Ebook Sample Content Preview:

Expanding Your Sales Funnel

Once you start to get some results and see some success and you are making a bit of money you can then as I said create a product around it and use a section of your product to give away to build your email list.

Once you have a product created which is unique to you you can now build a list of subscribers and customers that know your story and they will get to know you, like you and trust you.

At this stage when you able to make sales of your own product congratulations because you are now in the top 5% of online marketers that bother to actually create and sell their own product.

When someone joins your email list you now have the ability to make money from every subscriber because you can sell your product as your front end product which appears on the next pag after they opt in. You do need to use single opt in too and not everyone will buy but some will.

Having just one product to sell is certainly a great start but there are lots of additional things that you can do to increase your profits.

You can start to increase the size of your sales funnel so instead of just having a front end product that you sell for say $9 you can have an additional product that you sell for $17 and maybe another you sell for $97. All these additional products need to be relevant to your main product.

So now when you build your list you have the ability to make $9 + $27 + $97 per subscriber and believe me some people will buy all of them.

So what happens is when someone buys your product you then send them to your next product which is more expensive. You can keep doing this for as many products as you have. I have always felt like 4 - 5 products in your funnel is more than enough but it's your choice do what you feel comfortable doing.

How about if you add another product into your funnel that you sell for $297?

Yes you can do it and yes some people will come through and purchase all of your products so now you can make $9 + $27 + $97 + $297 per subscriber.

Now we are rolling.

I have actually had some subscribers come through my sales funnel and purchase every single product which has made me around $1000. Not bad considering there is nothing I need to do as all of the products get delivered on auto-pilot.

You see now, by having this sales funnel with products based around information that you have personally put together which is unique to you, you have now separated yourself from 99.9% of other people out there.

This is by far the most effective and most powerful way to begin building authority in your niche and start seeing results and making money and to get to $100 per day online.

Set up an Affiliate Program

Now that you have some products you can add your main front end product to some affiliate market places like clickbank, jv zoo and warrior plus and digi results etc.

Putting your product on these affiliate platforms gives you the opportunity of picking up lots of affiliates which can then send you lots of traffic and sales with no extra work on your part. All of a sudden you are generating sales yourself from your own sales pages when you build your list and also from affiliates that send you traffic.

One thing I will say is you will need to increase the price of your product if you plan on putting it on affiliate platforms so that it's worthwhile for affiliates to promote it. I would recommend you price your product at around $17 - $47 to start with and give 75% commission to your affiliates.

Setting up an affiliate program is a complete no-brainer so make sure you do it because it's all extra traffic and sales.

Passive Income

Building a passive income is something that just about every Internet marketer online wants to build but only few ever actually do it.

A passive income is basically money that you can make online while you are out doing fun stuff but the money continues to get paid to you.

There are two different types of passive income that you can create and set up.

Selling your own products - This is another reason why selling your own products is so effective and powerful because you have the ability to market, sell and deliver your content on complte autopilot. This is the power behind selling information products online.

Once you have a squeeze page set up and you sell products on your thank you page and within your email follow ups then you have the ability to make money passively. You do of course need traffic going to your pages in the first place which is something you need to work on over time but the fact is you can easily create a passive income when selling your own products.

There are lots of other income methods out there where you can create a passive income but it's not really passive because you have absolutely no control over the product being sold so if the product was to stop being sold then you would lose your passive income stream overnight.

This is why it's vital that only focus most of your efforts selling and marketing your own products and not working heavily on income methods once you have your own product.

Some type of recurring membership - This is the other way of building a passive income online but this is a lot more powerful, profitable but it is a lot harder to build.

If you have some type of membership site then you can make money every single month on complete auto-pilot from your paying members.

Membership sites work great but these are only things that you should really create after you have your own products out there and you have built a bit of authority within your niche. I have my own membership site that I have built from the ground up and it's one of my favorite and most profitable parts of my business.

This is why selling your own products and building a list is so important because you can then leverage those assets to help build other things like membership sites.

Ebook Sample Content Preview:

Section Four: Publishing and Promoting Your Video

Give yourself a pat on the back. You have planned, produced and edited your own video. Now it's /me to publish it to the Internet and promote it. Promo/on is important because there are thousands of videos published to the web every day. We'll look at some techniques to draw your target market to your videos and help you build your audience.

