David Silverman, a partner at Price Water House Cooper (PWC) maintained that despite an adverse impact of recession, the double-digit growth in both online search and display clearly suggests that the prospects for online advertising continue to be strong and it clearly indicates long-term growth in the future.” Visualizing the importance of online marketing and advertising, businesses are engaging into an incessant war to improve their visi-bility, drawing more and more traffic to their web sites. Online marketers and advertisers are constantly incorporating various tactics and strategies to attract the attention of the masses of visitors and stand out to their competitors. Hence there are several forms of online marketing through which companies can maximize search engine rankings online, one of which is Video Marketing.

VIDEO MARKETING

Video marketing is defined as a marketing strategy use by companies to promote their products and services by using short, attractive and informative videos. The basic objective of developing and using such videos is to induce product or brand awareness in the prospective customers and entice them into purchasing the promoted products and services. It is also essential to note that video marketing is basically a strategy of marketing products through video as people sometimes confuse it with marketing the videos.

Communication through videos has always been the most efficient means of conveying your message successfully to your audience.

As it is a well-known phrase that “A picture is worth a thousand words”, video communication is a potential mode of communication to reach thousands of people. A visual presentation instead of textual material is not only attractive and visually appealing but also remains in the minds of the visitor for a long time.

This is why today video communication is getting more and more important and companies are trying to improve their marketing efficiency through video marketing and giving its importance this book is dedicated to give you, an in depth information about Video Marketing. If you want to become a successful online marketer and want to stand out of your competitors through incorporating effective marketing tactics by incorporating videos in your websites and other online sources than this book is essential for you and will help you explore not only the importance and the scope of video marketing but also it will help you to explore how to create and develop an effective, and ways to embed it in your websites.

Further we will discuss several tips and tactics that can improve the efficiency of your videos. Hence this book presents a complete outlook on video marketing.

SCOPE OF USING VIDEOS

Afamous Russian story writer and dramatist, Anton Chekhov once said that; “DON'T TELL me the moon is shining; show me the glint of light on broken glass”.

IT IS WELL-KNOWN fact that human brain always tends to visualize things whenever they read or see something, hence in order to communicate your message it is always important to remember that showing is better than telling. This quote is practiced well by expert marketers as effective marketing is also an art of showing not telling. As mentioned in the previous chapter that a picture message is worth more than a textual message. In an advertisement that is composed of text only, an online visitor has to go through the text, which consumes extra time and effort, in order to figure out the message conveyed. However, visual demonstration captures a viewer's atten-tion quickly and has the potential to create an impact on the minds of a viewer. This is the reason why many marketers either conventional marketers and/ or the online marketers prefer to use video clips in order to advertise and promotes their products well.

Also as it is a common knowledge that nowadays people enjoy searching the internet rather than to watch TV or to read newspapers, there is an emerging trend of increasing number of people turning to the internet in search of information. Even one of the major online icons Google recognized the importance of video marketing and recently bought out YouTube, the top video site on the Internet, which is one of the first sites that comes to mind when you want to do a video search for something. So bringing video into your campaigns is important to give your site a big boost.

As internet is becoming a globally preferred medium of communication and videos being the most efficient and attracting modes of communication, online marketers are extensively using internet marketing videos to attract high number of visitors towards their websites. Statistics reveals that there is an emerging scope of online video marketing as online video helps the businesses to reach to a wide range of best prospects instantly. According to the Interactive Advertising Bureau (IAB) and The Price Water House Coopers (PWC) report, ad spending on digital video enjoyed its best quarter ever, jumping 31 percent vs. the first half of '09.

Another report indicated that the year 2009, was definitely a year when online video boomed, as in the United States the total time spent watching online video grew up by 34.9 percent.

Hence, online videos are getting popular as it does not only enable you to reach the targeted customers across geographical boundaries and fetch maximum number of customers but also the associated costs are significantly lower. This expands the customer base of a company. Online marketing is therefore more cost effective than regular TV ads, simply because, it is not only the less expensive source to produce and disseminate your message, but also it makes customer targeting a lot easier too.

MARKETING THROUGH VIDEOS & ITS TYPES

By now you must be aware of the fact that effective video marketing is essentially important to get traffic to your web site and increase your bottom line profits. With the ever growing rate at which companies are getting online and introducing themselves on the web pages it is essential to do something extra to beat your competitors and stand out of competition. By adding an effective and attractive video can help you to grab the attention of the web surfer towards your web site. Now before getting into further details about how a video can help you optimize the search engine rankings of your web site and attract traffic, let’s first explore a few common forms of video marketing that will help online marketers to improve the efficiency of their online marketing campaign and multiply their bottom lines.

