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BROADCASTING LIVE EMAILS:

Broadcasting to your list is important if you have content that has a sell by date. Let’s say there’s a particular product that has just come onto the market and you want your list to know about it straight away. There’s no point putting it into your follow-ups because by the time most of your list sees the promotion, it may be too late.

Unlike follow up emails, broadcasts are one time messages that get sent out “once” to your list and that’s it. If the response from a broadcast is very well received and the content has longevity, you can simply add it to your follow up sequence if you so wish to do.

Broadcasts are also used when people on your list finish the follow up sequence of emails and are not scheduled to receive any more from you. In this case you can segment your list into sections, where people who have finished your follow up sequence will just receive broadcasts from you in future. Of course, how you play this out is entirely up to you and something you will become adept at doing the more experienced you become at email marketing.

By now you should know more than enough to go out there and start to build that all Important list. I’m not finished yet though, here are 8 mistakes that I see so many marketers make when it comes to email marketing…

8 LIST BUILDING MISTAKES TO AVOID:

Mistake 1 – Being afraid to email your list: This is something many seem to struggle with. They’re not sure how often to email their list. It’s simple really, you should email as often as you like, providing you have something of value to send to them. I would suggest that you send no more than “one” email each day though, and if you haven’t got anything of value to send, then don’t bloody send anything until you do.

Mistake 2 – Not reminding your list who the hell you are: We are all on many people’s lists. I don’t know about you, but I forget who’s bloody who after a short while. This is why personal branding is so important. Start off your email by stating who you are. eg: Hi folks, Dr Lector here, today I want to eat your liver, you get the idea. Be memorable, and always communicate your story to your list. Building a real relationship is crucial to your success online.

Mistake 3 – Not selling enough: ! lot of people are afraid to sell. I find this incredible, but it’s true. You must sell to your list, and you must NOT be apprehensive about doing so either. This is what you are online for right? To make money? To sell products? To promote? You should never have a problem selling if the product is high quality. So that’s the key, only sell or promote high quality stuff.

Mistake 4 – Selling too much: Yep, nothing gets me scrolling to the bottom of an email quicker than being sold to every day by the same marketer. How can they even make time to try all these products they are promoting. I think it’s safe to say that it doesn’t work long-term and it will kill your list very quickly. Personally I think it’s a safe bet to have one promotion to every 3 content rich emails. You can also put a “ps” at the bottom of each email that subtly promotes quality products.

Mistake 5 – Being boring, not being unique: This is a big part of the whole relationship building thing. It’s important to inject your personality into your emails. People need to relate to you. Don’t make the mistake of trying to sell, or relate to everyone. It’s just not possible to connect with every person you meet. Remember the saying “If you try to sell to everybody, you end up selling to no one”

Mistake 6 – Not making “list building” a priority: Probably the biggest mistake I see. Too many people leave it far too late in the game to build a list, and others just slap an opt-in form onto their website and hope for the best. List building “IS’ the most important part of your business, and if you haven’t got a list…you haven’t got a business. Okay, that may be a wee bit over the top, but in 90% of the cases, it’s absolutely true. Okay, that may be a wee bit over the top too, but in 85% of the cases, it’s true. Time moves on, interests move on too, so it’s important to have fresh leads coming into your business every single day.

Mistake 7 – Not having enough follow-up emails: Did you know that the average person buys on the 7 th contact you have with them? This doesn’t mean you have to send them 7 emails and your job is done. You have to send 20 – 30 times if necessary. You are not going to promote the same offer within every email, unless you’re a one trick pony that is. Follow-up is crucial to your business. Your offer must be seen by your prospects more than a couple of times. Make sure to schedule follow-up emails.

Mistake 8 – Not asking your “list” what they want: One of the biggest marketing bloopers I see these days is when ‘so called” marketers tell their prospects what they want, and then try and sell it to them. Take you goddamn ego out of the equation and genuinely try to get inside the mind of your prospects. You can do this very easily with your list by simply asking them what their biggest concerns are, what’s holding them back from achieving their goals and so on…

There are plenty of free tools out there that can help you set up a survey so you can get what you need to help your prospects, and your business. When you find out what they want, go get that product and sell it to them, even better yet, create the product yourself.

So, there you have it. My complete guide to email marketing. You are all set, now go forth and build a responsive list. I no doubt have probably missed out on a couple of pointers along the way, but everything I covered in this report is all you need to be a successful email marketer. I wish you all the success in the world.

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Promote Physical Products with Product Review

A really great way to make money on YouTube is to make review videos for products that you can find on Amazon. There are so many high-end products out there that you can do this for, such as iPads, hot tubs, and jewelry. Really, you're only limited by your imagination. A lot of people are visiting YouTube to look into products that they may want to buy. People especially research high-priced products because they want to make sure that the product is good before they make such a large investment.

Go to YouTube and type in the word 'iPad', and you will see that all sorts of videos come up. Topping this list is a review on the iPad Air. In only eight months' time, this video has gotten well over a million views. You can see this demonstrated in the screenshot above.

If you were to click on this video, you would see that it is only nine minutes long. The person that made this video put his Amazon affiliate link right below the video. He also connected it with his Google account, his Facebook account, and his Instagram account. This helped him to get a lot of love from YouTube. You can get a ton of traffic by creating these product review videos and placing them all over YouTube.

In this particular video, the video's creator is simply going over all of the iPad's features and letting people know all of the pros and cons about the product. He gives a very detailed review, and you can really tell that he did his research and is knowledgeable about the things he is talking about. This is a really good video, but essentially anyone could make a video like this. Obviously, this person is making good money with all of these reviews and an affiliate link to a high-ticket item such as this.

