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Secrets of the “Heavy Hitters”

Now we come to the positive side of the equation. Ninety percent of conquering a problem is to identify the problem. Even addicts have to first agree that they have a problem before they can be helped. So if we can quickly review the major reasons why people fail we can just avoid those pitfalls. Let us take a look at these pointers:

1. Be prepared to handle rejection. Who said that any kind of selling was easy? But it all comes down to attitude. If you can understand that a rejection of the opportunity that you are so excited about is not a rejection of you as a person, then you are on your way. "No” must be interpreted as "next”. This is easier said than done but it’s the price of success. The Internet and other new technologies now allow some rejection proof approaches, such as using lead capture pages and autoresponder messages. These methods serve to "pre-qualify” your prospects. There still must come a time when you will have to be in personal contact with your down line members however.

Part of preparing your mind for these ‘negative’ people is to fill your mind with positive messages. There are many Network Marketing and "positive thinking” speakers that will help you keep your spirits up. You will be surprised to discover the boost that motivational tapes and books can give to your attitude in general. This is one of the benefits of being in this industry—it teaches you to have a brighter outlook on life.

2. Be realistic in your expectations. To expect too much too soon will only set you up for a possible let down. Accept that this is a legitimate business that requires investment of time and effort and you must be prepared to sow the seeds for the harvest you expect to reap. Who builds a house without first considering the cost?

When you are quoted the salaries of the big recruiters, be sure to ask how much time and money they spent to get to that level. This information will give you a clearer picture.

3. Once you find a reputable company be prepared to stay for the long haul. This goes without saying but if you expect to succeed you must stay the course. The most successful people in life have gone through very trying times but they stuck with it and left a legacy behind. It is often said that tough times don’t last but tough people do. The same is true for those seeking to build a solid recurring income. You should commit yourself to at least 3 years before making a decision either way.

Jumping from one opportunity to the next only shows a lack of decision and stability in you planning. Teenagers are expected to fall in and out of love every few months, but married couples have committed for life. Be prepared for a marriage not a fling!

4. Do not make the business more complicated than it needs to be. Stick with what works. There is always the temptation to improve on the methods that experienced networkers have shown to work. Go with what works, not with what should work. If you find a system that has been working just plug into it and squeeze the last drop of success you can get from this. This means that you must show yourself teachable to your up line and be willing to teach your down line members the same system. Success normally comes from doing what works over and over again until it becomes second nature.

Another note of caution is that you should not expect from your recruits what you are not doing yourself. There a many networkers who will give advice that they are not willing to follow. In other word they get their team members to "do the dirty work” for them. This practice takes away from the real meaning of duplication—I’m doing the same thing that I’m teaching you to do.

5. Train and then let loose! The real power of Network Marketing is the power of leverage. Rather than using 100% of your own effort, you are using 1% of the effort of a hundred. If your down line members become too dependent upon you then they will be using 110% of your effort. This can easily lead to rapid burnout.

So the key here is to train your frontline members, then train them to train their frontline members. As you gain leadership experience in the business then you can occasionally pick up the slack for a colleague. The important thing here is that your team members understand that effort is required on their part or they cannot expect your support.

Here are some additional insider tips on really hitting the ground running. These ‘secrets’ are learned from the study of those who have made millions in this industry.

6. Talk to many at the same time instead of one at a time. We just mentioned that the real power of Network Marketing is leveraging your efforts. Did you ever notice that the real successful people in this industry never talk to one person at a time? Just think about it. Your recruiting message or script will be the same for each prospect. You are introducing them to a business opportunity. If you were to use the telephone to do your presentations, how many prospects can you talk to in one day?

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81. The "In The Dark" Strategy

The "a list of reliable places to advertise" strategy tells your prospects that they won't be left in the dark on how and where to advertise your resell product. You could give them a huge list of high traffic, proven free and paid places to advertise as a bonus.

82. The "Name It" Strategy

The "order before (date) and I'll also toss in private label rights" strategy tells your prospects that they can even add their own name and information to your resell product. People realize that they could gain credibility and become a famous expert in a short period of time.

83. The "Code Of Honor" Strategy

The "as a bonus I'll give you the source code rights" strategy tells your prospects they can do just about anything they want with your resell product. They could insert their name, links, add their own copyright, expand the source code, etc.

