Tag Archives: Ebooks

The Art Of Closing The Sale Personal Use Ebook

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So far we covered a lot of essential background information that is necessary to laying the groundwork for a close. Now we are going to move on to the meat and potatoes and talk about the actual close itself. The process itself is deceptively simple. There are no secrets or tricks to doing it correctly. Despite this, there are an amazing number of salespeople who drop the ball right here on the goal line.

The essence of a successful close is knowing when to ask for the customer's business. Like asking someone out on a date or to get married, there is no "right" time. Instead, you have to plan your moves and feel out the situation before you pop the question. Your instincts have as much to do with the chances for success as anything else. An ill-timed close is about as uncomfortable for all involved as an unwanted marriage proposal.

Again, you have to do your homework. If you've laid the proper groundwork, knowing when to close is a breeze. The moment to do so will come naturally and inevitably as day following night. However, if you get lazy and you don't do your prep work the moment to close will never occur naturally or otherwise. You will have to try and force the close from an unwilling client. This forced action, more likely than not, will lead to a failure to close. So, let's take a quick look at those prep steps one more time.

First, focus on the prospect and their problem, not on you and your need for a sale. The sales process revolves around the customer. You, the salesperson are there for one reason and one reason only - to facilitate the solution to the customer's problem. That's your purpose. That's your role, nothing more and nothing less. If you solve the customer's problem, you close the sale.

Second, listen to your customer. If you listen to your customer, you get to know your customer. If you know your customer, you have the opportunity to develop a relationship with them. This relationship, in turn, leads to increased trust. Finally this trust increases the chance for a successful final act to the sale cycle.

Additionally, when you listen to your customer, you are learning both the nature of their problem and how they want you to solve that problem. These two pieces of information are critical to a successful close and your customer, more often than not, will hand them to you, but only if you shut up and listen.

Speaking of shutting up, when it's time to close shut your mouth. Simply smile, ask for the customer's business as if it's a foregone conclusion and wait. Don't say another word. Far too many inexperienced salespeople have talked their way out of a close by failing to shut their mouths. You don't need to be giving the customer any further information at this point. If you've done your job and focused on and listened to the customer, you've already acknowledged their problem and offered a solution. Give them the opportunity to accept that offer.

Finally, once the customer agrees, seal the deal by forwarding any necessary paperwork promptly. Remember there is no deal until the ink is dry on the bottom line of any contract. Also, don't be afraid to ask for referrals from your customer. A satisfied and happy customer will be more than willing to give you referrals or recommend your services to colleagues. These referrals and recommendations can yield valuable new leads and we all know how important leads are to the sales process. Don't be afraid to ask.

Takeaways for This Section

Timing is of the essence when it comes to a successful close. If you've done your job, your instincts will tell you when the moment is right to "pop the question";

A salesperson is a facilitator and nothing more. A closer knows this and brings his or her focus to the customer and their problem, not onto their need for a sale;

Listen to your customer and develop a relationship based on trust. This will pay dividends when it comes time to close;

Listen to your customer some more. They will tell you their problem and how to solve that problem. Armed with that information, a closer is unstoppable;

Smile, ask for the customer's business and shut up. If you've done your job, the outcome is guaranteed and needs no further help from you;

Follow up after the close with any paperwork to legally seal the deal. Also ask for referrals and recommendations. They are an excellent source for new leads.

Sales Myths or What Not to Do

Now that you know pretty much everything you know to become a more successful closer, you need to take a look at a couple of sales mistakes. These are things that you should never do if you want to successfully close a deal. These are the mistakes that many unsuccessful people make time and time again. If you don't want to become the anti-closer, avoid these missteps like the plague.

Your Brochures and Website Don't Matter to the Customer

Sure you probably have all kinds of handouts and online information available for your customer to peruse. Don't mistake these materials for actual salesmanship. Anyone can read a brochure to a customer or direct them to a website. If the brochure or website was all the customer needed to purchase your product or service then you'd be extraneous. You are the bridge between the customer and what you are selling. The sales materials are there simply to generate leads and attract interest. You are the motive force when it comes to generating sales.

Make Sure That You're Talking to the Right Person

You put a lot of time and effort into making a sale. You got to know the customer, and established trust by focusing on them and not on you. You listened to the customer and noted their problem and how they'd like that problem solved. Now, when it comes time for the close, you belatedly realize that the person you've been dealing with for all this time is not the person who is able to make the final decision regarding the sale. Talk about wasted time and effort. Figure out who calls the shots when it comes to saying yes to your sales pitch ahead of time. You'll end up with a lot more money in your pocket and a lot less egg on your face.

Influx Free Web Traffic Strategies Personal Use Ebook

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If you've been following the "buzz" around Google Hangouts, you will have heard many people talk about how it's the next big thing. Hangouts offers a lot of functionality and features, for example text messaging, 1-on-l video chat and screen sharing, but for video marketing purposes you're probably mainly interested in the webinar features.

Using Google Hangouts allows you to accomplish the same things as other webinar software, only free of charge and by a trusted name. There is a limit to how many people that can talk/present at the same time (currently 15), but an unlimited number of viewers can watch your presentation concurrently using Hangouts on Air.

Give Google Hangouts a go if you're currently shopping around for webinar solutions - it may be exactly what you're looking for, and the price is certainly right!

