Tag Archives: 2021

Easy Weight Loss PLR Ebook

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Introduction

Tis the season for a lot of things, and getting in shape is no exception. With the hustle and bustle of New Year’s Resolutions, there couldn’t be a more perfect time to create a workout plan and kick it into high gear!

There are many things that cause us to wake up and realize the body we’re living in isn’t the healthiest of bodies. Stress, especially this time of year, can lead to overeating and increased cortisol- both of which are not conducive to getting or staying fit. Being overwhelmed with balancing all aspects of life- work, kids, home, school, etc., can also cause us to under eat or fly through a drive-thru without thinking twice.

There are a plethora of factors that can throw our healthy habits off track or just completely off the radar.

When we shed just even a small amount of weight, we reap a ton of health benefits. Our chances of developing diseases such as diabetes and heart disease drops. We are less likely to suffer from sleep apnea. Our blood pressure drops and we feel better about ourselves. Energy increases as we become more active and we produce more feel-good hormones when we exercise.

No matter how you slice it, medical or physical, the benefits of working out and losing weight are plentiful.

So with that said, it’s time to begin the journey that will ultimately change your life...are you ready? Let’s get started…

Chapter 01 – Building A Solid Foundation For Successful Weight Loss

Once you decide to start taking steps towards a healthier lifestyle, it’s important to follow some certain criteria in order to ensure success. From experience, the following things are what I think are imperative to any successful weight loss plan

Set Reasonable Goals-

If you have 50 pounds to lose, don’t plan on losing it all in two months. Losing 1-2 pounds a week is reasonable and maintainable, but not much more than that. So if you want to lose that 50 pounds, plan on doing so over a course of 6-7 months instead. This will not only be much easier for you to maintain if you drop at a steady rate, but it will also be a much healthier approach.

Practice Patience-

Remember that it took some time for you to get to where you are today. So don’t expect to see progress happen magically, and don’t get discouraged when things are taking longer than you hoped or anticipated. The most maintainable results are those that are achieved in a healthy fashion and not in a crash-diet style.

Acknowledge Mistakes and Move Forward-

In the perfect world, we’d never fall off track or make mistakes, but that’s just not reality. There will be times where you will experience setbacks- you’ll sneak in a slice of cake, skip a workout, find yourself at a McDonald’s drive thru. The only time mistakes will make a dent in your progress is if you let one turn into ten. Acknowledge it happened, understand the trigger, forgive yourself and move on.

Share your Goals-

We tend to feel most accountable when others around us know what we’re working towards. For example, if you tell your coworkers about a weight loss goal, you’ll be less likely or at least think twice before having dessert at a company luncheon. You may even be able to find support groups in your community where other individuals with common goals meet.

Celebrate Small Accomplishments-

Let’s go back to the example of wanting to lose 50 pounds. Perhaps part of your weight loss plan is to start working out, something you’ve never really stuck to doing. Set a goal of working out three days a week for a month straight. Once you accomplish that, reward yourself with something non-food related, like a trip to the spa or a new gym outfit. It’s the small steps that get us to the finish line, so celebrate them!

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Walking Your Steps To Health Personal Use Ebook

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CHAPTER 1

13 WAYS WALKING CAN BENEFIT YOU

There isn't even enough space here to include all the benefits of walking. Walking is simple to do, most healthy people can do it even if it might seem hard at first, and you can do it almost anywhere at any time. The only special equipment you need are good walking shoes, and then you're in business.

1. Burns More Calories – Walking burns calories like any other exercise, but without the impact and stress that other forms of exercise can like jogging and running. Even if you're not feeling well, you can go on a leisurely stroll and still get the benefits of the movement.

2. Builds a Strong Heart – Working out always helps your heart because you cause your cardiovascular system to work a little harder, which is good for it when you're healthy. Keeping your heart strong will keep you alive much longer.

3. Builds Better Bone Health – As we age, our bones become more brittle and we experience more pain. This can lead to broken bones and other issues. But if you keep walking and moving, you'll be less likely to develop those problems.

WALKING - YOUR STEPS TO HEALTH

4. Improves Balance and Coordination – The more you use your body, the more it works for you. Walking more often improves your balance and coordination because your body gets used to standing upright and moving more often. It's a matter of practice and getting the muscles and ligaments strong.

5. Improves Your Lung Capacity – Walking, especially fast walking, will get your breathing up and cause you to build your lung capacity. Usually it takes about six to eight weeks of cardiovascular workouts to see the full improvement that you can experience.

6. Lower Your Blood Sugar – People with high blood sugar can see huge benefits from walking and burning off that extra sugar in their blood. It's not a cure for type 1 diabetes but it can help people with type 2 tremendously, and it can help people with type 1 lower their insulin requirements.