84. The "Don't Risk It" Strategy

The "a (no.) day no questions asked, money back guarantee" strategy tells your prospects that they wouldn’t have any risk purchasing your resell rights product. If your product doesn’t sell for them or if they don’t like it, they can just ask for a refund with no hassles.

85. The "In A Box" Strategy

The "a profitable business-in-a-box" strategy tells your prospects that your resell product is a complete business. If it's a physical product it will all be in a box or if it's a digital product, it will all be in one file or download area all ready to set up.

86. The "Freshen It Up" Strategy

The "new (or master) resell rights every month" strategy tells your prospects that if they pay a one-time or monthly fee, they can get new products to resell all the time. They'll realize they will never have to worry about running out of fresh products to resell.

87. The "Big Collection" Strategy

The "huge resell right collection valued at ($)" strategy tells your prospects that they can get tons of resell products all at once for way lower than what you paid for them. It could be resell products, give away products, master resell rights, private label rights products, etc.

88. The "Next One Free" Strategy

The "get my future resell rights product for free" strategy tells your prospects that if they buy your resell rights product, they will get your next one for no cost when you release it. You could offer a bonus without even having created it yet.

89. The "Imagine The Profits" Strategy

The "resell it for between ($) and ($)" strategy tells your prospects to imagine making that much every time they sell one of your resell products. You could use it as an example but never fix the price and allow them to sell it for what they want to.

90. The "Quick Start" Strategy

The "quick start guide and easy to follow instructions include" strategy tells your prospects that it's easy and quick getting set up to sell your resell product. You want to give directions on picking a payment processor, changing payment links, selecting web hosting, uploading the files, etc.

91. The "Genius" Strategy

The "no programming or technical knowledge required" strategy tells your prospects that they don't need a college degree in order to resell your product. Just list the simple steps they will have to do or give them the name of someone they can hire to do it for them.

92. The "Technology" Strategy

The "we will do all the technical work for you" strategy tells your prospects that they won't have to do any programming, uploading, coding, etc. Many people are afraid of the technical side of running an online business.

93. The "Take Away" Strategy

The "(no.) product(s) will be taken away every (no.) days" strategy tells your prospects that in order to get your full resell rights package, they better purchase now. Most people that are interested won't want to pay the same price for less resell products.

94. The "Mark It Up" Strategy

The "a huge mark up" strategy tells your prospects that your digital resell product will have a high profit margin. Explain to them that once they have the file, they can sell it over and over without printing and packaging costs.

95. The "V" Strategy

The "professionally written viral e-reports to give away" strategy tells your prospects that you are supplying them with viral tools to promote your resell product. Most marketers understand once they add their ad to it and give it away, people will spread it all over the Internet.

96. The "Clock Is Ticking" Strategy

The "(no.) hours (no.) minutes (no.) seconds till launch" strategy tells your prospects that your resell rights product is in pre-launch and time is counting down. It gets them excited and makes them want to be the first to purchase it.

97. The "Unrestricted Rules" Strategy

The "unrestricted (or lightly restricted) resell rights license" strategy tells your prospects that they will have little or no rules to follow reselling your product. Many people dislike reading, "You can't do this, you can't do that, you can only do this if, etc."

98. The "Multimedia" Strategy

The "(audio or video) version included phrase” strategy tells your prospects that they will get a multimedia version of your text resell product. Most people realize that audio and video are the future of the Internet.

99. The "Clear The Future" Strategy

The "no royalties fee ever" strategy tells your prospects that your resell rights license come free and clear of future payments. Many business industries sell product resell licenses that require you to pay a royalties payment every time you sell a product.

100. The "Gathering Place" Strategy

The "private reseller forum (or chat room)" strategy tells your prospects that they will have an online community of other resellers and yourself to learn resell strategies. You could include this as a bonus with your resell rights product.

The "no packaging or shipping charges" strategy tells your prospects that it will save them money and that there are advantages to reselling your digital product. They will never run out of stock, they won't have storage or inventory costs, they won't have to deal with suppliers, etc.

Conclusion

It never hurts to be well-informed with the latest information on resell rights. Compare what you've learned here to future information so that you can stay alert to changes in the area of resell rights marketing.