FORMS OF VIDEO Marketing

Video marketing can take a variety of forms. Especially in the today’s world of digital age and increased technology an online marketers have so many opportunities to take the advantage of video marketing. A few of the various ways through which a marketer can utilize videos to improve their profitability are listed below as follows:

• INCORPORATE VIDEO on your own website

The most popular and the most efficient source of video marketing is to add a quality video to your website. An informative and eye catching video will make you stand out of your customers and also help you to generate web traffic towards your own site. Videos on websites can vary for example a video testimonial can be uploaded, or an informative video on how to use a product, or videos on customer reviews can be uploaded to increase consumer aware-ness and your company can be viewed as more reliable company.

• VIDEO BLOGGING

Video blogging is similar to blogging with incorporating video messages instead of text posts. Constantly uploading numerous informative and interactive videos at regular time intervals on your blogs can help you generate potential customer towards your website.

• ADD VIDEOS on Popular video web sites or social media websites

Business Online marketers can add videos to increase their webbase and broaden their reach on various social web sites like Face book, Google video, to get your message viral. Also in olden days, usually television was considered the only possible option by business marketers when they think of video marketing; but today video sharing sites like YouTube have gained enormous popularity and have made it possible for business owners to reach a broad audience without incurring huge costs. Posting videos to Youtube is not only free but also you get permanent air time.

Smarter Brain Better Life MRR Ebook With Audio

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Boost Your Memory, Focus and Performance by Better Understanding Your Brain

Psychology is a fascinating subject for anyone who wants to learn more about themselves, about the way the world works and about how to have successful interactions with other people. Psychology is fascinating in this way because it provides us with effective models for understanding our thought processes and even what makes us human.

Psychology is used in this way to help us gain more insight as to the way our brains work and even to help treat and avoid mental illness.

But it can also be a fascinating tool for actually enhancing our capabilities. Once you understand how your brain works, then you can look for ways to get more out of it or even upgrade it. In this report, we’ll be taking a look at some of the different strategies that psychology reveals to us that can be used to hack the way our brains work and to get more out of them.

And if you can do that, then you can be happier, more productive, more focussed and even smarter.

So, let’s start with a little history lesson…

A Brief History of Your Brain

The study of psychology really began with Sigmund Freud and psychodynamic theory. Of course there was interest in the subject before then, but Freud pretty much brought us the first approach to therapy, the first ‘talking cures’ and the first attempt to really dissect why we think and behave the way we do.

Psychodynamic theory was highly popular and influential at the time but it has since fallen out of vogue. The central concept was that we have unconscious thoughts (not ‘subconscious’, which is a misnomer) and motives. We might do something for reasons that we are unaware of.

These unconscious thoughts often came from suppressed (hidden) aspects of our personality like the Id, or from buried traumas deep in our past. The purpose of psychoanalysis was to talk through these issues and to help patients come to terms with every aspect of their personality, to prevent them coming out in destructive ways (i.e. creating psychoses).

The problem was that Freud linked almost every issue back to sex. Not only that, but there was no real evidence for the existence of ‘suppressed’ memories or desires. The biggest sin of all is that psychodynamics are completely unfalsifiable. They can’t be disproven, meaning they can’t be subjected to the scientific method.

So, perhaps in a backlash to this, we got behaviorism. Behaviorism looked at the subjective human experience as being an entirely learned one, accomplished through conditioning. Conditioning and reinforcement meant that the brain would learn to associate two things if they consistently occurred together. So, if you consistently experienced being punched every time someone gave you a grape, you’d learn to cringe at the sight of grapes.

The most famous experiment demonstrating how classical conditioning could work, was Pavlov’s dog experiment. Here, he managed to train dogs to drool at the sound of a bell.

So how might complex human behavior arise from such a basic premise? It would occur through layering these different experiences on top of each other. As infants, we might reach blindly and find that something gets passed to us. In doing so, we learn to associate reaching with reward and learn the basis for communication. Further interactions with caregivers and others might help us to develop more complex patterns of behavior and communication.

Likewise, we could learn to walk simply by repeatedly stumbling and falling. We thereby learn to fear certain sensations and to gravitate toward others.