7. Eases Joint Pain – As people age, they tend to get joint pain, often caused by arthritis. It might seem counter-intuitive to keep moving through that pain, but pain from arthritis absolutely can be reduced from more movement. This is because arthritis causes build-up of scar tissue in the joints from lack of movement, so if you move more it can stop that problem.

8. Boosts Your Immunity – Getting your blood pumping and your cardiovascular system working will also boost your immunity from regular common illnesses like colds.

WALKING - YOUR STEPS TO HEALTH

9. Energizes You – Anytime you're feeling tired for no reason, try going on a fast, ten-minute walk and you'll find that you have much more energy. This is one reason a fast walk is an excellent way to wake up in the morning.

10. Improves Your Mental Health and Mood – A nice walk in nature can vastly improve your mental health and mood. If you are feeling down, getting out in nature for a leisurely walk can help. If you're feeling anxious, try a fast walk (even on a treadmill) to burn that extra energy.

11. Helps You Live Longer and Healthier – When you incorporate daily exercise into your life, it will extend your life. Not only that, you'll also enjoy your life much longer because you won't be as sick or in as much pain.

12. Strengthens and Tone Your Leg Muscles – There is no hiding the fact that walkers have good legs, but it does also improve muscle tone all over your body - especially if you work on getting your arms in on the action and pay close attention to your glutes and core muscles.

13. Boosts Your Creativity – Anytime you're having a glut of good ideas for anything you're trying to accomplish, going for a walk without technology, just you and nature (or just you and the treadmill), you'll get a boost of creativity that will carry you through.

WALKING - YOUR STEPS TO HEALTH

Walking is something almost anyone can do. Because of that fact, it makes it the perfect exercise to start if you want to get healthier and improve your life in every single way. When are you going to start your walking program?

WALKING - YOUR STEPS TO HEALTH

CHAPTER 2

HOW TO CHOOSE THE RIGHT SHOES

One of the things you need to consider if you want to start a walking program for yourself is your footwear. Finding the right shoe for walking is essential because if you have foot pain or problems with your feet, it can cause problems with the rest of your body too - from your legs to your knees to your back and more.

Buy a Walking Shoe

If you're going to use the shoes for walking, you should buy a walking shoe. Walking shoes are typically lightweight, allow for ventilation to prevent moisture, have outsoles that provide traction, plus they offer the right type of arch support.

You Don't Have to Buy Expensive Shoes

You really don't have to buy an expensive walking shoe to protect your feet. You only need to make sure it has the right walking shoe features such as those mentioned above. Look for shoe sales in January and April to get the best deals on walking shoes.

Think About How Your Foot Is Shaped

Everyone is different, so once you start looking at walking shoes you want to figure out what type of foot you have. How wide is your foot? How long is your foot? Do you have a big arch or a small arch? Different walking shoes will fit different criteria.

Ensure That the Shoe Fits

When it comes to walking shoes, you don't need to "break them in." They should feel comfortable from the moment you put them on. When trying on the shoes, be sure to wear the type of socks you plan to wear while walking to ensure that they fit the same. Also, try shopping for shoes after you have been walking so that your feet are at their largest size. Get your feet measured too, because you may be wearing the wrong size out of habit.

Bitcoin For Profit PLR Ebook

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Chapter 1: Bitcoin and Cryptocurrency – An Overview

In this guide, you will learn all about Bitcoin (BTC) and cryptocurrency, how they work, why they exist and what kind of technology is behind Bitcoin. It wasn’t too long ago when people started hearing the words ‘Bitcoin’ and ‘cryptocurrencies.’

Few people outside of the crypto-communities knew what they were and many thought it was just another fad that was bound to fail in a few years or so. The value of one bitcoin was just a few cents then so obviously it wasn’t worth a lot. For this reason, it was ignored by the masses. There were far more profitable investments one could make, after all.

Those who invested sums of money on the new digital currency either believed in the system proposed by its founder, Satoshi Nakamoto, or they simply wanted to see how it works.

Either way, those who believed were rewarded greatly, and continue to be rewarded, as a single bitcoin now costs thousands of dollars.

It only took Bitcoin five years to breach the $1,000 mark in late 2013, and just a few years later, Bitcoin prices are at an all-time high – way past the $10,000 mark for a single bitcoin!

With skyrocketing prices and extremely fast growth, more and more people are curious about bitcoins and cryptocurrencies as a whole.

A Look At Cryptocurrency and Bitcoin’s Colorful Past

Cryptocurrencies are digital currencies which are electronic in nature. They do not have a physical form like paper money or coins which you probably have in your wallet right now. You can't hold them physically, but you can buy things with them.

Depending on the merchant you're doing business with, they may accept more than one cryptocurrency as payment.

According to CoinMarketCap (https://coinmarketcap.com), there are more than 1,000 active cryptocurrencies right now. If you’re looking to invest your hard-earned cash but can’t afford Bitcoin prices right now, there are plenty of alternative cryptocurrencies to choose from such as Ethereum, Litecoin, Ripple, Dash, Monero, Zcash, and more.