Takeaways

Basic video marketing is producing interesting, useful or funny videos and uploading them to sites like Youtube with a link back to your site

Video marketing works for almost any niche, but you may have to be creative to find what appeals to your intended audience

Webinars are "seminars held over the web", and they're great if you're trying to establish yourself as an expert in your field

Regular webinars can bring in a steady source of free traffic once you've built up a following

Consider trying Google Hangouts if you're interesting in holding webinars, as it's free and offers lots of advanced functionality while still being easy to use

Joint Ventures

A joint venture (or "JV") in the online marketing world is when you team up with other marketers, sharing/trading resources or skills for mutual gain. The possibilities are limited only by your imagination, and the deals you're able to strike with fellow marketers. Here are a few of the best ways to use joint ventures for traffic generation:

Ad swaps

This is what many marketers think of first when they think of joint ventures. An "ad swap" is when another marketer allows you to send out an offer to his e-mail list, and in return you allow him to do the same with your list. This is an excellent way to increase your reach without paying anything at all. You're not limited to swapping with just one other marketer either; you could even do one ad swap per week with different marketers to ensure you're getting a steady flow of traffic to your offer or website.

The potential downside to ad swaps is that quite often it will be "hit or miss". You'll find that some marketers you team up with have high-quality lists that yield great results, while others may not bring a single click if you're unlucky. The best way to avoid this is working only with reputable marketers who you know will deliver what they promised.

If you don't have a list of your own but still want to take advantage of another marketer's list, you can pay them for the privilege. This is called "solo ads", and is quite popular but not really considered a joint venture.

Thank you-page cross promotions

Another popular type of joint venture is to cross promote each other's products on "thank you-pages". A thank you-page is the page a user sees after opting in to a newsletter or purchasing a product, and this is usually prime advertising space since the user is already in an action-taking mode. Present them with another great offer and there's a good chance they'll jump on it. On your own thank you-page you'll place an ad for another marketer's product, or an opt in form for their e-mail list, and he will do the same for you on his page. Done correctly, you'll both benefit and get increased visibility with practically no downside.

The one risk you're taking is that the person you're teaming up with isn't getting as much traffic to his thank you-pages as you are, in which case the whole deal may seem quite unfair and you'll probably want to cancel it and look for someone else. Again, it's a good idea to only try this with reputable marketers that can be trusted.

Give away bonus products

A powerful method to get new e-mail subscribers to your newsletter is creating a small but valuable product and offering it as a free bonus to other people's customers. Like this:

Customer buys a product from Marketer A

Customer is offered a free bonus product created by Marketer B (that's you)

To get the free bonus product, customer is required to opt in to Marketer B's e-mail list

The marketer who's selling the product in the first place will often be happy to get an additional bonus he can offer his customers, and you're getting a steady stream of fresh e-mail subscribers who are proven buyers, without paying anything at all!

Cross promoting in different media outlets

We've already covered things like blogging, video marketing, webinars and social networking in this guide. Now, what you may not have thought of is that all of these can also be used in a joint venture, in addition to bringing you direct traffic. For example, say you host webinars regularly. You could promote your JV partner in one of them, in exchange for him promoting your offer to his Facebook fans. Or, if you partner up with a famous blogger, he could write a blog post about your product in exchange for you recording an instructional video for him (if that's your thing).

Turn the joint venture into a real partnership

Maybe you're great at building websites or creating products, but you're not as good at actually driving traffic to them. That's when it may be a good idea to make a deal with another marketer, where you each focus on your strengths and share the profits. Some marketers with big e-mail lists can send thousands of clicks to your products, which could make each of them huge successes without you having to spend any time or money at all on traffic generation. Of course you'd have to share some of the profits though, so it's not a 100% free technique, but still quite beneficial and a great idea that works in many situations.

Building Your Network Marketing Affordably MRR Ebook

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Chapter 5: Article Directories

Find A Relevant Topic

Have you read the newspaper only to get the feeling that the very article that you are reading is already published all over the Internet for a long time?

Those articles are probably taken from article directories from the Internet, and yet it is a viable source for information on any niche!

If you want to drive tons of traffic to your website using a free or low cost way, then article directory submissions are the to go!

Why article marketing is so lucrative is because of the following reasons:

Famous article directories have LOTS of targeted traffic. Thousands of people go to article directories to source for content (e.g. for your local newspaper).

Similar to high traffic blogs, article directories also allow you to brand yourself as an expert.

Some article directories rank high on the search engines – it allows your author bio to rank high on the SERP (search engine result page) and it even passes the PR (page rank) juice to your websites.

Write an article about product or something related to your website. (If you can’t write, don’t worry… you can pay someone as low as $5 to get a quality article written for you).

Once your article is complete, do a search on Google for the search term – “article directory”.

You will find a list of article directories.

Choose one of them and register as an author or an article writer and contribute your article to the directory. It might take a few days or even a week to get an article approved, so make sure you are patient enough to wait.

Once your article is approved, it will remain on the ‘front page’ of that particular niche for a couple of days before it is ‘pushed down’ by newer article submissions.

Rinse And Repeat

One of the advantages of article directory submissions is that you can take the same article and author bio and re-use them over and over again.

What you can do is to ‘cut-and-paste’ the article and post the article to a list of article directories (when in doubt – use Google).

Occasionally, you may find the process too tedious; you can outsource it to someone else for a low price of $27-37 dollars to submit that article for you to a few hundred directories.

If your article is well written, employing this outsourcing method will send a HUGE surge of traffic to your website so you must be prepared. This will not last forever because the articles do not remain on the top page all the time.

Make sure that you are not too ‘sales pitchy’ about your product or your website because some article directories are particular about the quality of the articles. They are after all, looking for quality content, not another sales letter.

Chapter 6: Content Membership Contribution

Another Source Of Massive Traffic

If you have your very own E-product, you can easily submit your product to a high-traffic membership site that provides quality content.

