Ebook Sample Content Preview:

075 PR
PR, short for page rank, is the number Google uses to measure how many links point to website and the “quality” of the sites providing the links.

076 PRE-SELL
Pre-selling can mean either 1) when you telling people about a product or service before they are sent to a sales page. 2) When you sell something before it’s made.

077 PRESS RELEASE
A press release is when you announce who, what, where, when and why of a topic in hopes that media will do a story on it. Many people also use press releases to generate back-links to their sites.

078 PUBLISHERS
A person who publishes information as in a website or creates a product.

079 RECIPROCAL LINKS
When someone adds a link on his or her site or directory in exchange for a link on your site.

080 REDIRECTING
Redirecting is when you have a site, page or special URL send someone to a different location. This is normally done when you promote affiliate programs.
Normally when you redirect people, you will want to use a script like Link Shrinker.

081 RESELL RIGHTS
With these rights, only you can sell the product and may not allow others to sell. If you would like to learn more about resell rights and how you can profit from them, click here.

082 RESOURCE BOX
A resource box, also known as a bio box, is a small area of text where you can put in information about you, your product or website at the end of an article. Tip: Tell people about a second part of the article only located on your website. This will help drive more traffic to your site.

083 RETURN DAYS
This refers to the number of days people are tracked after they click an affiliate link. If it’s 30 days, the person will be tracked for 30 days and if they order during this 30-day period, you will receive credit.

084 RSS
RSS, also known as rich site summary and really simple syndication, people the ability to broadcast information that can be read in a special program. Generally, blogs use this but other types of sites and programs can use it. If you would like to learn more about RSS, especially how you can use it to increase traffic and profits, click here.

085 SALES COPY
This is the information you have written on your sales letter to get visitors to purchase your product.
If you would like to learn how to write your own order pulling sales copy, click here.

086 SALES LETTER
Also knows as a sales page, this contains yours sales copy, images and other elements to entice your visitors to make a purchase or complete another desired action like joining a list.

087 SCRIPTS
Scripts come in various formats like JavaScript, ASP, PHP and CGI and perform whatever function they are programmed to do.
If you would like to learn how to install scripts, click here.

088 SEO
SEO, search engine optimization, is when you are making your website or page as search engine friendly as possible.
If you want to learn how to optimize your site for the search engines and other ways to create traffic, I highly suggest Traffic Blueprint.

089 SERVER
The server is the main computer(s) that runs the software for all the computers in the network.

090 SHARED HOSTING
This is where your hosting account is on the same server as other people’s sites and all share space and resources. This type of hosting is the most inexpensive and widely used. An inexpensive host that I highly recommend is HostGator.

091 SIGNATURE
Often referred to as a sig, is where you will put your name and link to your website or other information you want people to see on forms and in emails.
Tip: These are great to promote products without screaming “look at this” all the time.

092 SITE BUILDER
This is a software program that is used to create web pages without having to know HTML. One of the most popular, free, ones is Nvu.

093 SOCIAL BOOKMARKING
Social bookmarking is a new way of saving favorites by adding them to a site where others can see them and share theirs. This can be an effective way to get traffic. Some of the most popular ones are: Digg, Blinkbits, Yahoo, Del.icio.us, Furl, Ma.gnolia, Technorati

094 SPAMMING
This is the sending of unsolicited commercial communications. It can be done by email, PM, instant message programs, forum postings and any other means of communication. If you would like to learn more about SPAM and how you can help stop it,

095 SQUEEZE PAGE
A squeeze page is a special type of landing page that tries to get a persons email address before they see a sales letter. Normally, this also allows people to personalize the sales letter with the person’s details. If you would like to learn more about creating squeeze pages, you should take a look at Creating A Squeeze Page. You might want to also look at Poor Boy’s Squeeze Page to see an example.

Ebook Sample Content Preview:

Using ‘bandit signs’ to sell your Internet Marketing Services To Local Businesses is a cheap and high traffic method of advertising. These signs, in many other industries, have been proven over and over again to ‘pull calls.’ Placed on light poles on busy roads and highways, at heavily congested intersections, and at the proper time, these signs are seen by hundreds of thousands of drivers for at least 3 days. That’s a pretty big reach on advertising for a $1.99 sign.

The biggest problems that bandit signs face are being ripped down by kids, code enforcement officials, or competition, or they are often against county code restrictions. Both of these problems, however, can be offset by using a few simple strategies that have had great success for other industries that use this ‘guerilla marketing’ method. Follow these simple tips, and you will see your signs working for you.