We would, of course, advise you to do some in-depth research on the cryptocurrency you want to invest in as not all cryptocurrencies are equal. Some are more stable than others and would, therefore, make for better investments.

Bitcoin is not the world’s first cryptocurrency, but it is the most successful.

Many have come before it but all have failed. And the reason for failure?

Virtual currency had an inherent problem – it was easy to double spend.

You could pay $100 to one merchant and use the same amount of money to pay a second merchant! Scammers and fraudsters simply loved this loophole.

Fortunately, in 2007, Satoshi Nakamoto started working on the Bitcoin concept. On October 31st the following year, he released his white paper entitled “Bitcoin: A Peer-to-Peer Electronic Cash System” which outlined a payment system that addressed the double spending problem of digital currencies.

It was a brilliant concept that drew the attention of the cryptographic community. The Bitcoin Project software was registered in SourceForge just a little over a week after the white paper was published.

In January 2009, the first ever Bitcoin block called the ‘Genesis block’ was mined. Days later, block 170 recorded the first ever bitcoin transaction between Hal Finney and Satoshi Nakamoto.

The very next year, in November 2010, Bitcoin’s market cap exceeded

$1,000,000! This was a very pivotal moment in the development of Bitcoin as this lead to more people getting interested and investing in bitcoins. The price at this point was $0.50/BTC.

However, in June 2011, Bitcoin experienced the so-called “Great Bubble of 2011” after reaching an all-time high of $31.91/BTC. Just 4 days after reaching its highest price, the exchange rate plummeted to just $10/BTC.

Many investors panicked at losing so much money and sold at a loss. It took almost 2 years for the exchange rate to recover and surpass the previous all-time high. Those who kept their bitcoins made the right decision as the price has continued to climb and surpass everyone’s expectations.

What’s really interesting about Bitcoin is that while all transactions are public and nothing is hidden from anyone, no one actually knows anything about Satoshi Nakamoto.

Many have speculated that he is not just one person but rather a collective pseudonym for a group of cryptographic developers. Some have come forward claiming to be Satoshi, but to date, his real identity remains a secret.

Why Do Cryptocurrencies Exist?

Many people have started thinking that cryptocurrencies, Bitcoin in particular, are on the brink of replacing our national currencies such as the US Dollar, British Pound Sterling, Euro, Canadian Dollars, and more. This is because cryptocurrencies have started to become very viable alternatives to traditional currency.

Cryptocurrencies exist to address weaknesses in traditional currencies which are, of course, backed by central banks and governments. This makes traditional currencies prone to corruption and manipulation, among a host of other issues.

Unlike traditional currencies, there is no governing body that backs

Bitcoin and other cryptocurrencies which means they aren’t subjected to anybody’s whims.

Bitcoin is completely decentralized, open source and transparent. This means that you can see all the transactions that have ever been done on the network and you can check and review the blockchain data yourself to verify the authenticity of each transaction.

Bitcoin runs on highly complex mathematical algorithms to regulate the creation of new bitcoins and to make sure no double spending ever occurs on the network (remember, this is the Achilles’ heel of failed virtual currencies before Bitcoin).

The Bitcoin code is so secure and advanced that it’s virtually impossible to cheat the system so if you’re thinking you can create an unlimited number of bitcoins, you’re greatly mistaken.

One of the main problems of traditional currency is that these aren’t limited in number. This means that governments and central banks can print more money when they see fit.

When more money is printed and enters the economy, this reduces the purchasing power of our paper money which means we need to spend more for an item we’ve only spent a few dollars on before; this is called inflation.

Bitcoin, on the other hand, is a different story. The Bitcoin Protocol states that only 21,000,000 bitcoins can ever be mined and created which means that bitcoin is, in fact, a scarce resource.

6 Figure Business MRR Ebook

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It is the dream of many people to setup and run a successful online business and live the Internet lifestyle. But most people that start online businesses fail. They do not use the right approach to setting up their online business and making it a success.

To create a successful online business you have to know what works and what doesn’t. It is much tougher to start and maintain a successful online business than most people think. This guide will explain the right approach to use to maximize your chances of success.

We have worked hard to provide you with everything that you need to know about starting an online business and making it a success. You will find it an easy and engaging read and we encourage you to read it from start to finish and then start to implement the tips and advice you find here.

You will learn what successful online business owners do to ensure their success. Avoid the mistakes that the majority of new online business owners make by following the methods outlined in this guide.