The concept is also similar to blog and article contributors except that it takes it up a notch to E-book creation.

The nature of these content membership sites requires new content to be added in from time to time.

What better way to get your own product in front of the eyes of thousands of resellers and Internet marketers who can’t wait to sell YOUR product for their own profits (assuming that your product has resell rights to it of course).

The Members Are Your Resellers

If your E-product has master resell rights or unrestricted private label rights, you can be sure that your products will be all over the Internet in no time.

Resellers are always looking for products with a complete sales letter to it. If you have drafted out a sales letter that converts well, you can be sure that a lot of resellers will ‘cut-and-paste’ your sales letter and your E-book and sell it to their mailing list.

The same goes for certain PLR products as well.

The most important thing for you to remember is this – your books must constantly lead the readers to your websites.

Your links must be placed strategically in the E-books and as your E-books are duplicated all over the Internet, you can be sure to drive plenty of new visitors to your website – even if they are not in your circle of influence!

Internet Marketing Fast Money MRR Ebook

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Chapter 6: Past Buyers

Synopsis

Get creative and muster up a plan to connect with all your past buyers. Doing so will remind them you're still around and they liked you enough to purchase from you in the past.

Stay In Touch

Contacting past buyers is something you should do on a steady basis anyhow. Just because they purchased from you once doesn't mean they'll come back. Life gets in the way, computers crash and info is lost, so make certain you periodically remind them you're there when they need you.

Try arranging a buyer only mailing list. When somebody purchases from you be sure you're capturing their e-mail in an opt-in form someplace after their order is placed. This will make it super simple to keep them up-to-date on happenings in your business down the road.

You've likely got a number of names in your contact database, but when was the last time they heard from you? If you're like a lot of business owners or marketers, you spend more time seeking new business than keeping in touch with your current and former customers. But nourishing the relationships you already have is essential to growing a successful business. And finding a way to keep in touch with those contacts on a steady basis is integral for keeping yourself and your business on their minds.

Many of the better methods involve writing — and that might be why lots of business people don't do it! But writing doesn't have to be a job; just hold in mind that the point is merely to keep in touch, not necessarily to make a quick sale. If you approach it as just that, a technique of staying in contact with acquaintances and associates, you'll take the pressure off yourself to craft the perfect sales talk. And there are a number of techniques for keeping in touch, so you are able to choose the ones that work best for you.

Simple postcards may do the trick without investing much time or income. Use them to communicate approaching sales, fresh products, or merely to remind individuals of your services and the value you are able to offer.

More personal and less regular than additional forms of this marketing, the old-fashioned thank-you note may work wonders for your business. Send out personal thank-you notes when somebody takes you to lunch, gives you a referral, or provides a service that helps you do your job better. Be originative — there are numerous reasons to thank individuals. You are able to do the same with congratulations notes.

Electronic newsletters or print newsletters are perfect vehicles for keeping in touch with your customers and leads. You are able to use them to provide valuable info, industry news and tips, and build an ongoing rapport with your readers at the same time.

Email is another perfect solution. Send them a friendly e-mail saying thanks for being a customer, and because you appreciate their business, you're extending a special offer just to them.

Your offer could be a coupon, a freebie, a buy one get one free deal, or any number of things that will encourage them to check you out and take advantage of your offer.

Whatever technique you use for keeping in touch, keep in mind that your principal idea is just to remind individuals that you're still around and that you have value to offer. Naturally, it's always important to write properly and creatively, and to provide your contacts with valuable info, but for these projects your main purpose is merely to keep in touch.

Chapter 7: Webinar

Synopsis

Webinars are marvelous ways to generate sales. Opposed to what you may think they don't take a whole lot of work to assemble either. Merely choose a subject that you want to discuss and put together an outline of what you're going to cover in the hour.

Make certain you pick a topic that you've created an in-depth product on. The point of the seminar is to make money, so you'll want to be able to refer individuals to your paid product for more info.

Web It

Webinars, or online workshops, are the modern way to make money from home. If you've a skill that you are able to teach others like blogging, marketing, social networking, sales, or writing, you are able to hold a webinar and charge individuals a fee to attend your business seminar.

First off, you'll need to decide the message of your online seminar. What do you have experience doing? What can you teach other people? What do you know that other people may want to learn?

Next, assemble your webinar. You can use PowerPoint to show slides, produce a WORD document, show charts and graphs utilizing Excel, or even show photographs or diagrams. Produce a presentation that will last between 30-60 minutes as you'll start to lose your audience after 60 minutes.

Determine what you'll say during your webinar. You don't have to produce an exact script, but you should produce an outline to go along with your visual aids. Plan to take questions at the end of the seminar, so you are able to stay centered on the material you plan to present to your audience.

Use net meeting software such as GoTo Meeting or Mikogo. You are able to invite up to 15 individuals using GoTo Meeting. If you need space for more attendees, you are able to use GoTo Webinar or other webinar software systems.

Determine what you will charge for your seminar. Twenty-five dollars per person is fair when you set out. Ten people attending a webinar costing twenty-five dollars a head will bring a net income of $250. A few online workshops are much higher going up to $300 per individual. The price you are able to charge will all depend upon your expertise, your target audience, and how well you market your seminar.

Market your webinar. Write a post on your blog marketing your webinar and include a Paypal button so that individuals can pay right away to make a reservation. Always state that space is limited to encourage early signs on. Utilize social networking sites like Twitter, FaceBook, and Digg to market your seminar. Ask your colleagues to post your seminar on their blogs, Facebook, and Twitter pages.

