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How to Deliver the Speech

Get Comfortable with the Crowd and Room

When it is finally time to deliver the speech, you should make sure that you arrive at the venue early—especially if you haven’t been there before. Take some time to scope out the area around you, including where people will sit and where you will be presenting. Take the opportunity to setup your laptop and/or projector if you need to. And try to do all of this stuff well in advance of the time you deliver.

If you don’t do this in advance, and you find yourself confused or in the wrong place as a result, the pressure will build, which is the exact opposite of what you need before a big presentation. Instead, you want to arrive well in advance of the presentation, and you want the ability to check out the venue, get comfortable, and play out the scenario in your mind in a low-pressure situation because you ever have to speak a word to anyone else.

Don't Dwell on Mistakes

One problem that many new speakers make is that they tend to dwell on mistakes. They might stutter or say words in the wrong order because they are nervous. And, instead of simply correcting themselves or moving on, they dwell on the error, apologize for it, and possibly even make fun of themselves using some self-effacing humor.

While this may be okay for 1 or 2 mistakes, it really isn’t necessary and doesn’t add much to the presentation. To see why this is the case, just consider mistakes that you see in everyday conversation or on television. If it is clear from the context what the person meant, you won’t care whether or not the person painstakingly tries to correct what they said the first time. Instead, you would rather they move forward with the story.

The same is true in any public speaking scenario. If what you said was unintelligible because of the mistake, then correct it briefly and without apology. But if what you said was clearly understood by the audience, don’t dwell on it. Instead, keep moving with the speech.

Stay Calm

Before you get up on stage to do your big speech or presentation, people will tell you to stay calm and that you’ll do great. Of course, if you haven’t done a lot of public speaking before, this advice probably seems insane. How could you possibly stay calm, you might wonder. So you ignore this as nicety and then get on stage to deliver your speech. A few minutes in, your heart is racing and you’re stuttering.

Now, in all fairness, even with this bit advice to "stay calm,” it is hard to know exactly what you should do to make it happen. What I will say, however, is that it is absolutely essential that you do stay calm and that you don’t panic. And here is how I suggest you do it:

i. Be prepared. I cannot stress this enough. If you prepare for your speech and you go through it with your family and friends, there’s really nothing to worry about. You’ll know the content of your speech so well that reciting in front of a group of strangers won’t be a big deal. On the other hand, if this is the first time you’ve ever said it in front of anyone else (or even recited it on your own), you’re more likely to get lost, to freeze, and then become nervous.

ii. Be at peace with pauses. If you’re sitting in the audience, it really isn’t a

huge deal to you if the speaker pauses for 3-5 seconds to find her place on some speech notes. If it happens a lot, it might be annoying, but if it happens 2-3 times in the speech, it really isn’t a big deal. In fact, it is less distracting than if the speaker panics and repeatedly apologizes. So, either don’t apologize at all, or, at most, say something like "I’m sorry. Just give me a couple of seconds to find my place.”

iii. Use notes and/or a visual aid. If you’re delivering a eulogy or a wedding

speech, a visual aid may be out of the picture. However, in many other scenarios, it will be a good option. Having a PowerPoint presentation or some other form of visual aid can go a long way in jogging your memory about what you’re supposed to say next.

On the other hand, if you cannot use a visual aid, you should either write your speech out in full or jot down a notes on either a piece of paper or some notecards. If worse comes to worst, and you lose your place, you can scan the speech quickly and figure out where you’re supposed to be. This will be much better than stuttering, blushing, apologizing, and looking confused to the audience.

iv. Visualize everything in your head before you deliver the speech. Studies

have shown that people who prepare for events ahead of time by visualizing the possible outcomes and how they will respond to them often do much better when the event arises. This is definitely true for public speaking. Envision how things might go well and how they might go poorly. Picture yourself responding to each scenario, so that you are prepared for anything.

To summarize—remaining calm is important. And the best way to do that is to be so prepared that the event truly does not seem like a big deal. You’ll know your lines, and if something goes wrong, you’ll know how to cope with that, too. Being prepared is the easiest way to ensure that things go well and you don’t lose your cool.

Deviate from the Notes if Needed, But Not Too Far

Another important thing to keep in mind is that you should deviate from your notes or written speech if you have to. It may seem like a bad idea at first, but if the situation calls for it, skip a slide, change to a new topic, or jump ahead. Flexibility may be difficult to come by if you haven’t spoke in public multiple times, but if you allow for it, it can definitely improve your speech.

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Keep Your Eye on the Ball

When you're out on that first date, and even on any future dates with her, keep your eye on the ball. Hint: She is the ball.

That means, do not get distracted by the other "women" around you. Do not give other women too much attention, do not stare at them, and, do not flirt with them.

Especially, do not flirt with the waitress/server or help, wherever you are... even if they try to flirt with you. Be polite but non-flirty.

This does not mean that you should keep your eyes glued to your date at all times. That would be creepy.

However, make her your main focus for the evening...from the moment you meet her (or pick her up) for the date, till the moment you part ways at the end of the date.

You can look at other people around you, including other women. You can be friendly with them. You can even talk to them a little, depending on the situation.