Why should you start an online business as opposed to a conventional brick and mortar business? There are a few good reasons for doing this:

• It costs a lot less to start an online business
• You do not need to hire any staff
• You do not need an office or other commercial premises
• You can start an online business today
• You just need a computer or mobile device and a connection to the Internet
• Work from anywhere
• Set your own hours
• People are used to making purchases online these days
• You do not need any technical skills
• You can outsource different tasks to freelancers

If you wanted to open a shop in a mall then you would need a lot of money to do this. You have to provide stock for your shop and pay commercial rent. Someone has to take care of the shop and if this is not going to be you then you will have to hire people.

You will also need to advertise your shop. If you are in a busy mall then you will get some potential customers walk in out of curiosity. But to do really well you need to do a lot of marketing to get people to your shop.

Of course you will need to advertise your online business as well and we will cover this in a later section in this guide. But it is easier to market an online business than it is a brick and mortar business and your reach is much larger. You can literally sell your products and services to the world with an online business.

Work your Online Business Part Time

You can start your online business from home. There are many owners of 6 figure online businesses that work from home. They do not need an office and they are able to work the hours that they choose.

If you have a job that pays the bills at the moment then we recommend that you keep this and develop your online business in your spare time. This can be tough if you have a family but talk to them and explain that things will be better in the near future. You need your family onboard with what you are doing.

It is not easy working a full time job and then switching on your computer to start working on your online business. You need a great deal of commitment and motivation to do this and in a later section we will discuss setting goals for your online business and ways that you can drive yourself to take action.

Unfortunately, a lot of people that start online businesses fail. There are no published statistics on the reasons for this but one of the main ones is very likely to be that they did not take their online business seriously.

Because there is a low barrier to entry from a financial point of view, many people will give up if they do not get the results that they are looking for. They put in the time and effort initially to get everything set up, and then lose interest quickly after that. We do not want this to happen to you.

There are no Push Button Miracles

There is a great deal of hype around making money online and running an online business. New products launch all of the time claiming that they will show you how to make a fortune overnight with a few clicks of your mouse.

This is totally untrue. It takes time and effort to create a 6 figure online business. Some of these products rely on loopholes that are eventually closed which means that your income will cease. You want to build a sustainable online business.

Don’t be fooled by the hype. You cannot generate buyer traffic to your offers in less than a minute.

This is ridiculous. There is no software out there that is going to magically turn your computer as an ATM. It is amazing that these product vendors get away with these wild claims.

A few years ago there were a number of scams on the Internet where people lost a lot of money and received nothing, or next to nothing in return. Over the years these have disappeared but you can never be too careful. If you are thinking of buying a product or service to help you with your online business then check it out thoroughly first.

Get started with a Domain Name and Hosting

If you are serious about your online business (which you need to be) then you need your own domain name. There are free services out there that you can use to create a website such as Blogger.com, WordPress.com and Weebly.com. Unless you are really strapped for cash we advise you not to use these services.

The reason for this is that people are a lot more Internet savvy than they used to be. They know that Blogger is a free website service and if you launch your business on a free platform like this then you are just going to look cheap.

You have to sell things to create a 6 figure online business. Trying to sell products and services from a free website is not going to work well. It is very important that you invest in a domain name and some web hosting.

You can get a .com domain name from Namecheap.com for less than $10 a year. There are many web hosting companies out there and you need a web host to make your website live on the Internet. You can get web hosting starting from $5 a month. It is important that the webhost you choose offers you a number of different features that we will explain in the section about setting up your website. For now we just want you to accept that having your own domain name is the best way to go. If you were setting up a conventional business it would cost you thousands. For an online business you can start with a $10 a year domain name and $5 – $15 a month web hosting. Make the right impression from the start.

In the next chapter we will discuss the different online business models that you can choose from… What kind of online business do you want to start? There are several ways that you can go with an online business. All of the models we cover in this section have the potential to provide a 6 figure business. You need to choose the one that you are most comfortable with.

A word of warning here – flitting around from one model to another is never going to turn out well. Many newcomers to online business start with one model and because they are not getting the results that they want they shift to another. There is always going to be someone that tells you that the grass is greener over here.

Once you have chosen your online business model you need to master it. There are always new things to learn about online business and it will be virtually impossible for you to keep up with all of the changes if you are dabbling with more than one model. So make your choice and stick to it. What Niche do you want to be in?

There are literally thousands of niches where you can create a 6 figure online business. If you are an expert in a particular niche then this is always a good place to start. It doesn’t matter if you are not an expert in a chosen niche because you can always learn. When choosing a niche you need to consider two things:

1. Is there a big demand?

2. Is there money in the niche?

Both of these are very important. You do not want to enter a niche where there is little demand. You may be interested in a particular topic, but if nobody else is then your online business will fail. We suggest that you choose an evergreen niche. This is a niche where the demand is always there 365 a year, every year.