Dominate The Web Give Away Rights Ebook

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Chapter 4: Invest Your Time And Retire Early

Now that you know the different revenue models which you can use for your business, you need to start developing a plan on howto invest your time and efforts to get your plans and strategies in place. Remember, the sooner you start taking action, the sooner you will start to see your business grow. Listed below are a few of the most helpful tips that can help you in achieving your goals.

Think Long-Term

If you want to be able to quit your job, you have to stop thinking about earning just enough. Always remember the reason why you need to keep building and expanding your online assets—to build an online business that is sustainable and able to provide you with consistent income on a regular basis. Think long-term and create long-term goals.

If you aim too low or just focus on earning now, it’s easy to fail because, whether we like it or not, we often fall short on our goals and don’t meet our expectations. This is why it is really important to aim high. Having ambitious goals will make it easier for you to take small steps toward them. Set long-term goals that you intend to reach within a given amount of time, and then set short-term goals which outline the details. This will enable you to take small steps each week and see completed goals, which will motivate you to reach your long-term goal.

Create Your Business Based On Your Interests

It is much easier to manage a business that you are passionate about. Yes, there are online revenue models that can lead to great financial gain, but if you are only after the money it will be harder for you to achieve financial relief. If your business does not revolve around products, services and topics you are passionate about, not only will you not be able to sustain your interest in them and have a hard time learning about them, but promoting them will also become impersonal. People will be able to sense the insincerity and if nobody wants to follow you or be part of your list, sooner or later, you will just decide to give up.

Building your business based on your interests has its advantages. If you are passionate and interested about what you are doing, then you are more likely to stay motivated and interested in the work that you are doing. This is what will make you get up in the morning and be ready to work.

To ensure the success of your business, you need to be able to enjoy the process regardless of whether you are seeing progress or not. Of course, nobody wishes for their business to fail, but in the event that it does, you will have enjoyed yourself and gained experience from which you can learn, should you want to try again. So figure out what really interests you and what you are truly passionate about and then choose which revenue model is suitable. Knowing what it is that gets you going in the morning is what will truly make earning money from your chosen online business easier.

Invest In Your Business

You should expect to make some investments, depending of course on the revenue model that you choose. If there are areas of Internet marketing that you know nothing about, then you’ll have to invest in outsourcing those tasks or invest time in learning about them. If you want to have your own domain name to make it easier for people to find and remember you, then you will have to purchase one and pay for it yearly. If you want to jumpstart your business, then you might have to spend money on advertisements.

Creating a business online might not cost you money, but building it up and maintaining it does. There is little truth in being able to build a business online for free. However, it is generally far cheaper than creating an offline business and there are some clever inexpensive ways you can build your businesses up. Therefore, be prepared to spend some money on your business, but remember that spending more doesn’t always mean you’ll earn more.

Having a job while trying to build a business can be advantageous, as you can invest some of your salary to get things started. Learn how to invest your time and money wisely, so you achieve your goals faster and get the best results possible. In addition, as a person with a start-up business, you have to come up with innovative ways to entice and attract followers and visitors. A lot of Internet users get bored easily and are fed up with seeing the same campaigns and marketing strategies over and over again.

So every time you create a post or send out an email, be sure that it’s something new and fresh. Continue to expand your marketing and constantly be re-evaluating and improving your campaigns. If you keep relying on the same marketing strategy and don’t make an effort to keep up with the times, you’ll get less than optimal results. Get ahead of everyone and keep a close eye on developments and shifts in marketing, advertising and communication.

Also take note of your visitors, clients and customers’ feedback every time you make a change in your advertising and marketing. Their reaction will allow you to evaluate your change/s in strategy and help you decide whether to continue that approach or to create a new one.

Be Your Own Person And Follow The Path You Want

The idea of earning a living off of the Internet is a foreign concept to so many people. If you tell people about your plan to create a business online and eventually quit your 9 to 5 job, especially within a short period of time, expect to see eyebrows raised and people looking at you strangely. In most cases, they will try to discourage you, which is why you have to have a really clear set of goals that you will follow and always keep those goals in mind.

Be your own person and never let anyone’s opinion influence or change your goals. Do not let what they say discourage you; because once you let them affect you, your goals will never become reality. They will be tainted with fear and eventually regret.

The Wealthy Mindset PLR Ebook

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The average millionaire or comfortably wealthy person works for himself or owns a business. This is a law that is hard to follow. Most people think a business is a risky proposition simply because there are so many factors that affect the success of a business. A million things can go wrong, but a million things can also go right.

The wealth mindset is one that works for itself, cashing in on your own ideas and labor. The poor mindset works for others, laboring for a minimum cut of the profit.

The idea of working for yourself can be scary. Many first-time business owners fail because they sink everything they have into one venture and never recommit when the road to success gets rocky. The wealthy and the rich stick with their business plan and move forward regardless of the events, confident in their success.

58 Do something that you love, because you will never feel like it is work. The success stories of many entrepreneurs and millionaires always begin with this line “I love...[insert hobby, passion or interest here] so I...

Money always follows passion and the upside is, you will never feel like you worked a day in your life. Ask yourself what you love to do, what you are good at and how important it is to you. Once you know what it is, you will know what venture to begin.

59 Alternatively, find a need for something you love and fill it. Filling a need or creating a need is an excellent starting point for a business. Curves Gym combined the owner’s need for fitness and hatred of being ogled while at the gym.

She provided a women’s only gym without mirrors, filling a need many women did not even know existed. Women lined up around the street to work out at this gym and it boasts hundreds of franchises around the US today.

