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Now that you have a system created to capture your visitors and begin to monetize your free gift, the main thing is to get people to click on your free offer to begin with. There are only a few things that you really need to consider when putting it together.

Since you have already signed up to these Give Away events, log into the system and start looking at the layouts of the gifts that are already there. Do they have a picture of the contributor? Do they have a compelling headline? Are they telling people the value of the free products?

If you look at this for yourself, which are the ones that you are more inclined to clicking on. For me, those things would include a high quality ecover so that it looks rich and more valuable that the others. Red lettering always sticks out to me, and draws my eyes to it.

A few other tips is to do something that others aren't, like giving people resell and giveaway rights to your product. This gives them flexibility to do different things with your product, but also adds a viral element that others will now get their hands on your stuff. Hopefully, they too will be placed in your system!

Also, always let there be an element of curiosity to keep people wondering what's inside. Lastly, use scarcity to your advantage, such as while still available, or only to the first 100 people, or something to that measure.

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Most of you are probably familiar with software tools in the Internet marketing arena. There are traffic generators, keyword tools, web design tools, and countless website submission tools.

However, few people realize the amount of opportunity for software outside of the marketing and webmaster niche. Practically, every market can use some kind of software.

Although many markets are ultra-competitive and may be difficult to crack, there are countless markets that have practically zero competition.

Largely because people don’t realize how easily and cheaply they can create software. As a result, you could cash-in on other marketer’s lack of information about software products and reap all of the rewards!

Let’s use the “Learn to play guitar” niche, as an example. This niche is very competitive and most of the top earners have video products. But, what happens when you add a software component to make learning on the computer even easier?

Your package is going to have a clear advantage over all your competition. If customers can learn easier from you (and you clearly communicate this), then it’s going to be a no brainer for them to do business with you.

There really is little excuse not to add a software component for some part of your business. In many cases, it can mean tens of thousands of dollars in new sales because you offer a valuable tool to your customers.

In addition, software products are a great way to establish yourself in a new market. You don’t need a massive amount of credibility to sell software products.

After all, you’re not selling your expertise, but a specific function the software performs.

This means you don’t have to struggle to come up with good product ideas. You just look at each market in terms of what task you can take to make it quicker, easier, and more effortless.

How can you make the customer’s life better with software? And since most people don’t realize the power of software, chances are nobody has a solution for what you come up with. Then, you can easily burst into new markets with a killer, in-demand product!

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eBay? Free Advertising? Ok, so technically an auction listings cost 35 cents… But one sale can easily make you a profit, and you’re allowed to sell nine of the same product in one auction at that price… So this is one exception I’m going to keep in this book because it’s really BETTER than free, all things considered.

So where does the Advertising part come in? Simply place an information package of some kind, even if it’s just an article on your niche, and sell that infoproduct in an extremely cheap auction listing. Most people sell these things for 1 penny, although the difference between 1 cent and 35 cents really isn’t that much of a difference to the buyers looking for this information.

Naturally there are no other costs like shipping or insurance, because delivery is a simple digital download. Further advertising is up to you, and it is always a matter of just giving eBay some additional fees to make your listing stand out more. If your listing is profiting, try starting the next listing as a “Gallery item” for another 35 cents, and go up from there until you’ve reached a point of maximum returns.

Here’s the great part about this tactic: The winner of the listing’s email address is automatically sent to you via email, through eBay itself. Sell a bunch of those info packets, and you’ve built yourself one of your industry’s most targeted lists!

Don’t feel too left out if you haven’t mentally joined these two concepts together before now. Not too many people have, unless they bought the secret from someone on eBay themselves.

The fact is that eBay already has the lion’s share of traffic, and more importantly, of people in the purchasing mindset. Compare this to Google’s Traffic, which is composed of people in the “researching” mindset. It’s not hard to imagine why serious marketers prefer eBay’s traffic to Google’s Traffic!