6 Figure Business MRR Video With Audio

6 Figure Business

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Linkedin Business Essentials PLR Ebook

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Introduction

In today’s marketing environment, it is crucial that businesses have a presence in social media. Social media marketing can be intimidating and time consuming if you do not plan and establish a foundation from the beginning. It’s one thing to set up your LinkedIn page, but planning how and when you are going to post to you’re your clients, fans and future customers is another story. Keeping your followers engaged is where most businesses fail in the social media atmosphere.

But why Social Media you might ask? Social media marketing has many benefits. Through the different channels available for social media, you can increase exposure for your business, increase traffic to your website, increase search rankings, generate leads, develop raving fans, improve your sales, grow business partnerships, and best of all reduce your marketing expenses.

No longer do you need to take out costly ads in the yellow pages or in newspapers. Those are still great options, but social media provides quicker results you are able to measure and track month to month.

In this report, I will walk you through LinkedIn and how you can create your vision and goals for your LinkedIn profile. While it isn’t vital for you and your business to participate in LinkedIn, it is a good idea to at least have a presence here and point them to your website or a way to interact with your business. You do not want to lose a potential client just because you’re not found on LinkedIn.

So, Let’s get started.

#1: Critical Areas to Consider

In each of the social media sites, there is a basic funnel every business should follow. First, create the social media platform. A platform is “A raised floor or stage used by public speakers or performers so that they can be seen by their audience.” You want to be seen by your audience, or in this case, your clients and customers. In the next chapters, I’ll explain the LinkedIn platform and how to build it to fit your business.

Next, every business needs to build a community of followers.

Please understand, your goal should not be to sell within LinkedIn. Instead, you want to create a raving fan base that will be interested in what you have to say and what you’re giving away so you can build an email subscriber list, and THEN convert them to buyers.

Critical Areas

There are seven very critical areas each business or individual must consider in order to be successful in social media marketing and LinkedIn.

LinkedIn Vision

LinkedIn Goals

LinkedIn Voice

Building the LinkedIn Platform

The LinkedIn Publishing Plan

LinkedIn Community Building

Measuring and Tracking Results

We’ll discuss these in detail in just a few moments.

#2: Reasons to Use LinkedIn

But first, let’s discuss why someone should use LinkedIn. The #1 advantage of LinkedIn is it’s all Business! LinkedIn is a business oriented social media networking service. It allows businesses to build a personal and business brand by providing both personal pages and a business page. LinkedIn can also increase visibility of products and services for your company. Through LinkedIn’s groups, you can participate in targeted and relevant business groups to establish your authority and leadership in your area, build connections with prospective clients, and develop new strategic partnerships.

You might ask yourself, “What can LinkedIn do for me?”

Great question! LinkedIn is an easy and effective way to find like-minded people and business associates. LinkedIn allows users to read a person’s business history on a single page. You can also see whom they associate with and other people they know, allowing you to reach out and make a connection with them as well.

Top 8 Reasons to Use LinkedIn

Build your Social Reputation. LinkedIn is a great tool for people to outline their experience, accomplishment, organizations and network.

Find Qualified Employees. Looking for an employee? Use your connections to search out qualified candidates. LinkedIn also has a job posting board, for a fee.

Make New Connections. Use LinkedIn and do a search for people in your niche or area of business. LinkedIn has an introductions tool that you can use to give you a written introduction for a person you want to connect with.

Increase your Google Ranking. Well-written LinkedIn profiles typically earn a high rank on the front page of Google. The more information you have such as LinkedIn (or Blog articles), the higher your Google ranking.

Check out Competition, Customers, Partners. LinkedIn is a great tool for research and to see what groups your customers and potential customers belong to.

Groups. Groups are a great way to network. Use groups to make connections with others within the group.

Recommendations. LinkedIn has a recommendation system where you and your contacts can recommend individuals and other companies, and in turn, they can recommend you.

Use it on your smart phone/tablet. Log in just about anywhere to post an entry, make a recommendation or find a new contact.

Power Of Social Media Personal Use Ebook

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7 Ways Embracing Social Media Can Change Your Life

The advent and wide usage of social media have in the past sparked debate and also led to research on the impact of these platforms on our lives. Moving from being just an unusual hobby to being a daily part of people's lives, social media has grown to become the usual way for reaching potential customers, circulating information, agenda?setting, preaching, you name it.

There is so much to gain from social media without a doubt. The platforms are changing lives more than many of us would like to admit. However, we are mindful of the fact that some of its effects have been negative. This is how embracing social media can change your life 1. Creating a personal brand – social media has become one of the best ways to market one’s skills. Various social media platforms offer listings of jobs available all over the world which can be narrowed down to your very own location while your personal information is readily available for potential employers. Social media allows job seekers to create accounts that make it easier for the employer to have access to more information about the potential employee, which could not be included in the resume. This makes job hunting a lot easier although competition is also constantly growing. Some job seekers have shared stories on social media about how much they needed jobs and were lucky enough to get responses directly from their soon to be new employers. There are greater chances of finding a job for a social media user than there is for a nonuser. Talents have been identified, developed, and publicized as a result of a simple video or audio shared on social media.