60 Do not be afraid to do something humble—many a business has expanded from humble origins and cottage industries. No idea is too small, no business is “stupid”.

61 Make sure your business fits your lifestyle. If you hate nightclubs, why start one? Why start a golfing business when you have never picked up a club in your life and have no interest in doing so?

62 Those who cannot run a business, invest in one. It takes the headache out of the management and gives you profit without the effort.

63 The wealthy know when to expand their business. Those who want to be truly rich run multiple businesses. Take Nigella Lawson, who started with a cooking show and now has a line of products and even utensils. One business, different umbrellas. Different umbrellas, one profit.

64 The business should never be static, but it should be familiar. Take a cue from top restaurants. They constantly change or update their menus but keep the customer favorites around.

65 Be the best. There are no exceptions to this rule. Provide the best service, the fastest delivery, the highest quality, the newest products. Follow these rules and the customers will come.

A sub rule to this secret is to always strive to continue to be the best. Once you have set a standard, customers and clients will expect you to maintain it. Many a business has experienced fallout after reaching heights due to declining service or worsening product. Take a cue from timeless products and services that continue to make money over the years. They never balk or shirk when it comes to quality. Even if it means making their customers pay a little extra.

66 Your business is defined by its employees—especially if you decide to go into any type of service industry. Hire for attitude, train for skill.

Never keep an employee who is not worth the salary you pay. Never tolerate stupidity, slowness or excuses. Instead, screen, evaluate and expect change. Millionaires never take slack from their employees. They never hesitate when the time comes to let one go.

67 Learn to recommit. Every business owner experiences fall out, bad sales or some sort of failure. There will always be a time when you fall into the red. It takes perseverance to go back into the black.

68 Economize where it counts. Find the best deals for raw product to maximize profit.

69 The truly wealthy know how to make profit with minimal expenditure. Reduce overhead, especially when it comes to trappings. A huge corner office with the antique desk and leather seats will not mean much when you are scrambling to pay the bills.

Protecting Your Money

Once you have money, you will take time to protect it by avoiding future catastrophes. Be cautious and always assume the worst. Do not go through life thinking that other people will not take advantage of you or that your money is not important to them. A careless mistake can cost you a fortune. A careless demeanor opens you up to attack. And you will never know where it is going to come from.

Now that you have the money, you have to take the steps to protect it from unscrupulous beings. Many a millionaire’s downfall came from lawsuits from hungry money-grubbing relatives or the greed from immediate family. The media is packed with celebrity stories where the ‘evil’ spouse gets millions in the divorce, millions they never earned simply because the high earner took no precautions.

In the case of lawsuits, anything personal amounts to what you or your companies are worth. Lawyers love public information and can easily figure out what you are worth by accessing public records. Transferring the bulk of your wealth to foundations, trusts or corporations ensures that these stay well out of the public’s eye or are untouchable in the event you are attacked.

Protecting your money now ensures that it will continue to benefit you and your family for years and decades to come.

70 Millionaires and the truly wealthy never put assets in their name and guard their personal assets zealously. They use corporations and protect themselves with liability insurance. Corporate entities are used to operate businesses, partnerships are made with the idea that if all goes to hell, it is time to get out. Use trusts, family partnerships and protect your personal assets and wealth.

71 Turn yourself into a stealthy, moving target. Never be conspicuous about your wealth and forego the trappings of it. Remember: the bigger, flashier bird is always easier to bring down. The birds that fly low, fly below the radar and detection.

Battling The Bottle MRR Ebook

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Chapter 3: Alternate Treatment For Alcohol Abuse

Synopsis

Alternate treatment for alcohol addiction has gained in fame in recent times. This treatment technique involves blending both traditional and modern scientific techniques of treatment for particular symptoms. Contrary to treatment of other diseases alcohol addiction ought to be treated with additional care. Effort must be taken to produce an environment which is exempt of stress.
A Sign Of The Times

Assorted rehabilitation centers around the world supply treatment targeting the whole life of the individual at issue instead of merely the symptoms. This calls for identifying the base cause of the dependency and extinguishing the same.

Detox centers have therapeutic sessions where the patient is softly guided to open up his concerns and fears at the deepest level. This assists in discovering the base cause of the substance abuse. A positive treatment program is then worked up enabling the patient to break through his habit and continue toward leading a happy and sound life.

Alcoholism may ensue from depression. In such cases treatment has to involve more intensive work on the mind of the individual. Psycho therapeutic treatment plans are organized for these individuals which are an effective alternate treatment for this circumstance. This treatment works both at the addictive and emotional layer of the patient.

Spiritual counsel as a treatment choice for the condition of alcoholism is likewise gaining in fame. Spiritual belief may act as a major motivation for an individual to abandon his habit of drinking. Assorted meditation strategies instructed by spiritual leaders of several organizations go a long way in

helping addicts defeat stress and achieve serenity thereby making it simpler for them to abandon their habit and begin leading a peaceful and calm life.

Strategies include yoga, assorted types of meditations and trance. Meditation helps an individual center inwards thereby making the individual ease his mind and become tension free and unstrained.

When the individual is pleased and content with himself, he's no more affected by anything occurring around him and he no longer needs anything habit-forming to feel pleased, at ease and peaceful. Many individuals are going in for this sort of program as they feel that meditation is more beneficial than medication. While medicine is temporary, meditation provides one a permanent answer.

Trance work is likewise something like meditation. This helps the individual center his mind on studying deeper truths and supplies the addict with great inner strength to help him master his temptations with relative simplicity.