First, use a pre-paid cell phone number or a website as your contact information. Because these are both untraceable (if you keep whois privacy enabled on your site) you are less likely to receive a fine from the county for violating the ordinance. Second, place your signs out on the roads at 5:00 PM on a Friday afternoon. This is when the county goes home so you will at least have a better shot at keeping them up all weekend, with more traffic to see them at 5:30 on Friday and between 6 am and 9 am on Monday, before the county will tear them down. Thirdly, carry a ladder with you, or even a step ladder, and place this signs as high as you can on the light pole, this will reduce the number of people who will tear the signs down.

Bandit signs are cheap yet so highly effective that to not use them would be like shooting yourself in the foot when it comes to marketing your business. You can buy them online or from a local sign shop in your town. I prefer to buy mine online and have them delivered. I just found that I get better deals on them over the web.

Ebook Sample Content Preview:

The one-shot presell is the most common way to promote an affiliate product. It consists of sending out an email one time to presell your list on a product and get them to the sales page that will (hopefully) convert them into buyers.

I'll be up-front and tell you that single mailers don't earn as much as the full-scale promotions that I'll cover in the next section. But then, it takes a lot less time and effort to do a single mailer, so that's really the expected trade off.

I try to do a blend of full-scale promotions and one-shot presells. I save the real heavy-duty work for higher priced items, and tend to do the single mailers for lower-ticket items.

The principle of building trust applies with one-time mailers and lower priced products as much as it does with full-scale promotions and higher priced products. Granted it's easier to convince somebody to make a $27 purchase than a $77 purchase, but trust is involved in both.

I always recommend using yourself as the example for any product you promote. Honestly, if you didn't find a product beneficial enough to use it, how can you really recommend it convincingly to somebody else? On the other hand, if you've had some personal experience with a particular problem, and you've found a product that really helped you solve that problem, then you're in a great position to presell others on that product.

Ebook Sample Content Preview:

However this is a waste of good characters, don't do it!

Treat your 55 characters like GOLD!

Don't waste them and use every single one of them if you can! Squeeze every single opportunity out of those characters!

Now finally, let's talk about the last auction title I mentioned... Ladies Trainers

I almost fainted when I saw that title!

I honestly didn't know whether to laugh or cry.

When people begin selling on eBay, they simply don't have a clue and they don't have anyone to ask either.

That's the reason this title was so bad, in fact when I looked it was the very first item this ebayer had ever listed for sale.

Now ok, if someone searched eBay for "ladies trainers" then yes, the auction may have got a few visitors, but let me tell you, most ladies know what trainers they want!

They would search for Nike, Adidas, Diesel, Evisu etc.

They would possibly even search for their own size ie: size 3, size4, size 5 and so on.

Most ladies would also want NEW trainers, not some sweaty old second hand trainers!

The above auction was actually for brand new MBTs (Masai Barefoot Technology), basically these trainers can combat Back, Leg, Knee and Ankle Pain) and they sell for around £100!

Did the auction sell, NOPE, worse still there wasn't even a photograph of the item either!

There was also no mention of the colour in the title description, someone may have been specifically looking for black trainers and searched eBay for that particular colour.

I will not waffle on about bad titles, because today this guide will ensure you never have a bad ebay title description for your auctions again!

Now, like I said before, this guide will be showing you two methods of finding the best key words for your title descriptions.

The first method is the software "Auction Easy Words".

If you don't have a copy get it free by clicking here.

The other method I will show you simply uses eBay itself.

What I want you to do is use both the software AND ebay so that you get the best results possible from your titles.

The software and ebay methods will do all the hard work in finding the best words for your items.

Whether you are selling ebooks, trainers, mobile phones, clothes, games, dolls etc.

You are going to quickly find relevant words and build a list of the best ones in under a minute!

And remember this is not just a list of any old words either!

This is a list of the most searched for words regarding your item that you are selling.

This will maximise the chance of your auction being found in an ebay search and ultimately increase the amount of visitors viewing you auction.

What you should also note is that many ebay auctions actually get shown in search engine results too, so let's say John Smith searches on Google, Yahoo or MSN etc for a certain item, and you are selling that item on eBay, a relevant title will ensure John Smith finds your item and he wasn't even looking on eBay in the first place!

The more visitors that see your auction, the more chances of bids or a sale obviously!

If you are finding that very few people are visiting your auctions...

That very few bids are being placed on your auctions...

Or that you items are selling for very low prices...

Then this guide will help you to prevent that!

Ok, the first method is to actually use the software, so download the file, unzip it and you will find step by step instructions on how to use it.

Write down a list of the most popular words that the software generates for you and come back to this guide.

Got your list? Great, next we are going to check that those words are the same as other auction titles on eBay.