Behaviorists admitted that a particularly traumatic single event could much more rapidly increase this learning process. So, a phobia might be learned either by repeat reinforcement to create an association between a stimulus and a negative consequence, or it might be learned through one traumatic event. But the fact remains that it was learned and the behaviorist approach to treating this condition would be to help the patient ‘unlearn’ that link through ‘re-association’ or ‘disassociation’.

Behaviorism is an appealing theory because it is simple (satisfying the rules of ‘Occam’s Razor’) and because it provides tangible results that are easy to repeat. But there is a fair bit missing. Behaviorism boils all of the h uman experience to simple learned behaviors, learned through nothing but repetition. This suggests that there is nothing more to a human than the ability to simply rote learn skills and behaviors. That our awareness is an illusion or a mere emergent property. And that our personalities are completely malleable.

Most of us would object and say that we have some kind of internal experience. And behaviorism would need something to that effect if it was going to explain why someone might have a phobia of a snake without ever seeing a snake, or how factors like our memories or context would impact on our behavior.

Enter cognitive psychology, or to use its full title, cognitive behavioral psychology. This school of thought takes behaviorism and then it layers on top a ‘cognitive’ element – an inner experience. In other words, it explains that our thoughts and that our emotions can actually end up influencing our perception of events and also creating new associations of their own.

So, if you continually tell yourself you are going to get laughed at if you try speaking in public, then you can actually cause yourself to learn to fear public speaking… even without actually having a bad experience of any kind!

CBT might approach a phobia by using reassociation methods then, but it would also look at the cognitive element – by looking at how someone might think about a stimulus or a situation (using mindfulness) and then teaching them to deconstruct those beliefs and to assume more constructive and helpful narratives. This can also be useful for addressing things like depression, low confidence and more.

CBT is incredibly powerful because it has been shown to get tangible results without even requiring one-to-one meetings between a therapist and a patient. They can accomplish wonders themselves simply by following written instructions!

The Biological Element

Alongside all of this development was increasing understanding of the human brain and how it operated in a physical sense.

With Darwin’s theory of evolution came an evolutionary perspective on psychology – the understanding that all behavior must have evolved and must therefore be adaptive to our survival. This is very apparent when it comes to our motivation and our desire for food, sex and shelter but even more complex behaviors can be seen as directly aiding our survival or being a by-product of an adaptive trait.

If you’ve read the full book then you will know by now about neurons and neurotransmitters. The connectome (web of neurons) and brain plasticity can be seen as perfect physical representations of behaviorism in action. Neurons that fire together, wire together. So when Pavlov repeatedly rang that bell while serving up food, the dogs learned to associate the bell with food because they created new neuronal connections.

And we can even explain how some interactions might more rapidly lead to those connections forming – because highly traumatic, exciting or subjectively important events will trigger the release of neurotransmitters such as dopamine, norepinephrine and cortisol and these strengthen new connections and increase their likelihood of forming in the first place.

We can also explain how you might learn by watching (called vicarious reinforcement) – thanks to the role of ‘mirror neurons’ which fire when we see something else happening.

But what is the biological basis of cognitive psychology? What is actually happening in the brain when you visualize? Or when you ruminate?

The fascinating thing that we now know, is that you actually cause areas of your brain to light up as though you were engaging in that activity. If you visualize going running, then your brain lights up as though you are running. Thus you can actually trigger reinforcement through your ruminations and your thoughts. You can thereby learn and even alter your personality, simply by changing the course and the nature of your thoughts. And therein lies our power to heal ourselves and to hack our brains for even greater cognition.

An even more exciting theory that explains this further is something called ‘embodied cognition’.

Embodied cognition effectively explains how we think, how we understand language and what makes us human.

So, let’s imagine you’re reading something in English. Of course, you understand this text, but what does it mean to understand text? What does it mean to interpret information?

Psychologists once explained this away by making the assumption that language or thought would be translated into some kind of ‘base’ code for the brain, some kind of innate language that the brain understood. They gave this the name mentalese, but made no attempt to explain what this might look like or how it might work.

Embodied cognition however suggests that this essentially amounts to visualization. So, when you read something, you light up areas in your brain to experience what is being said. So, if you read a story, you picture the characters. If someone explains a concept to you, then you use your experience of the world to build a representation of it – by simulating that thing happening in your mind’s eye.