But, don't show any romantic or sexual interest towards them, of any kind.

If you do, your date could very easily be insulted, made to feel unimportant, or worse... she may think you're just another guy, with no real standards, who will jump at any female that's breathing.

Even if your date was going to consider you as a casual thing or a "friends with benefits" potential, she could still change her mind if she sees you flirting with other women too much instead of giving her the attention.

Don't Say Nothing

One of the biggest complaints women have about going on the first date is that most guys have nothing much to say.

Women claim that men are either too quiet on a date (while the woman is sitting there twiddling her thumbs) or they talk too much without really saying anything worth listening to.

So, have something to say during your date with her... which shouldn't have anything to do with sports (unless she's into it,) cars, ex-girlfriends/wives and how much you hate them, bragging about yourself, your work or your money, or any other crap that you would talk about with your guy friends.

You should talk about subjects that women are also interested in.

These subjects can include talking about the last trip/vacation you took, something interesting or fun that you did with your family or friends, some interesting new book you've read (or are reading,) and so on.

Heck, you can even talk about movies, TV shows, or music, if you can't think of anything else.

Just be interesting! And, appear to have an interesting life instead of the same ol' humdrum existence that most men live. (This doesn't mean that you should start bragging about what an interesting life you have. Just share some stories and experiences that are "female friendly."

Yes, many women love to talk. But, it doesn't mean that you should dump all the responsibility on her, to keep the conversation going.

It is actually highly advisable that you come up with some interesting things to talk about before you meet her for the date.

Do Unto Others...

Making her the main focus of your evening, and giving her the attention she deserves, is great.

But, all of that stuff will mean nothing if you don't treat others (around you) in a civil and respectful manner.

You could give her all the attention in the world. Heck, you could even treat her like a princess for the evening...

But, none of that would matter or mean much if she witnesses you treating others with arrogance, anger, or with any aura of "jerkiness" about you.

How you treat other people is always a much clearer sign of who you really are.

Moreover, treating her nice and sweet while you're being a jerk to everybody else will also make her wonder about your motives.

She will see your entire "nice and sweet" behavior towards her as a ruse to get what you want out of her, without really having any genuine care or interest in her.

And, that will not end well for you.

So, whatever it is that you do to others around you will be seen by her as who you really are. That means, she will believe that that's how you are going to treat her - after you have got what you wanted from her.

That means, if you want her to see you as a cool dude that she'd want to hang out with more, you've gotta be cool with everyone around you...not just with her.

The above five mistakes to avoid may or may not seem like a big deal to you.

But, if you'd like to greatly improve your chances of going out with her again, you may want to start paying attention to what's shared above.

There are a handful of other deadly mistakes most men tend to make on first dates, and maybe we'll talk about that in a future report...

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The transitional script that you have just read makes it easy to follow through with your suggestions. This is the actual purpose of the hypnosis, without hypnotic suggestion you are doing nothing more than relaxing the client and although this is incredibly beneficial in itself, it is unlikely to elicit positive life changes and certainly is not very entertaining.

What you use the trance state for depends on your particular area of interest, you may choose to develop trance for entertainment or be interested in developing your skills as a hypnotherapist.

Perhaps one of the most important suggestions that you should include at this stage is that your client will be able to get back into this state easily. This will prove valuable in all situations, but it is essential for stage hypnosis. This is done using a post hypnotic cue by attaching a trigger to a desired action. Stage hypnosis is completely dependant upon post hypnotic suggestions, such as, ‘When you hear this piece of music you will leap onto the stage and start dancing.’ Then the volunteer is woken from the trance state and asked a few questions before the trigger music is played and the action carried out as requested.

The most important post hypnotic suggestion that stage hypnotists use is, ‘For the rest of the evening, whenever I click my fingers and say the word “Sleep” you will instantly go back into trance.’ Everything else a stage hypnotist does will come down to personal taste and imagination. Note that I did say for the rest of the evening, you should include these ‘safeguards’ to ensure that your volunteers do not walk away with suggestions still active.

A post hypnotic suggestions can theoretically last a life time, the longest I know of has been 29 years, so be sure to use time limits and to remove them at the end of the show by telling your subjects that they are completely back to their normal waking consciousness and that the suggestions that you have given them during the show no longer have any affect.

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Tip #10: Watch Your Reports and Optimize for What’s Working

Watch your sales reports carefully. Track all your marketing activities and try to draw links between your sales and what you did to generate those sales.

If you go on several internet podcasts to market your book and see no spike in sales, you probably won’t want to spend time doing podcast interviews in the future.

On the other hand, if you write a few guest articles for industry websites and suddenly see a flood of sales, that’d probably be a good avenue to focus on in the future.

Watch for unexpected stats. For example, if you’re publishing your book primarily for the US market but suddenly notice an influx of sales from the UK, ask yourself why. Did someone in the UK pick up and promote your book? Did it strike a cord among an unexpected audience?

Try to figure out what’s working and do more of that. Also, try to figure out what doesn’t work and stop doing it.

If you follow these ten tips, you’ll be one of the few self-published authors who knows both how to write a great book and how to run a great book business. Follow these tips and you’ll create a fantastic product that generates sales, month in and month out.