Uploading Video

Uploading videos is a simple process. Most video sharing sites have a similar method but we will look at YouTube as an example as it is the most popular site. Once you are logged into your account, look for the buGon marked ' ' Upload.' '

AXer clicking the buGon, you're given the choice to ''select files for upload '' or ''drag-and-drop '' video files. If you choose to select files, you'll be able to navigate to the video on your opera/ng system, locate it and click it for uploading. Alterna/vely, you can drag your video from another window and drop it onto the upload page. If you're comfortable with the process, you can upload mul/ple videos at the same /me. For this example, we'll look at a single upload.

As the file uploads, you'll see a bar measuring its progress. At this /me you'll be able to enter the Title, Descrip/on and Tags. You can also choose Category, Sharing Op/ons and Privacy Settings.

Number Two Search Engine

Why should you care about the Descrip/on and Tags? Few people realize that YouTube is the number two search engine on the Internet behind Google itself. That means many people are going directly to YouTube to find out informa/on they want.

By filling out a complete Description and adding relevant Tags, you are giving YouTube the information it needs to put your video high in the search results. Otherwise, your video will be invisible to people that can benefit from your insight and experience.

Add keywords your potential audience would use to look for your video. For example, if your video is about basic Swedish phrases for travelers, you could title it, ' 'Easy to Learn Basic Swedish Phrases for Travelers.' ' In the description you could say, '' This video will teach you basic Swedish phrases for travelers. These phrases will benefit you if you will be traveling to Sweden and want a few handy phrases that will help you get around easier and faster. You'll start your trip on a positive note, feel more confident dealing with local shops and enjoy your trip more.' '

In this case, we've used the keywords ''basic Swedish phrases '' in both the Title and the Description. Similarly, you want to add Tags that include the same phrases and keywords, as well as any corollary keywords you think might help people find your video.

As shown above, your best strategy for creating titles is to describe exactly what the video is about. Avoid Internet slang like ''LOL!' ' It turns off a certain percentage of your audience and doesn't do much to compel viewership. At the same /me, resist the urge to title your videos in catalog fashion like, ' 'Joe's Plumbing Video #1. '' While this makes it easier for you to keep track of your videos, it does nothing to get viewers excited about watching.

Custom Thumbnails

YouTube is key to video marketing. The site gets 4 billion video views a DAY, and receives preferential treatment in Google search engine results pages (SERPs).

However, there are some things about it that are annoying. For example, thumbnails for ''suggested videos '' line the sidebar next to your videos. They also populate the video screen after your video ends. All these thumbnails are distracting for your viewers. It is too easy for someone to click away to another video that is not yours.

You can counteract these thumbnails with crea/ve thinking: Create your own! Here's how to do it: Extend your video length and display your own images that link to other videos you have on your channel.

Create your own images and then add annota/ons on top. Annota/ons are cap/ons provided by YouTube you can type on top of your video and make linkable. You can use ' ' picture-in-picture ' ' videos or sta/c images. At the end of your regular video, add the image. Many YouTubers split the screen into quarters, and create a different thumbnail/link to several different videos.

Add a good call to ac/on like ' ' don't forget to like, comment and subscribe. ' ' You might want to add the call to ac/on before the thumbnails. Test both methods to determine which one works best.

Additional Ideas

Consider adding a secondary channel for ' ' behind-the-scenes ' ' videos and other videos that don't fit into your main channel. By displaying them on a separate channel, the main channel has videos with consistent themes and branding, helping you add more viewers—they know what to expect.

Here is another /p. Tag each video with either your own channel name or a tag that is common to a series of videos. For example, if you are a business with a number of videos dealing with the same topic, create a tag that is unique to those videos.

That will separate them from the other videos on your channel in the YouTube algorithms. Similarly tagged videos are more likely to appear in the sidebar of the Google user-interface. By filling the side bar with your own videos, you'll gain more views, and prevent competitors from distracting your viewers to their videos. Make sure to add a call to action. Also, don't open a new tab or window.

Video Thumbnail In Search Results

One reason video is so effective is that it appears in the Google search results with a video thumbnail. Entries in the search engine results pages with video thumbnails have a 40 percent higher click-through rate than a normal link. In addition, many people won't watch the video. But they are s/ll interested in your offering--they just want the phone number or address so they can call or visit. So put the phone number right in the title.

Brand your YouTube channel with a consistent look and feel. Go to Fiverr.com for inexpensive graphic design help. Consistently create quality content on a regular basis because YouTube likes consistency and uses it to determine ranking.