Yoga which is really popular now is a different effective treatment technique for the condition of alcoholism. Yoga helps in effectively bringing down stress and tension in an individual and relieves him of anxiety. Yoga centers on gentle stretching and yields an effective harmony between the body and the mind.

A different alternate treatment which has been discovered to be effective is called nutritional counseling. Many inadequacies related to nutrition spring up due to excessive ingestion of alcohol. The body of the alcoholic stops soaking up crucial nutrients which helps the individual in being healthy as his small intestine is no longer able to soak up the nutrients necessary. This is a result of filling the system with alcohol.

Nutritional counseling may help after an individual abandons the habit of drinking. Commonly, he or she is assessed for counseling and is apprised of a diet to follow in order to return to a healthy and strong life. This includes the equilibrating of the sugar level in the blood of the individual who is on the road to recovery.

One more effective alternate treatment includes acupuncture. This has turned out to be successful in a lot of cases. Acupuncturists apprise patients to take this as a support treatment along with additional treatments.

Chapter 4: Money Saving Tips

Synopsis

You are able to spend a boat load of money on hypnotists, therapists or what have you, However if you take the time to go through these hints, you don't have to drop a shipload of bucks to take care of your drinking issue.

What You Can Do

Accomplish It For The Correct Reason

The issue with most alcoholics is that once they state they're going to abandon drinking, it's always to make someone else happy like a mate, youngster or even a close acquaintance. The trouble is, if you're not executing it for YOU, you're not going to deliver the goods. How come? Because what it all boils down to, nobody in this creation is more significant to you than YOU. Self saving is among the most potent motivators in the world. So nothing that you are able to potentially do for another individual is going to provide you the satisfaction of doing something for yourself. Put differently, if you're going to abandon drinking...do it for YOU. Don't do it for someone else because you're seeking their blessing.

Work Out

It's crucial that you work out on a regular basis when you go on a stop drinking program. But how come? The answer is easy. Those who work out on a regular basis while on a plan to quit drinking are less likely to lapse and begin drinking again. The chief reason is tension. Exercise really lowers your tenseness level as it leaves you get stuff out of your system. This successively makes it less likely that you'll turn to a drink later. This is why exercise is crucial.

Reinforcement

This really works for almost anything in life. If you're having trouble abandoning drinking, reinforce yourself with something daily you do not take a drink. It doesn't have to be anything huge like a new auto or boat. It may be something simple like a dinner out, a trip to the mall, a spic-and-span CD or DVD or anything you are able to consider.

By reinforcing yourself for daily you don't drink, it provides you the bonus you require to continue. What you are able to do is arrange goal posts like 1 day, seven days, fourteen days, thirty days, and so forth, without drinking. For every goal position, provide yourself a reinforcement. Of course, the reinforcement for thirty days ought to be bigger than the reinforcement for 1 day. That's all right...you earned it. Keeping these reinforcements going will keep YOU going as you fight alcoholism.

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Chapter 6: Stress and Tension

Synopsis

Stress and tension are common types of medical conditions that can make the daily living of a person miserable and sad. These medical conditions can be treated. But it takes a lot of time to remove all its negative effects in the daily living of a person who doesn’t know how to achieve a good quality of sleep as the time passes by.

One of the most effective treatments that people can use to fight and eliminate the negative effects of stress and tension in their daily living is to rely on all benefits that excellent bedtime routine can offer.

Relaxing bedtime routine is something that can help a person to relax and stay free from the negative effects of tiredness while preparing to sleep. Aside from that, good quality of sleep can provide a person with a better way of living since it plays an important role in balancing the most important growth hormones in a human body. It will never fail the expectations of those individuals who want to grow healthier and strong as the time passes by regardless of the presence of tough tasks and responsibilities that are meant to be completed in their daily living.

Better Sleeps works better than Synthetic Medicine

Stress and tension will never be able to survive in the amazing healing benefits that good quality of sleep can provide in a human body. Remember, it helps a human body to be rejuvenated naturally every morning. It can also preserve the excellent status of the mental health of a person as the time passes by.

But a person doesn’t need to sleep for more than eight hours every night while aiming to fight the negative effects of stress and tension more efficiently.

This is because too much sleep can make all negative effects of stress and tension in a human body worst and more difficult to treat. Excessive sleep is not good for those people who want to be protected from the negative effect of chronic diseases as well.

Many people in this world believe that synthetic medicine is the only thing that can help a patient to fight the negative effects of stress and tension more effectively. But such belief is a big mistake.

This is because synthetic medicines are not really safe and effective to use in the process of treating a patient who suffers from stress and tension. Such type of medicines have harmful side effects that can make all things more dangerous when it comes to the process of eliminating the negative effects of medical conditions that were stated in the body of a patient.

Having good sleeping habits is one of the most effective ways on how to fight stress and tension naturally. Those people who don’t know how to improve their sleeping habits will never be able to protect themselves from the different kinds of sleep disorders that stress and tension might create in their health status. Remember, stressful moments and tension are included in the list of medical conditions that can also affect the ability of an individual to fall asleep faster during evening hours.

Chapter 7: Getting Back to Sleep

Synopsis

Getting back to sleep during evening hours will never be too difficult to execute for those individuals who have relaxing bedtime routine at all times. One of the things that can affect the ability of an individual to get back to sleep easily is a sleep disorder. But this problem won’t be able to affect the daily living of a person who possesses good sleeping habits that are really necessary in the process of creating an excellent bedtime routine. In this chapter, the most effective ways on how to get back to sleep easily will be enumerated for the benefit of those individuals who really want to be happy and always protected from several kinds of serious medical conditions for the rest of their lives.