Advertising on eBay is as simple as being there in the first place, using a few well-searched keywords. Finding those keywords isn’t too difficult either; all you really have to do is search for expired listings and sort by the price. This way you’ll easily see which auctions recently got the most money in your niche, and then all you have to do is model your campaign like theirs, listing your product under the same category!

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The method I am disclosing to you is to help you building authority sites for long term use. You can use this method to build direct backlinks to your site on some of the Web2.0 service. On top of that, I will encourage you to start building your own collection of high Pagerank authority nodes on those Web2.0 sites.

What do I mean?

There are usually profile page and favorite page on Web2.0 site. Look at the following diagram, you should start to build up backlinks to these profile pages or favorite pages on Web2.0 service. I called them high authority Node. It is easy to obtain backlinks to these profile page or favorite page because you can simply do a comment and you will have a backlink to your profile page or your favorite page. So, the simple trick, participate in the Web2.0 community and you can easily build up tons of backlinks.

Once the profile page or favorite page build up authority or command pagerank in the next Google update. You can start to create direct backlinks from these high pagerank nodes to your own site. Using this method, you will have a handful of these FREE high authority sites YOU OWN.

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Because every email campaign is different, and will be structured differently according to the goals you have for it, I am going to share with you some ideas for some elements of the structure of your email campaign, and also share with you my email campaign structure. First, some background.

One of the theories that I read a lot about when I first got started online proposes the need to build rapport with your email subscribers before you sell them anything. This theory proposes that you send out lots of great content emails at the beginning of your email campaign and then add in sales emails as time goes by.

I subscribed to this idea at first, but then I noticed that after about 5 or 6 emails – about the same time as I was about to start sending out sales letters, that my readership went down. After the introductory, rapport building emails, my readership was going down – right at the point where I wanted to start making money with them.

After some research and study, I discovered that people go through a period of buyer intensity. This is a period of time when they are most likely to buy something.

Here is an example. Assume that you are going to visit your long-time cousin in Florida. You and your cousin used to fish together. You have since moved to the Midwest, and no longer fish, and you also have no fishing equipment, and you are not familiar with the latest fishing equipment and terminology.

Now, let’s assume that you start looking for fishing information online. You go to my fishing niche web site. You also go to someone else’s fishing niche web site. For the sake of this example, let’s assume that my email campaign is a rapport builder, while the other person’s is a salesy campaign.

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The Next Internet Millionaire: Episodes 6-10

The last five episodes have continued the recent trend of making the contestants look, for the most part, like complete buffoons.

To make matters worse, the two most (in my opinion) intelligent contestants have been eliminated.

I know that this may be partly down to some wicked editing, but still, it’s not hard to envisage Joel crying himself to sleep at night as he contemplates what kind of disastrous JV is going to come out of this.

Of course, when you’re rich enough to be able to dry your eyes with crisp onehundred dollar bills, it can’t be all bad.

Last month I predicted that in Episode 6 Laura would survive elimination once again. I was correct, but only because there were no eliminations in this episode (the results of the challenge being carried over to Episode 7).

Nico won immunity (again) by making more money selling popsicles than everyone else. The backdrop for this challenge was some kind of ‘fun run’ but, unfortunately, the organisers hadn’t been warned in advance that ‘The Next Internet Millionaire’ would be filming in their vicinity.

More than one of the contestants were asked to leave the area for unsolicited selling. Oops!

It also didn’t help that the popsicles were nasty looking things that noone in their right mind would buy. Still, Nico, who looked right at home selling things out of a box, had no problem making a chunk of cash and earning the right to advertise Hacker Safe.

After a lecture from Brad Fallon (Who Laura thinks is ‘hot’. Seriously, Laura should have her own show), the main challenge was revealed to be an EBAY contest.

After scouring a succession of garage sales, the teams had to choose some items to sell on EBAY, with the winner being whoever made the most money.