Another thing to take note of is that this individual has a ton of subscribers. In total he has 1,445,000. If you were to take a moment to look at his channel, you would see that he is putting videos up on a regular basis. You'd also see that he has been at this for a while. His channel is about six years old, and his channel has a total of 119,408,785. So, he is really cleaning up on YouTube. If you start today, you could eventually work your way up to where he is at or maybe even become more successful.

Shoot a "Hollywood-Style" Book Trailer to Promote Your Kindle eBooks

As a published Amazon Kindle author, one of the best ways to drive traffic to your Kindle book is by creating a video trailer and then posting it on YouTube. You can get tons of free traffic as well as cheap traffic through YouTube's sponsored ads to promote your book. There are a number of different ways that you can go about this. For instance, you can video tape an interview about your book. In the same way that CNN or the New York Times would interview you about your book, you could have a friend or a relative interview you.

Another thing that you could do is read out the first chapter of you book as sort of a book teaser, or you could just provide people with a quick summary of what's in your book as a way to kind of wet people's appetites. Now, let's say that your voice isn't exactly presentable. Maybe you have a scratchy voice, or maybe you just don't like the way it sounds recorded. You could always write out your script and hire someone from Fiverr to prepare the voice-over for you.

You could also whip out your video camera and stage a scene from your book. If the scene is basic enough, you could do this fairly quickly. Remember, the point is for you to draw interest and get people to pick up your book before anyone else's. On the other hand, you could use Animoto.com to create a quick 30-second video about your book. In any case, you want to make sure that your product looks well-done. You don't want it to look cheesy or anything like that. You want it to look sleek, professional, and well-done.

You may also try to create a compilation about what people are saying about your book. Perhaps you could use written reviews about your book that you find on Amazon. All you have to do is rewrite them so that they are not verbatim. After that, it's just a matter of making a video out of that script. You can use outsourcers for this as well.

One great source that you can use for creating videos for your book is Animoto.com. You could use this service for free. If you were to look at the pricing on the site, you would see that there is no charge for the first 30 seconds of web-quality videos. They even have a music library with 300+ different tacks. Animoto is very easy to use. It's quick and it doesn't require you to be a genius to use it. It's very user-friendly. So, definitely take the time to check this out.

Another thing that you might consider is creating book trailers on Fiverr. In the screenshot above, you can see the page of a worker who is willing to do "Hollywood Style" book trailers for just $5. He actually does pretty well. His trailers look like a preview for a movie. It's really amazing what some of these outsourcers can do for just $5. Take some time to check it out for yourself. This person's work is pretty amazing, and the videos that he does are going to make people want to click on the link provided to learn more.

If you take advantage of this, one key factor to remember is that your video should be under a minute long. In fact, the optimal link for something like this is 30 seconds to one minute. Also, when you are doing this, you should also include the name of your book in the video title, and you should include your main keywords in this title. That's how people are going to find you and how YouTube is going to serve up your video.

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How to Eat Clean

Getting Started is Easy

To get started, and to be successful you need to do three things.

First you have to commit.

Second you have to be consistent.

And third you have be brutally honest with yourself.

Failure can't handle consistency. If you commit to Eating Clean and you do your best to keep at it and consistently work towards improving your eating habits then you will win. You don't have to be perfect but you do have to work consistently and daily to be better than you were yesterday. It's called Kaizen.

Honesty might seem a strange trait to add but it's because honest folk admit when they eat the wrong food. They admit when they eat too much and they admit to eating secretly behind closed doors, when there is no one looking.

Dishonest people tell themselves (and the people around them) how they live on salads, never snack and only eat healthy, whole foods despite the fact they carry plenty of spare calories on their stomachs. Tucking into slices of peanut butter sandwiches while they watch television and raiding the fridge late into the night — secret eaters are dishonest with themselves and the people around them.

You have to be honest with yourself to make this work.

The easiest way to do this is with a food diary.

Starting a Food Diary

Food diaries are a lot easier and a lot less hassle than you might think especially with so many apps you can download for your phone. To make it work makes a note (on paper or on your app) immediately after you eat. If you don't do it immediately you run the risk of letting your memory let you down!

All you have to do is write down exactly what you have eaten, when you ate it and how much you ate. If you can, keep a record of how you felt afterward too. We'll delve into why should keep track of how you feel a little later.

Without a food diary people tend to guess and (conveniently) forget or underestimate what have eaten.

Mental notes of what you are eating don't work and research supports the fact that keeping a food diary stacks the odds of success in your favor. You are much more likely to be successful if you keep a food diary. Without a food diary people pluck numbers from thin air and make random changes to their eating that may or may not work.

For example you might be eating good, wholesome food but not notice that it's too carbohydrate heavy or that you aren't eating enough protein to help your body replenish itself.

Without a food diary you can lose track of little treats here and there. Plus that little treat might not sound or feel like a lot but with a food diary you can see clearly that an extra 300 hundred empty calories in a candy bar or a latte adds up to an additional 2700 extra calories per week.

That's the equivalent of an extra days calories (maybe more)!

No wonder those pounds are slowly creeping upwards.

With a food diary you can see exactly what is going on without any guess-work or false assumptions. You can notice patterns, maybe you notice how you have a weakness for a snack late at night or that your breakfast is too small and your evening meal is too big.

You can see if you're eating too much saturated fat, too little fruit and vegetables or not drinking enough.

Improvements start with a food diary and without one you are just guessing.

It's the only way you can accurate assess what you're eating and make positive changes to it.