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In the United States, over the past few decades, if you were to look at the top ten prescribed medications in the country, anti-anxiety and antidepressant medications will always make the list. This is not an accident, nor is it a fluke.

We live in a very stressful world. In fact, a lot of Americans are struggling with anxiety disorders at some level or another. It may have different manifestations, but make no mistake that it definitely gets in the way of a more effective life.

Whether you want to be more successful in your relationships, or you just want to be a happier person, or you would like to be more effective in your career, you need to deal with anxiety.

Unfortunately, this is easier said than done because the vast majority of people cope with anxiety in all the wrong ways.

If you are reading this book, chances are, you are struggling with anxiety at some level or another, or you have a loved who is. Please understand that this book teaches you alternatives that will help you overcome anxiety.

Ultimately, anxiety is a combination of your environment, your genetic predisposition, as well as your chosen coping mechanisms. Never underestimate the amount of control that you have over your situation.

A lot of people are under the impression that if they have some sort of genetic predisposition for any kind of condition that they basically have no say in what afflicts them. In other words, they really have no choice over their situation.

This really is too bad because the multi-billion-dollar pharmaceutical industry benefits when people continue to believe this.

Because if there is no individual control over anxiety and it's just a foregone conclusion, and your only choice is to go through some sort of counseling paired with psycho-pharmaceutical intervention, there is really not much you can do. You really don't have much of a choice.

Well, please understand that you have a lot more control and say over the matter than you give yourself credit for.

Now, please understand that I'm not saying that you should not get professional help in terms of psychiatric or psychological guidance. I'm not saying that at all.

I suggest that you work with a professional, but please understand that you can supplement whatever they give you or prescribe to you with things that you can do on your own. These are mindset resetting strategies that would enable you to retain control over your life.

The reason why you're struggling with anxiety is that, ultimately, you feel that you're not in control. You feel that you live in a world you didn't create and, for a variety of reasons, there is just something bad that's about to happen or you're struggling with guilt, remorse, doubt and other negative emotions about the past.

Well, please understand that the past is the past. Those facts already happened.

It's not like you can jump into a time machine and reverse what happened. Those are facts. They happened already. There is really not much you can do about them. That milk has been spilt.

By the same token, if you're worried about the future, there's really not much to worry about because things haven't happened yet. The things that you fear have yet to unfold.

The only choice that you really have is to deal with your mindset in the here and now. The more you maximize your control over your present mindset, the better your relationship with your past becomes and the better equipped you would be to handle the future when it happens.

This book teaches you how to overcome anxiety without drugs, without professional and expensive psychiatric counseling, and by simply helping you rearrange your "mental and emotional furniture."

List Down All the Things that Cause You Anxiety

This assumes that you know what anxiety is and that you have certain feelings towards certain things in many areas of your life.

This is not always the case. A lot of people have undiagnosed anxiety. They really can't quite put their finger on it, but whatever it is, it is upsetting them.

They won't label it as anxiety, but it may function like anxiety. So, to the best of your ability, write down all the things that you are aware of that cause you anxiety.

Write Down All the Things that You Fear

Since a lot of people are unclear about what causes them anxiety or what anxiety exactly is, we're going to just go by a self-audit regimen that uses strong emotions or strong feelings as a guideline. So, in this instance, you're going to list down all the things that you are afraid of. List them all out. There's no such thing as a wrong answer. If it seems irrational or almost cartoonish or funny, write them down anyway.

This is all about you. Nobody's going to read your answers. The key here is to help you get a full picture of the things that weigh you down and hold you back.

List Down the Things that You are Guilty of These are things that you are remorseful of. These are the things that you wish didn't happen. Maybe these are things that you did in the past or said in the past. Write them all down.

There's really no intensity level here. As long as you can remember it right now, and as long as it does come up in your mind from time to time, that's good enough to write down.

Write Down the Things that You are Doubtful of Do you have relationships that you are doubtful of? Maybe you feel like you don't love your parents? Maybe you feel that your parents don't love you?

Maybe you feel that you don't really believe in the religion of your parents or the religion you've chosen, or you don't have much faith in your partner? Whatever it is, write down the things that you're doubtful of.