2. Marketing your products and/or services – social media can help you grow your business. The platforms have made it easier for companies to be found by or to find and interact with customers, thereby increasing the companies’ reach. With billions of people accessing social media per day, companies are guaranteed that their adverts will be seen by many at a very low cost. This allows companies to bridge the gap between them and their customers. However, while as a business person you enjoy these benefits, you should also be ready to deal with unhappy customers too. Voicing out concerns has become easier and such information spreads fast. On the same hand, clip sharing on social media has become a popular way of drawing attention to television shows to increase viewership. Use social media to amplify your brand.

3. Getting business ideas – there is so much information shared by businesses and entrepreneurs on social media. It is easy to get business ideas from all over the world and implement them in a way that suits you. It is also possible to find people to collaborate with and make a more profitable business than you would make individually.

4. Networking with a group of similar?minded people – social media has made it easy to find people with similar interests. This has led to what has been widely known as virtual communities where people of the same ‘culture’ from different places meet virtually to share information and support each other. Sometimes it can be hard to be completely open and share information with people who know you personally due to differences in personalities. Also, social media can help you create relationships with people you would have otherwise found it impossible to communicate with.

5. Motivation – with many people sharing their success stories and their struggles, following and connecting with the right people can help you understand life for what it is for others too, and help you realize the possibilities that are there even in the midst of struggles. Knowing how much people are achieving and how they continue to strive and use obstacles as stepping stones can motivate you to keep moving toward your own dreams.

You must, however, try to avoid people who live a fast and flashy life while it is not clear how they how or where they started. It often puts people under unnecessary pressure and makes them feel more like failures.

6. Learning – social media has led to an increase in social learning, a better understanding of the world and other cultures, and has made it easier for students from various places to connect and learn from each other. Some concepts are explained as people engage in discussions on different topics.

7. Staying informed – social media provides has all sorts of information one can ever think of and has features that allow you to sort or filter content according to its relevancy to you. The discussions help you understand the information better than you would if you just read on your own.

However, it is important to note that social media can be addictive and distractive. It is easy to get caught up in the discussions or following trends at the expense of your to?do list. Therefore, you should be able to control and/or limit usage in order to be productive. Also, there are many cases of misinformation, negativity, and cyberbullying. This requires one to be careful regarding the type of people to interact with, posting personal information and, filtering information.

Email Marketing Expertise PLR Ebook

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Introduction

E-mail marketing is hands down the most powerful and effective form of online marketing. Nothing comes close. Seriously. Even search marketing with all its hype and tried-and-proven success can’t even hold the candle to just how effective list marketing can be. It’s easy to see why, survey after survey, marketing firms keep putting e-mail marketing at or near the top of their advertising preferences. Here are the reasons why.

Through e-mail marketing, you can get in front of the eyeballs of your audience members anytime anywhere. That’s right. You can be at a beach in the Bahamas somewhere writing an e-mail update. Plug that in to your e-mail service provider and your audience, regardless of where they may be in the world and regardless of what they’re doing, are sure to get your e-mail. After all, most people check their e-mail inboxes. Isn’t that awesome?

This enables you to sell more products. Since you have a de facto relationship with people who voluntarily got on your mailing list, you are able to keep the conversation going. You don’t get just one bite at the apple in trying to get list members to buy. Every time you send an update, you get a chance to convert some of your audience members into buyers.

Through e-mail, you also get to keep in touch with the needs of your audience. It’s like you’re plugged in to what they need, what they’re looking for and the problems that they face. After all, that’s the reason why they joined your mailing list in the first place. They’re looking for solutions and answers that your list can provide.

This enables you to keep a steady flow of traffic to your blog or online store. Now, this traffic may not convert right there and then but the fact that it is constant enables you to get many bites at the apple. You don’t just get a one-shot chance at converting online traffic. That traffic can come back again and again with each and every update that you spend.

If you’ve heard great things about social media, you might want to think again. Social medial marketing faces many challenges because of the evolving algorithms of platforms like Facebook. As the years go by, Facebook is sending less and less organic traffic. Even if you have a big Facebook fan page with a gigantic following, you’d be lucky for your page posts to reach a tiny fraction of your following. It’s getting worse and worse with each passing year.

With e-mail marketing, you have a higher chance of reaching your complete mailing list instead of being at the mercy of these changing social media platform algorithms. It really all boils down to how well you write your headlines and how targeted your list recruitment is. If you did your homework and you played your cards right, you stand to reach a much larger percentage of your list audience. This is not the case with the typical Facebook fan page.

Finally, with your own e-mail list, you stay in control of your access to your audience. You can even download your list members’ e-mail addresses as you move from one e-mail service provider to the next. This list is your asset. It’s not going away anytime soon.