The day will come when you can use something you read about here to have a beneficial impact. Then you'll be glad you took the time to learn more about marketing resell rights products.

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New Wave: Give Away Events

There is one thing that has to be said about Internet marketers. They are advertising innovators. Internet marketers simply tossed out all of the written-in-stone advertising policies of brick and mortar advertisers and devised new and effective ways to reach their potential customers.

The Internet itself changed the way that people buy things. People no longer have to get dressed, drive into town, find a parking place, stand in line or wear out their shoe leather searching for the products and services that they want. Three cheers for the Internet!

Internet marketers devised ways in which to reach their customer base that were unheard of in the brick and mortar world of advertising and now these giants of innovation have come up with yet another method that defies all of the principles of advertising that have been established over the years.

This new and innovative marketing technique that I’m talking about is called a "give away event” or a "Joint Venture give away event”

Can you imagine a group of brick and mortar stores getting together and agreeing to give free ‘stuff’ to one another’s customers? I can’t either. It isn’t likely that Sears is going to give something free to JC Penny customers, is it? Brick and mortar stores wouldn’t even dream of giving something free to stores that are not in competition with them. JC Penny would never give something free to customers of an automotive store even though JC Penny doesn’t sell automotive supplies. It just isn’t done in the brick and mortar world. But it IS done on the Internet.

When this marketing technique first came on the Internet, the Joint Venture give away was done only between October and mid-December to try to take advantage of the holiday shopping season but now the Joint Venture give away happens all year long.

The idea here is that people are more than one-dimensional. People who are deeply into Internet marketing, for example, also have spouses, kids, dogs, cats, like to ski or buy boats. People who are avid fishermen may also be interested in getting the best interest rate on their savings or learning to play a guitar. People may belong to one mailing list that reflects their main interest but that doesn’t mean that they are not interested in other products or services.

The fact that people are more than one-dimensional was noted by innovating Internet marketers. They devised a plan to take full advantage of the varying interests of people by putting together the now famous Joint Venture give away.

A Joint Venture give away is usually limited to a specific number of partners. Each partner offers a free gift which is almost always digital and downloaded from his website. These free gifts are usually E-Books, special reports or utilities that are valuable in some way.

Once a Joint Venture give away is organized, every participating partner sends the entire list of free gifts to the members of his mailing list. Those who sell Internet marketing EBooks on their websites will send offers for E-Books about ski vacations and guitar lessons to the members of their list. Those who sell ski equipment will, likewise, send free gift offers for Internet marketing E-Books to their lists.

Every partner advertises the free gifts offered by themselves as well as every other member of the Joint Venture give away and each and every partner in the Joint Venture give away has the opportunity to build his or her list.

As I said before, when the Joint Venture give away was first conceived of it was usually limited to the holiday shopping season but that is no longer the case. The fact is that it has proven to be such an effective list building opportunity that there is almost always a Joint Venture give away or two or three going on at all times of the year now. That number is growing by leaps and bounds as marketers realize the value.

The phenomenal success of the Joint Venture give away begs the questions, how does one put together a successful Joint Venture give away or find one to join?

The answer to finding one to join is really rather simple. You just do a search for ‘Joint Venture give away’ using your favorite search engine and you will find more than a few. Choosing which Joint Venture give away to join can be a little tougher. Remember that you are going to be required to send all of the offers in a joint give away package to all of the members of your list. You want to be sure that the offers are ones that your members will not find objectionable so you need to know who the other participants will be and what they will be offering as free gifts.

Creating your own Joint Venture give away is probably the better option. It is fairly simple to put together a Joint Venture give away but it will require a good deal of hard work.

Rather than advertising for Joint Venture partners to participate in your Joint Venture give away, seek out each partner individually and limit the number.

For example: if you are selling Internet Marketing How-to books, you might choose two or three other marketers who sell similar products. Then you might want to look for other marketers who sell products that are totally unrelated to your niche like a marketer who sells fishing supplies and one who sells guitar lessons, for example. Make you Joint Venture give away as versatile as you possibly can.

People really do have many dimensions. They are interested in many different things and those who belong to one mailing list may very well be interested in belonging to another mailing list or even buying the products and services that they find through a Joint Venture give away.

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