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Experts salesmen have always known that it's about selling the benefits, not the product. While it may seem counter intuitive online, the same strategy is still the most important strategy to generate sales for many of the same reasons. Selling benefits appeals to people more than selling features of a product. They directly show what a person will gain by closing the deal. They leave a small opening for imaginative sales pitches, and they clear all objections that are uttered.

Traditional Way To Sell Benefits Offline

There are differences in how those benefits are reiterated online. For one, in a traditional setting, a salesperson is offline, engaged directly with a customer, who can interact with him/her one-on-one. This allows the salesperson to hear the objections that most customers have to buying the product. As any good marketer knows, the minute an objection is raised, the sale is almost finalized. That's because people generally want to be convinced to buy a product; they just have some small issue or objection that they haven't been able to resolve themselves. When a salesperson hears an objection, he/she typically will have a ready response as to why that objection is not the way it is perceived, and frames it differently to produce a statement of benefit for the prospective customer. This allows the customer to rationalize or harmonize his/her feelings so that the final sale is accomplished.

How can you do the same thing online, though, when the customer is anonymous; you don't see him/her and he/she doesn't see you? How do you know what his/her objections will be and what benefits to list when you can't even engage a website visitor to talk to him/her directly? The key is to brainstorm every possible objection that a customer might have and list the benefits of your product on a sales page that includes ALL of them.

The online sales page is the equivalent of your sales introduction to the customer, and it better clearly list the benefits for them to read. If human nature is taken into account, though, you know that no one wants to read a long list of benefits. In fact, they may not even bother to read past the first two sentences of your sales page before deciding that they don't want to read further. What do you do? There are ways to write these sales pages so that the attention is grabbed and gently led down the page in a way that elicits an emotional response that keeps them reading and eager to buy. The next few

The Difference Between Features And BenefitsFeatures And Benefits

Features Are Comprised Of:

- The actual components that make up the product.
- Descriptive paragraphs about the qualities of the product.
- Explanations of a product's performance.
- Pricing for a product.

Obviously, your customer is going to want to know the features of a product, but that isn't what is going to ultimately sell him/her on it. To get him/her to buy the product, you have to list the benefits, not the features.

Benefits Are Comprised Of:

- An explanation of how the product improves the customer's life.

All benefits will answer the simple question that a customer has in mind: What's in it for me? Any statement that answers that question can be considered a benefit to the customer. From this quick explanation, you can see that telling someone who wants to buy eyeglasses that are for nearsightedness and that darken when exposed to sunlight is a feature of the glasses. However, if you tell a customer that he/she will be able to read to his/her grandchildren now and don't have to buy a spare set of sunglasses too, these are both benefits.

In the end, they say about the same thing, but the benefits will highlight some emotional appeal that is part of the reason that the customer went shopping in the first place. He/She didn't go to get a specific prescription for his/her eyes. That he/she leaves up to the optometrist to decide. He/She didn't even go there for the sunglasses; it was just an additional benefit that could appeal to him/her. Very rarely does a person go in with only a specific budget in mind; that budget is flexible when enough benefits make it reasonable to pay a higher price.

Stick to elucidating the benefits of a product or service, and you will sell more, increase your average sales price sold, and have more satisfied customers. Understanding your customer's needs is the basis of all good business, and finding the right

How Demographics Will Help You

If we were to brainstorm benefits for any one product or service, the list could be endless. The problem with this approach is that a benefit is only seen as beneficial if the customer has that need to meet. If you are brainstorming benefits for a new toothpaste, and you come up with the possibility of using it to patch nail holes in the wall, you'll probably elicit peals of laughter, not a sale. Is it a benefit of white toothpaste? There are some people who do use it like a compound, but not that many people would solely go out to buy your toothpaste based on that. The demographics that have a need to fill a hole with toothpaste is pretty small. Obviously, it's not a benefit that you would choose to list online. How do you decide to pick one benefit over another to list on your sales page then? In one word: Demographics.

What Benefits To Highlight

Every website has a specific demographic that it is trying to attract. Your core audience may be comprised of people within a specific income level, educational level, or heritage. You should know as much as you can about the demographics of the people you've attracted so that you can market to them better. If you don't know who is visiting your site, set up some surveys to help you define the demographic better and to reward people for participating with a sales coupon or discount.