Pending the results of the 24-hour EBAY sale, Joel took the contestants on a night out drinking. Naturally, Laura insisted that this was the event she was best qualified for and set out to prove it.

Cue shots of Laura doing shots off the bar, followed by shots of Laura drinking, followed by shots of Laura talking about drinking, followed by more shots of Laura drinking, and finally Laura trying to play darts.

If Joel had set the challenge of drinking and engaging in clichéd drunken behaviour, Laura would have won hands down (although some of the other contestants put in a strong effort).

Sadly for Laura, there was nothing to win here and she would finally head out of the contest in…

Episode 7

Some may think my insistence that the contestants are not the most internet-savvy people in the world is harsh, but even I was surprised that BOTH teams managed to make a loss on their EBAY listing.

Joel called it a ‘debacle’ which was probably, in part, influenced by the fact that one of the teams managed to spell Coca-Cola incorrectly in the listing title.

Oh dear!

Laura took the fall for this one, probably not because she performed worse than anyone else, but she had become such a fixture in the elimination room that one of the chairs had her name laminated into it.

Well done Joel for having the ‘steel’ to do it. The show will be less interesting in her absence, but it was the right decision.

With the elimination out of the way, Joel announced to the contestants that for this episode only, EVERYONE was going to be immune from elimination.

I pondered on the reason for this twist until I was presented with the image of the contestants donning their ‘Hacker Safe’ T-shirts en masse.

Things became increasingly abstract as the contestants went for a walk, had a pep-talk from PepperJam CEO, Kristopher Jones (who helped the team view their bowel movements in a whole different light), played a series of ill thought-out ‘team’ games and finally kidnapped and tortured Nico’s pet monkey.

This last scene was incredibly amusing and the episode is worth watching for this part alone.

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When you offer rebranding rights, you are going to allow the user to customize some parts of your E-Book. This is usually the case when the user wants to insert his or her affiliate link into your product, and maybe include his or her name, like: “Brought to you by: John Doe”

Now I’m not talking about offering the rebranding rights away for free, which is usually practiced in free reports. I’m talking about “making it exclusive” – and by this, I mean you should sell this right to your existing customers.

If your product comes with (Master) Resell Rights, you can earn extra by charging the rebranding fee. It could be $10.00, $30.00 or even $97.00.

It makes sense for your resellers to pay that one-time rebranding fee, too. Since they are going to resell your product, they may as well earn a portion from the affiliate links within.

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In a logical way, a search engine such as Google for example will consider such a site as an authority site, because it is well structured, and it is able to bring a useful experience to the visitor looking for specific information on boating.

To complete a silo structure, you will need to tell Google that your site is indeed silo structured (we all know that search engines follow links to index and analyze pages). You can achieve this by simply creating a landing page which in turn links to all of your "Silos".

In this way:

You have a complete coverage of a given industry.

Information is always categorized and relevant (you don't have information on power boats at hand when discussing sailing boat equipment).

You provide information your visitors are likely to look for.

A silo (one of the sites) could be "considered" as a standalone site, but it mostly contributes to the building of a much bigger structure (the silo structure), thus giving more weight to the overall structure.

A given silo is not linked to the other silos. But a silo can link (and should link) to the landing page, thus letting visitors and search engines follow the information flow in a natural way.

Results have proven that this type of structure is highly effective for these reasons: - Search engines will index silo structured sites very quickly.

You give a lot of information to search engines on how your information is structured. Search engines will love you for that.

It's a robust structure that lasts long in search engines.

Can you now see the point about silo structure? So what's the deal with LSI, and how is the concept connected to silos?

It's simple...but not really well known.

LSI is a way to find "related" topics. For example, if you want to create a site on "weight loss", semantically related words would be "obesity", "diet", and so forth.

In their quest to both index according to relevancy, and to fight keyword stuffing, search engines started to analyze sites using the LSI concept. They tend to favor naturally built sites. A naturally built "weight loss" site would discuss obesity, diet, healthy eating, natural herbal supplements, and other related words, and so won't only use the words "weight loss".