There are so many ways to get back to sleep easily during evening hours while aiming for a good quality of sleep. Such things have been proven effective when it comes to the process of providing a person with a rejuvenating sleep regardless of the different types of disturbances that may occur in their sleeping environment from time to time. There’s no need to rely on sleeping pills and massage therapies while aiming to get back to sleep faster during evening hours. A person’s determination and willingness to sleep better during evening hours is already enough in the process of mastering the most effective ways on how to get back to sleep easily.

The Steps on How to Get Back to Sleep

Many people in this world suffer from serious medical conditions and stress from time to time even though their regular diet is good. Such individuals are those who don’t have good quality of nightly sleep most of the time. Good quality of sleep is always important in the process of improving the overall health status of a person. It works excellently in the process of rejuvenating a human body as well. But it’s not too easy to achieve a good quality of nightly sleep during evening hours. In fact, there are so many sleep requirements to prepare while aiming to achieve the best benefits that it can provide.

One of the most effective steps than can be performed to get back to sleep easily during evening hours is to learn how to relax. A relaxing bedtime routine is always significant in getting back to sleep easily. It encourages a person to spend an hour on relaxing activities while preparing to sleep. One good example of relaxing activity that a person can perform to get back to sleep faster is to listen into a wonderful music that has a slow tempo and relaxing melody while lying on a bed. To stay quiet and free from the negative effects of worrying can also help a person to get back to sleep faster during evening hours without spending a lot of effort.

The easiest way to get back to sleep easily during evening hours is to perform non-stimulating activities while preparing to sleep. Like for example is to avoid using backlight devices and electronic gadgets while resting.

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Chapter 5: Risk Factors

Synopsis

Emotional and mental health continues to shape your life experiences. Early experiences during your childhood are really important. Biological and genetic factors play a significant role in your life however these two factors can also be changed by your life experiences.

The Risk Factors

If you want to get a hold of a better mind, better life and better living, it is very essential that you are familiar and aware about the risk factors that have the ability to compromise emotional and mental health. Here are some of the risk factors that can compromise your emotional and mental health.

Poor attachment and connection to your primary caretaker in life- Feeling abused, confused, unsafe, isolated and lonely as a young child or infant.

Serious losses and Traumas in life- Traumatic experiences that include hospitalization or war as well as sudden death of parents.

Learned Helplessness- Negative experiences and situations in life that usually lead to a certain belief can make you feel helpless. This is one of the reasons why you need to have control over the latest situations and happenings in your life.

Illness- This is considered as one of the risk factors that can affect your emotional and mental health especially when your illness is chronic, isolates and disables you from other people.

Side effects of your medications- This kind of risk factors usually happens to older people who are taking different types of medications for their illness and diseases. The side effects of their medications can compromise their emotional and mental health.

Substance Abuse- It is a fact that drug and alcohol abuse can cause emotional and mental health issues and problems. This can also make your mental health get worse.

Whatever external and internal factors have shape your emotional and mental health, it is not too late for you to change and improve your psychological well-being. It is true that risk factors can be easily counteracted with effective protective factors such as coping strategies, healthy lifestyles and strong relationships for managing negative emotions and stress.

For those people who are encountering emotional and mental health issues and problems, the best thing that they can do is to immediately consult a professional psychiatrist who will greatly help them to regain their emotional and mental health. Aside from this, you can also try stress management techniques, healthy lifestyles, supportive and healthy relationships and coping emotional strategies that will serve as your key and guide to easily bring back your emotional and mental health.

However if all your efforts did not work out, it simply means that this is the best time for you to consult a professional and reliable psychiatrist who will provide you with help, advice and guidance on how you can easily cope with your normal life. There are various psychiatrists who specialize in the field of regaining emotional and mental health. They are the ones that you should consult and rest assured that they will greatly help you in bringing back your normal.

Chapter 6: When Do You Need to See a Professional?

Synopsis

If you already made all your efforts just to enhance your emotional and mental health, but still don’t feel good, it is the perfect time for you to seek professional help. Since most people are socially attuned, input from a reliable, knowledgeable and competent caring professional can motivate you to do things that will help you to regain your emotional and mental health. Here, you will discover the red flag behaviors and feelings that require immediate attention. Check this out:

Red Flag Behaviors and Feelings of Having Emotional and Mental Health Problems

Thoughts of suicide and death

Self destructive and negative thoughts and fears that you can’t immediately control

Using alcohol, drugs, food and nicotine to cope during hardships in line and difficult situations

Concentration problems that can interfere with your home and work life

Feeling helpless, hopeless and down throughout the day

Inability to have enough sleep

If you notice that you have these red flag symptoms, the best thing that you can do is to set an appointment with your professional psychiatrist or emotional health professional. There is a wide variety of emotional health specialist and professionals who will greatly help you to easily get rid of your emotional and mental health issues and problems. It is very important that you choose the elite mental health specialist to make sure that you can come up with the best results. It is a fact that selecting the superb emotional health professional is not an easy task to do since it requires intensive research, time, commitment and dedication to obtain great results but it will be well worth it.

Emotional and mental health issues and problems have corresponding solutions. It should be treated ahead of time to keep it from getting worse. If you have loved ones who are experiencing emotional and mental health issues and problems, it is highly recommended to immediately seek professional help from mental health specialists and psychiatrists. They are the ones who can provide them with appropriate and effective therapy and medication that will help them to easily regain their normal life. However, don’t forget to try some of the helpful strategies and techniques to control emotional and mental health issues and problems.