The demographics will tell you the amount of money your customers have and what their most pressing concerns might be. It will also give you ideas of what products and services are most important to people who visit your site. If you don't have any idea about income levels, you can always set up three different product lines: cheap, mid-priced, and expensive product lines. You can see which are selling best and to whom and then set up your customer lists this way.

Introduction

We, as human beings, are a product of habits, both positive and negative. Everyone, whether we like it or not, has hundreds of patterns that are activated daily that range from taking a shower to watching a particular television show, to getting ready to work.

Every day we consciously and unconsciously we are performing habits, and whatever you call them, whether it be your routines, rituals, or behaviors, habits are a part of all of us.

Habits can be divided into three different areas. First, are those habits that we don't notice anymore because they are deeply embedded in our daily lives. These habits include brushing our teeth or tying our shoelaces.

The second kind of patterns is those that are healthy for us and that we tend to try and build upon — these kinds of habits, including eating a healthy diet, getting enough sleep, and exercising regularly. The third kind of habit involves those habits that are seen as unfavorable, like overspending, smoking, and procrastination.
Every January 1st, a majority of people are filled with enthusiasm for changing their lives. They hope and desire to start the new year off fresh and setting goals that will change our lives. However, within a few weeks, we find ourselves battling the same bad habits from the previous year.

The worst part about this is that we revert back to our bad habits unknowingly and unwillingly. Over time, the ritual of setting New Year resolutions and quickly breaking those resolutions ends up disappointing use to the extent that we give up with the idea of changing our bad habits and instead choose to opt out of the yearly ritual.

Eventually, we end up with a negative connotation about change. We are made to believe that change is meant only for a few who have a lot of will power or a unique self-drive.

Unfortunately, this revelation leaves most people with questions that often go unanswered. If you find yourself in this place with lingering questions, then you can find answers here. Not only can

you rest assured that you will be able to take control of your habits after reading this book, but you will also learn the necessary steps for overcoming the bad habits that are holding you back. You will gain the knowledge and tools that are needed to break the bad habits and replace them with good ones.

Since a habit is something that you acquire as a result of the influences in your life, being able to change it will require some skills. Like any other skill, it needs both effective techniques and practice to be successful. You need to equip yourself with these skills so that you can be competent enough when facing your habit. If you want to change your habits, then you have to work on developing your skills continually.

This is because your habit becomes automatic when it is practiced with consistent, repetitive patterns that are created in your mind. The only way you will be able to defeat your bad habits is by standing up and equipping yourself for the tasks.

Chapter 1 – What Are Habits?

In order for you to understand how to break your bad habits, it is essential that you first understand precisely what habits are. According to the dictionary, a habit is a recurrent and often unconscious pattern of behavior, which is usually acquired through regular repetition.

To understand this concept, you need to know how your brain works. Your mind is created by and connected with a complex array of neurons. These neurons are fed with input from our sensory nerves and organs, which are then delivered to the brain.

These neurons are interconnected with others throughout the body and form one of the most significant frameworks of interconnected elements of the body. The brain registers, as well as maintains pathways of various neurons through the chemical impulses that it receives from the neurons. To increase cognitive ability, the brain has to keep a simple, streamlined process. This process includes setting the most used pathways as connections, which allows them to run automatically.

For example, you might find yourself in a room and can't remember what brought you there. The same applies to driving and walking. But what about bad habits?
There isn't a specific definition of bad habits. This is because a habit isn't bad or good on its own. What matters is what you do with the habit. Consider whether your habit has a positive or negative impact on your life and the life of those around you. Asking yourself this question can help guide you in defining your habits.
A positive habit will bring you success in all areas in your life, while a bad habit is one that can ruin the success you experience in life.

A bad habit can be considered as anything that takes up your time and prevents you from achieving your immediate or long-term goals, without providing you anything in return. For example, you might have the habit of playing video games during your free time.

This could be a good or bad habit, depending on how you do it. If you usually play video games with your family, it could mean achieving your goal of spending more time with your family, making it a positive habit. However, continually playing video games by yourself every day contributes to nothing, making it a bad habit. When determining whether your habits are good or bad, you have to be honest with yourself.

Take the time to weight your habits and see if they are beneficial to you. If something hinders you from achieving your goals, define it as a bad habit, and start devising a plan to break the habit.