Finally, just remember that humans are way ahead of bots when it comes to analyzing content, and that search engines (bots) will always tend to copy our brain.

So what's the connection between Silo Structure and LSI?

LSI is a way to get the topics that your silo structure site will cover. It's the "tool" you will use to build your set of silos.

If you want to build a silo structured website covering the "fitness" industry, you might want to cover some of the following topics:

Aerobics

Wellness

Training

Weight Loss

Of course you NEED to cover directly related terms such as "fitness equipment", "fitness programs", and so forth.

But the point is that you need to include some of the "semantically related" niches into your silo structured site to give it more weight in the search engines.

It's a way to combine the power of Silo Structure with LSI (latent semantic indexing).

Now everything I have just spoken about above was purely for the purpose of giving an introduction.

If you remember, the subject line was "Going beyond the Silo Structure concept".

The above gives an overview of what Silo Structure is, and how it should be used along with the LSI concept. (FYI, no one in the online marketing niche today currently sells sites using these concepts...apart from me and my nichesinabox concept)

Now, going beyond the Silo Structure concept means we will need to understand how the search engines will evolve. If a silo structured website has a high value in search engine indexes (and even greater if built utilizing LSI tools), we then need to ask ourselves what would be an even more effective scheme?

A silo structure is indeed a natural scheme, and you will find this everywhere throughout nature. Our universe is built upon this basis.

So, given this fact, then our next performing or effective scheme should be...Silo of Silos. Yes, adding 1 additional level to the structure to make it even more categorized and effective.

You may want to re-read the above carefully. It may seem obvious, and it is, but it's also HIGHLY important. It will give more structure and this will allow even more relevancy, both for search engines, and for your visitors.

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So what specifically do you have to do? You just have to take a hard look at that list of goals you created for yourself and revise them to make sure that they are: believable, energizing, specific and timed.

That’s all there is to the goal-setting process. Most people tend to overcomplicate the steps involved in setting goals, but I can assure you that the hard part is staying focused on your goals and taking the necessary steps to turn those dreams on paper to reality in your life.

Believable: You should create goals that cause you to reach beyond your comfort zone, but they shouldn’t be too far out of reach that they’re considered almost impossible. While your goal might seem far-fetched, I know several people who have done it in less time.

Energizing: The thing that I think is missing from the S.M.A.R.T. goal-setting process is the fact that those pesky consultants left out the emotional aspect of goals. I for one get excited and pumped when I read my goals. My goals cause me to roll out of bed and attack my days. Your goals should do the same for you.

Specific: Your goals should be very clear and focused. “I want to be rich” is not the same thing as “I want to be worth a million dollars three years from now.” When your goals are specific it’s easy to measure your progress against your goals. If you’re worth $100,000 today, you know you’re 1/10th of the way to your goal.

Timed: A goal without a deadline isn’t a goal, it’s still a dream. A dream committed to paper with a specific deadline is an empowering goal. Make sure you attach reasonable deadlines to your goals. If you have deadlines to meet, you’re less likely to procrastinate and put off for tomorrow what you could do today.

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The following sites are looking for Canadian residents. For many more opportunities see the international sector later in this guide. Before starting, don’t forget to download your free copy of Roboform for filling in long forms with one click, remembering your passwords and logging you into web sites automatically.

Opinion Outpost is a survey research data collection company. They work with leading marketing research companies all over the world as well as many Fortune 500 companies.

You earn Opinion Points for each survey you complete. The number of Opinion Points possible will be displayed with each survey invitation or on the opening page of the survey. Opinion Points are redeemable for cash.

The Refer-A-Friend option allows you to invite friends and family to join the research panel at OpinionOutpost.com. You earn Opinion Points for each person you refer who joins the panel and completes at least one survey.

Panel members must be at least 18 years of age and reside in the United States or Canada to participate and join the panel at Opinion Outpost.