Even something abstract like math is only possible for us to understand because we have interacted with the world around us and because we have experience of counting objects, of visualizing quantities. In fact, some people with synaesthesia will even see visual representations of numbers as they perform the math. And it should come as no surprise that the maths areas of our brain are situated closely to those associated with movement and spatial awareness.

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Introduction

“If you dream it, you can achieve it.”

William Arthur Ward

The quote above and many others that have been spoken by wise men in the history of human beings point out the importance of visualizing an event before it occurs. “Dream” in the context of the above statement doesn’t refer to the images and visuals you see when sleeping or taking a nap. Rather, this refers to the goals you plan to achieve in your life.

The topsy-turvy nature of life makes it challenging for some people to have targets they intend to achieve. Some people would cite the example of the rumblings and shocking nature of the COVID-19 as a genuine reason you shouldn’t make plans or set targets in life. Some individuals will say that life is just like the stock market; nothing is certain.

There isn’t doubt that life can be volatile such that you are never sure of what happens next. However, if you decide against setting targets and goals you intend to achieve within some periods, you are living your life based on speculations. It’s not true that whatever will be, will be. You can decide what you want in life and accomplish it.

There are many great examples of people who have achieved tangible success because they leveraged the power of visualization. You can become one of such people when you leverage the tips in this book. The journey begins with what visualization is and ends with how you can succeed with it. Enjoy the ride!

Chapter 1: What is Visualization?

One of the worst kept secrets in the world is that the mind is a powerful “place” and what you feed it can affect you in a powerful way. Forget about the impressive wordplay; it’s the reality. Countless numbers of books have been written about how your state of mind affects your life. Visualization is one of the most effective “weapons” of the mind that is capable of setting you up for the glorious future you desire. The aim of this chapter is to help you know what visualization is all about by highlighting what it’s not.

What Visualization isn’t

One of the best ways to learn about something is to first identify what it’s not, and we will start this journey with this approach. Just like most popular concepts and phenomena, there are many descriptions and beliefs about visualization that are either blown out of proportion or totally false.

In order to ensure that you haven’t been a victim of some of the common overhypes and conjectures surrounding visualization, we will highlight them. Below are some common myths of visualization.

Myth #1: Wishing and Hoping Something Happens

It’s true that visualization involves creating a mental image of a target you intend to achieve. However, it’s delusional and misleading to assume that visualization is all about wishing and hoping that something happens. This ridiculously simplified view of this concept is the reason many people never achieve anything tangible with visualization. They assume that they are practicing and utilizing this phenomenon, but that’s not the case.

Rather, visualization involves using your thoughts to engineer a certain result and what you will need to do to achieve it. In other words, visualization doesn’t end with thinking about what you want to achieve. Instead, it also involves imagination regarding the steps you’ll need to take to accomplish the target. If all you do is imagining yourself achieving a target without thinking about how you will achieve it, you are in the realm of fantasies.

Myth #2: Visualization isn’t Scientific

In the bid to discredit visualization, some people would say that the practice isn’t scientific. However, this claim is far from the truth. Scientists have proven that visualization affects our brains in certain ways that promote the achievement of our goals. Therefore, it’s in your best interest to verify any assertion before you believe it.

The modern world offers us endless resources on the internet to evaluate the veracity of any claim. So, you’ll be doing yourself a lot of good by checking your facts before you agree with any popular opinion. In the subsequent chapters, we will explore the scientific evidence that validates the effectiveness of visualization.

Myth #3: Visualization is for Lazy Dreamers

This claim comes from the assumption that visualization is all about sitting on a couch dreaming about buying up Microsoft. Nonetheless, as mentioned earlier, this is far from the truth. World-beaters such as Jim Carey, Oprah Winfrey, and Will Smith have openly discussed how they were able to achieve their dreams by leveraging visualization.

If you know these people, you’ll know that they aren’t lazy people. Rather, their thought process fueled their desire to move from where they were to where they are. So, visualization isn’t for lazy people who live in the realm of fantasy. Instead, it’s for people who are deliberate about what they want in life and will go all out to accomplish it.

Myth #4: Visualization is Only Effective for Long-Term Targets

What you intend to accomplish doesn’t have to be in fifteen or twenty years before you can employ visualization. As long as the target you intend to achieve is in the future, you can leverage this practice. Therefore, even if your target is something that can be achieved within a week or a month, visualization remains relevant.
In fact, it’s more likely you achieve success with visualization when working on a short-term goal than a long-term one. A lot of things happen when you have long-term targets that can make you distracted. In some cases, you stop seeing the goal as important as when you first thought about it. So, you might abandon a long-term target along the line.