Given all these amazing reasons, it’s no wonder lots of old-school online marketers say “The money is in the list.”

But wait… If you have just jumped in with both feet into e-mail marketing, I’ve got some bad news for you. You’re probably going to fail. There, I said it. You can fail by:

Putting up a list but it doesn’t attract many members.

Attracting enough people to your list but most don’t open your e-mails.

Building a huge list of people with many opening your e-mails - but most don’t buy anything.

The sad reality is that the vast majority of people who try their hand at e-mail marketing have very little to show for it. They spend money every single month on their e-mail service provider only to come up empty handed.

Failure in e-marketing comes in many different forms because people try many different things. Marketers also have many different circumstances and priorities. However, they all lead to the same place: very low to no income!

If you want to get into e-mail marketing and enjoy the amazing passive income it can produce for you, you are reading the best book to get your started. Seriously. No other book comes close because almost all other books out there try to pump you up about e-mail marketing. They get you all hyped up but they leave you high and dry. How come? They do not step you through a systematic and methodical way of doing modern e-mail marketing.

Let me tell you the old tricks no longer work. Get rid of them. Don’t get excited by them. Otherwise, you are just setting yourself up for failure. Unfortunately, almost all the other e-mail list marketing books out there keep rehashing the same stuff.

In this guide, you are going to get just what you need to succeed in the highly competitive yet also highly lucrative world of e-mail marketing. Put simply, I will step you through the process of putting up a modern e-mail list - one that is engineered to succeed from the ground up. I have trimmed all the fat off. There is no fluff in this book. Instead, you’re going to get clear, easy-to-understand concepts that you need to wrap your mind around for you to be successful.

Chapter 1: Identifying the Target Audience for Your Marketing Campaign

If you have a fuzzy idea of who your target audience is, you are going to fail with e-mail marketing. You really are. You might as well give up now if you are chasing after some sort of vaguely defined market.

Audience identification is crucial for niche list marketing. You cannot just target everybody. You have to drill down to a specific population of people who are trying to solve a fairly narrow set of problems. This is how you define their needs. By directly addressing the needs of these individuals, conducting enough consumer research and speaking their language, you would be able to convert a high percentage of them from website visitors to list members to product buyers.

It is crucial that you go from raw traffic to dollars in your bank account. Otherwise, you’re just wasting your time. All the traffic in the world is not going to add one red cent to your bank account unless you target a specific niche market and give its audience the solutions that they are looking for.

Finding the Right Audience

So, how do you know which audience you should target? There are many different audiences out there. All of them cluster around a specific range of needs or problems. Well, it all boils down to commercial value of those needs. There are many problems out there that people are not going to pay top dollar to solve. Sure, people are looking for the right DVD set of headphones but there is a limit to people’s budgets. Different problems have different priorities.

You need to find a niche that has enough commercial value. One way to estimate this is to use Google AdWords Keyword Planner and do cost-per-click research on keywords related to your niche. If you notice that advertisers are willing to pay a lot of money per click on those keywords, then you’re in a good spot. Chances are there is enough commercial demand for that niche. People are willing to pay a significant amount of money to solve problems related to your niche.

It’s also important to make sure that you are targeting a niche that is big enough. Sure, there are lots of advertisers willing to pay a tremendous amount of money for “structured settlement” keyword traffic. We’re talking about more than $20 per click. The problem is the volume of searches for that niche is actually quite low.

Make sure the niche you are targeting has enough demand as indicated by Google Keyword Planner. This tool not only tells you how much advertisers are willing to pay per click but it will also give you an estimate of the volume of searches for keywords related to that niche. You’re looking for a nice combination of decent commercial value with decent traffic volume.

Finally, you should also pay attention to competition levels. If you pick a niche that is extremely competitive with gigantic brands monopolizing pretty much all the search volume for keywords related to that niche, you probably are going to have a tough time making inroads. You should look for a niche that is somewhat competitive but no so competitive that there’s absolutely no space for newcomers.

Seo Breakthrough MRR Ebook

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WHAT IS SEARCH ENGINE OPTIMIZATION?

Search Engine Optimization (SEO) is used in all aspects of web marketing. You need to understand as much as you can about how SEO works in order to get the proper marketing of your website online.

When you use SEO in all of your content - both text and visual, you can draw more traffic to your site. In order to understand how to use SEO, you need to know why people use this type of marketing and rely on it so heavily in order to get the desired traffic to their website. SEO is what gets a website noticed in the search engines.

So what exactly is SEO? This sets up your text, photos and videos so that they are easy to find when someone is searching for them using the various search engines online. While it is often said that Google relies more on SEO content than Yahoo, which relies more on link building, the truth of the matter is that in order for a website to be discovered online, it must come up in the search engine.