Seeking professional help from experts as soon as possible can help patients to easily recover from their situations. It is true that emotional and mental health problems are a serious health conditions that need proper attention and medication. If their condition is not properly attended, there is a great chance that symptoms will get worse and treating them will require a long duration of time. If you want to have a better mind, better life and better living, this is the best time for you to take good care of your emotional and mental health. Being emotionally and mentally healthy will greatly help you to execute your daily activities perfectly and effectively.

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Chapter 5: American Goth

Synopsis

American goth style or mostly renowned as goth alone is a fad fashion style that is stereotyped as eerie, dark, exotic, mysterious and complex. Today, people having this sense of fashion style are known as emo. This is because of the resemblances on the style of clothing as well as the choices of dark colors.

This fashion style is confused into different types of fad fashions mainly because of the style of clothing and also the choice of colors. Though there are mixed concepts about the style, it is generally characterized as the fashion style that is worn by people in the goth subculture.

All about Goth

Members of the goth subculture wear dresses in morbid fashion style. When this style is talked about, it would commonly be associated with people having pale complexion wearing black clothes and paired with black dyed hair, black lips and black nails. It is a fashion style that both genders wear. They usually complete the look with wearing dark eyeliner that can either define their eyes or have a smudge to enhance the gothic look.

Experts say that this type of fashion originated from the Victorian style of mourning. It is also recognized mainly for the stark black clothing. American goth would usually be described for its distinct type of clothing with the profusion of black lace, velvets, fishnets and also leather that are tinged with purple or scarlet. This is sometimes accessorized with gloves, corsets that are tightly laced, precarious stilettos and is completed with silver jewelry that may depict occult or religious themes.

One of the recognized icons that is worn in this kind of fashion style is Theda Bara who was known as the femme fatale in the 1910s that is well recognized for wearing dark eyeshadow. Other style icons that are widely recognized for this fashion style are Robert Smith, Lux Interior, Musidora, Bettie Page, Morticia Addams, David Bowie, Nico and Dave Vanian.

Variations

There are a few variations that are known for this type of fashion style. Haute Goth

This is a variation of the American goth brought by various designers in the 21st century in the runway. Some of the designers that are known for bringing elements of the style to the runway are Alexander McQueen, Gareth Pugh, Rick Owens and Ann Demeulemeester.

Under this variety of gothic style, many famous clothes and aesthetic designers and artists have included it in their line.

Gothic Lolita or Gothloli

This is the variety where gothic fashion is combined with Lolita fashions. This type of fashion is distinguished by the combination of darker clothing and makeup. Some would wear red lipstick along with neatly defined or smoky eyes. Since the Lolita fashion would usually show a natural look, putting up with the white powdered face is recognized as a poor taste in the fashion scene under Lolita.

Elegant Gothic Lolita or EDL

This variety has its masculine equivalent called EGA or the Elegant Gothic Aristocrat. This is the substyle of gothic Lolita as well as the aristocrat fashion.

The American gothic itself is distinct among other fashion styles that can be easily distinguished.

Chapter 6: Outrageous Hairdos

Outrageous fashion styles do not only cover what a person wears or what accessories a person puts on. An outfit is not complete without pulling off a matching hairdo with the style of your choice. When you want to standout, it is a must that you match your outfit with the perfect hairdo that will help your overall look stand out.

Through the years, various hairstylists have introduced different kinds of styles that have popularized across the world. Some are simple and some are too outrageous to be worn every day. There are people who say that aside from what they wear, styling their hair is also one of their ways of expressing themselves. They try different haircuts or just style their hair as uniquely as they can and match it with whatever they wear.

Varieties of Outrageous Hairdos

Afro

This is a big hairstyle that is featured heavily in the afro-American culture and was very popular in the 70s. It is one of the styles that have been used by many African-American artists both in the music and film scenes.

Beehive

Who would have thought that a beehive hairdo can be done with one’s own hair? This hairdo is done with raising the hair on top of your head with teasing or padding to get the shape and size of a beehive, hence where the name was derived.

Bob Cut

Considered as a classic hairstyle, the bob cut is where the hair is cut just around the level of the jaw and is usually aligned closely with the facial area.

Bouffant

Have you seen the hairstyle in the 80s or 90s where the hair is given its smoothness and is heightened by padding or teasing to give your hair its extra fullness? This is called bouffant style.

Bowl Cut

The bowl cut’s name derived from the style of cutting the hair with a bowl placed on the head and all the exposed hair is trimmed off. It was a popular hairstyle in the late 80s and early 90s for both children and adults.

Braid

This hairstyle is also known by the names plaits and tresses. It is a type of hairdo that is worn mostly by women that have long hair. Through the years, this type of hairstyle has evolved wherein hairstylists were able to create new braid styles like fishtail, cornrows, Dutch braid, crown braid and pigtails.

Chonmage

This is a traditional haircut in Japan.

Cropped Hair

This is a short hairstyle that is really close to the head with some of the hair left in a certain length that either goes past or touches the fringe. It is common style for women.

Devilock

With this hair style, the back and sides are kept short and the front part is usually left to grow long and is combed forward.

Dreadlocks

This is a style where the hair will be “dreadlocked” into separate sections using methods such as hand rolling, braiding, backcombing or just letting the hair “lock” naturally on its own. This specific style may vary in its tidiness, size and its length and is associated with Rastafarians.

Fallera

This is also recognized as the “Princess Leia hairstyle” during the fame of Star Wars. It is a complex hairstyle that consists of 2 buns on each side of the head and 2 braids wound down around the back of the head.