Visualization or Meditation?

One of the questions people ask is whether they should choose visualization over meditation. This question ought not to be perplexing or complicated. Just like visualization, many studies have established the benefits of practicing meditation. These two techniques are interwoven, and they share some similarities. However, they aren’t the same.

Visualization focuses on the mind more, while meditation involves both the mind and body. Meditation is broader and more complex than visualization and offers more benefits. So, choosing between the two depends on what you want. If all you want to do is set your mind right and keep yourself motivated to achieve your dream, visualization is what you need.

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Report: How to be Engaging, Charming, Charismatic and Persuasive

How are you in a group setting? How confident are you at talking in a group? When you meet new people, do you feel anxious or do you revel at the chance to dive straight in?

Most of us would say that we still feel at least a little anxiety in a lot of social situations, especially those that require us to interact with lots of people we don’t know, or where there is some kind of pressure to perform well.

And those people that don’t feel any anxiety might be more worrying still – it suggests that you might not truly be thinking about the situation or how you can optimize the way you’re acting and maximize your opportunities.

And there are SO many situations in life where being able to mix into a crowd and make the best possible impression is crucial. Being more likeable, charismatic and charming is crucial if you are at a networking event, or if you’re given the opportunity to work with a new company. It’s crucial when you’re going for a job that you really want and it’s crucial when you’re trying to pick people up in bars.

Trust me when I tell you that there are people for whom this comes easy. And those people tend to have amazing opportunities handed to them on a plate. If you’re someone who is instantly impressive and who can demonstrate their skills and their confidence in any setting, then you’ll find people instantly taking chances on you and giving you opportunities you won’t believe.

The good news? This can all be learned.

In this post then, we’re going to look at some things you can do to start becoming more confident and likeable, and to demonstrate your very best side. The result will be that you’re more instantly impressive and attractive – which will help you in every aspect of your life.

The Basics

I mentioned that there are people out there to whom this comes naturally. Perhaps you know someone. I personally have a friend who I’ve known since university and who was just as goofy as me during those years. That’s to say that he spent a whole ton of evenings watching YouTube, wasn’t particularly ‘cool’ in the traditional sense and wasn’t exactly thriving on his course. Suffice to say, he was just a regular guy.

But despite not being anywhere near the top of his class, he got the placement job that everyone on his course wanted. This was simply due to how well he interviewed. When he left Uni, he went to work with Simon Cowell but shortly after decided he wasn't interested in that career anymore. So he chose a completely different path and in months he had changed career and is now on a six figure salary. He took a year long sabbatical recently and his work were happy to pay him while he was away. He’s always being given development opportunities, women love him and he recently got offered a spot on a massive YouTube channel.

So why does all this great stuff happen to him? Simple: he’s highly charismatic and charming and attractive in the magnetic sense. He just has that X factor and this means that people want to work with him, despite the fact that if you knew him at uni, you’d know he was actually just a regular guy.

So where does something like this come from?

Well, it actually comes down to our evolutionary history. Our evolution dictated the development of our hormones and emotions which in turn serve one basic directive: ensure our survival and ensure the survival of our offspring. That’s why we’re driven to find food, it’s why we look for mates that seem to offer good genetic material and it’s why we like people who have resources.

Something very similar plays out when it comes to deciding who you want to associate with. Often, we choose people to associate with because we think they can help us to survive. Someone very confident will appear to have a higher social status (even if that is not true) and so spending time with them might help us to elevate our own social status. Someone who seems to know what they’re doing might be able to help us with access to foods or potential mates.

This is a big part of why we gravitate toward some people and not others: they are sending a signal that they are highly capable and that they are a good genetic ‘pick’.

The Game For Life

This is a concept that pickup artists realized some time ago. They realized that women don’t like men who dote on them or who pay them compliments all day because they don’t offer any challenge. If you’re infatuated friend who has been friendzoned and you spend a lot of time comforting her and telling her she’s beautiful, then guess what: you’re going to look needy and desperate. And unconsciously this says to her that you think she is out of your league. And if she’s out of your league, then what would you have to offer or her or her DNA?

Meanwhile, the ‘jerks’ are more aloof and indifferent which makes them appeal more desirable. It’s the simple logic that you want what you can’t have but with some added evolutionary incentive.