For example, if you have a website that sells cooking appliances, you will want to make sure that you structure your site so that others who may be looking for the products you sell will be able to find it online. Those who are looking online for what you have to sell may do it in a number of different ways, although the easiest way for someone to find something online is to use the search engines.

Most of the traffic to your website will come from search engine opti-mization.

You need to know which keywords will work for your website. These are the words or phrases that people will put into the search engine bars to receive the search engine results pages. Many people today are putting in longer phrases into the search engines to narrow down their search.

There are tools that the website owner can use to investigate the best keywords for their website, based on what they sell and what words potential customers are likely to plug into the search bars that will lead them to the site. In order to succeed at this, a website owner must not only know the concept of SEO, but also much about the target market, which is those who are most likely to purchase the products on the website.

If you are just starting out your website, or if you have a website up and running already, you need to know how to use search engine optimization in all facets of your marketing. While there are other ways to market your website and products without using SEO, the fact of the matter is that 60 percent of all traffic on websites comes from those who found the website in the search engines.

These people are seeking out what you have to offer and are finding you online as long as you are accessible.

Once your site is search engine optimized, you can expect to get more traffic to your site from the search engines. People who may be interested in your site will find it easier if your website is search engine optimized. Most people use the search engines to find what they are looking for when they go online. By having your website optimized and easy to find in the search engine results pages, you can attract more traffic to your website through the search engines.

There are many internet marketing companies that will help you get your website search engine optimized and keep it that way. Some of the methods that they use to optimize a website include the following:

Article marketing

Blogs

Press Releases

Video ads

Google ads

All of these can be optimized in order to incorporate keywords that will make the website appear in the search engine results pages or, in the case of Google ads, land them on pages where they are most likely to find people who will be interested in your website. The entire purpose of making a website search engine optimized is to make it easier for potential clients or customers to visit your site.

Those who may be interested in your products or services can only take advantage of them if the know about them and where to get them. You have, most likely, gone on line in search of something that you wanted to buy at one time or another. Chances are that you put the information into the search engine toolbar to pull up search engine results pages. You probably sifted through a few pages before you came up with what you wanted.

This is the basic concept of SEO. Those who understand how to use SEO to make their website more searchable and likely to come up in the first two pages of the search engine results pages are more likely to have clients land on their site. There are probably many sites out there that offer you interesting information as well as products or services. Unfortunately, many of them are buried deep in the search engine results pages.

Most people, when searching online for something, will give up after going a few pages into the search engine results pages.

In some cases, a search may produce millions of hits. Needless to say, you do not want to go through every one in order to find what you are looking for. Most people have neither the time or the inclination to do this.

This is why it is so important for businesses and others who want to have their website noticed make sure that they use SEO techniques in order to do so. By using SEO, a website will no longer be buried in the middle or at the end of millions of results. It has a better chance of getting to the front of the search engine results pages.

Google and Yahoo are two of the search engines that use SEO. While there are those who say that both of them also rely heavily upon link building when it comes to page placement in the search engine results, both of them also rely heavily on search engine optimization. They send their search engine spiders and bots through the text to pick up keywords to help rank the page. The bots pick up both long tailed and regular keywords. Long tailed keywords are phrases that appear throughout the text and will be discussed in a later chapter of this book.

All of the search engines use SEO to some extent. While SEO is not the only factor that figures in to search engine results placement, it is a primary factor in this placement. Google, Yahoo, MSN and all of the other search engines all rely on SEO in the content to figure on placement in their pages. However, one search engine may rely on the SEO more than others.

If you do a search on Google, for example, chances are that you will pull up different results than if you plug the same keywords into the Yahoo search engine. Both of these giant search engines use SEO in order to determine rank, although they also figure in other factors. One factor that figures heavily in the Yahoo search engine rank6 ings (as it does in other search engines) is link building and page building. The search engine will rank a website higher if it has many links back to the site throughout the web. This is very prevalent with the giant information site, Wikipedia. You have probably noticed that this site often comes up when you are searching for information. That is because there are so many backlinks throughout the web that link back to this site.

When you are on a Wikipedia page, you will notice hyperlinks to other areas of the site. This large link network creates hundreds of thousands of pages that are all linked together to dominate the search engine results. In addition to link building, however, Wikipedia also uses SEO. If you study any Wikipedia article, you can pick out the keywords and see how often they are used.

Everyone who has a website online wants to make sure that they get their website noticed in the search engines. There are positive ways to do this and tricky ways to do this. Tricky ways are often called “black hat” techniques that can get a website banned from the search engines. This can be self defeating, so you want to be sure that you naturally build up your ranking in the search engines through the use of SEO and other strategies.

One way that you can naturally build up your rankings in the search engine is to properly implement SEO in all of the text that is committed to your website. You want to be sure not to use keyword stuffing, which is when you have too much of a keyword density in your text. You should have 2-3% keyword density for your text.